Business Daily Media

The Times


.

eWTPA: MENA on the rise with push and pull global economic drivers

SINGAPORE - Media OutReach - 21 September 2022 - eWTP Arabia Capital (eWTPA), a leading Saudi Arabia and China based growth stage venture fund, is aggressively joining the global private equity (PE) universe, upon sensing the strong growth drivers in the region.



Although currently most PE and VC investments still originate from North America, the MENA is rapidly gaining traction. More start-ups and institutional investors and PEs choose to reside in the region. We are also seeing increasing inbound investment and activities from Middle Eastern sovereign wealth funds. Meanwhile, actions of governments and certain characteristics of the region have contributed to this rise.

The strong government supports
MENA-based start-ups attracted over US$1.2 billion in the first half of 2021, representing 64% year-on-year growth, among which 71% was invested in the Saudi Arabia, UAE (mainly through the various financial centre free zones, such as the Dubai International Finance Centre, and the ADGM) and Egypt.

The Saudi Arabia and UAE have implemented fiscal reforms and unleashed large-scale programmes to privatize assets, increase public-private partnerships, unlock value by monetising real assets and infrastructure, improve public benefits and services, develop social and human resources, and optimize government operations.

These initiatives, together with complementary legal and regulatory reforms and social changes, ultimately make these countries more attractive destinations for foreign capital with more diverse, efficient and sustainable economies.

The MENA markets recognize the importance of the venture capital sector to achieve higher economic aims. Government-led initiatives have therefore been a key driver of growth in the venture capital sector in the region, evidenced by the development of start-up ecosystems.

The strong sector supports
Saudi Arabia's Public Investment Fund (PIF) has been supportive of the ecosystem mission. PIF's support of fund managers has also formed a key aspect of its strategy. For the sole purpose of promoting the development of a venture capital ecosystem, two years ago PIF established Jada, a fund of funds company. By funding venture capital funds and private equity focused on the Saudi market, Jada's mandate is to create a self-sustaining growth platform for local SMEs.

On the other hand, PIF's Sanabil Investments commits approximately US$2 billion in capital per annum in private investments that include venture, growth capital and small buyouts.

With this commitment, Sanabil aims to partner with originators of good business ideas: entrepreneurs who harness the innovations of mind and matter to fulfil societal needs in ways that are scalable and sustainable.

eWTP Arabia Capital (eWTPA) has launched its first fund (Fund I) in 2019, backed by the sovereign wealth fund of Saudi Arabia, Public Investment Fund (PIF) and eWTP Capital (Alibaba Group and Ant Finance Group). Within a short period of time, this US$400-million-fund has already invested into 16 companies across of digital infrastructure, core technology and platform, consumer and enterprise services which span enterprise services, cloud services, cyber security, fintech, cross-border supply chain, retail and consumer, e-commerce, logistics and digital entertainment and others, which are to work together and build a unique digital ecosystem in the MENA region. Currently, 13 out of the 16 portfolio companies are already operating and growing the MENA markets.

The unique MENA offering
Housing 7.5% of the world's total population, the MENA region has a predominantly young population. Of the 600 million people in the region, more than 50% are under 25 years old. This enables a customer base that welcomes disruptive business models and a growing culture of entrepreneurship.

Traditionally, MENA also benefits from its geographical location as a gateway to both Africa and Asia. Given that one-third of the world's population lives within a four-hour flight of Dubai, the region's proximity to Africa and Asia is an attractive attribute for start-ups looking to capitalize on these vast emerging markets.

Conclusion
With the right balance between investment returns and start-up potential, PEs and VCs are more intrigued by regions like MENA, which offers an interesting mix of investment options. We are also seeing another wave of start-ups with Chinese origin expanding into the region for the same reasons. Likewise, Southeast Asian countries which offer similar welcoming and flexible environment also are attractive to investors and entrepreneurs.

Hashtag: #eWTPArabiaCapital

The issuer is solely responsible for the content of this announcement.

About eWTP Arabia Capital

eWTP Arabia Capital ("eWTPA") is a growth stage venture fund based in Saudi Arabia and China backed by marquee investors - eWTP Capital and the sovereign wealth fund of Saudi Arabia, Public Investment Fund (PIF). eWTPA is focused on building a local digital ecosystem in MENA by partnering with market leading Chinese businesses and providing a gateway for these companies to establish a strong and sustainable presence in the region. eWTPA takes pride in its ability to offer comprehensive support to its portfolio companies, empowering them to explore and succeed in strategic markets across the MENA region.

Established in 2019, eWTPA is now the preferred partner for Chinese technology giants seeking to enter the MENA region. Through its US$400 million Fund I it has invested in 16 companies in the digital sector, 13 of which have already established themselves successfully in Saudi Arabia. Investments include the hugely successful Saudi Cloud Computing Company ("SCCC") the kingdom's leading provider of cloud Services and J&T Logistics, which is now the fastest growing logistics provider in the country.

The fund's core investment strategy is to transfer the latest technology and proven business models from China and Asia more broadly in order to fill a clear gap in its target MENA market. eWTPA focuses on the sectors of digital infrastructure, core technology and platform, consumer and enterprise services which span enterprise services, cloud services, cyber security, fintech, cross-border supply chain, retail and consumer, e-commerce, logistics and digital entertainment. To eWTPA, success is the ability to drive capital appreciation and to help elevate the digital eco-system in the MENA region.

News from Asia

Brother "Managed Print Service" Enables Businesses to Reduce Operating Costs and Enhance Efficiency with Flexible Deployment

HONG KONG SAR – Media OutReach Newswire – 5 October 2026 – Amid rising operating costs and accelerating digital transformation, many small and medium-sized enterprises (SMEs) in Hong Kong ar...

NAMAA Revolutionizes Food Delivery in the Middle East with the Launch of Future Foods and Picnic

HONG KONG SAR – Media OutReach Newswire – 5 October 2026 – NAMAA has announced the launch of Future Foods and Picnic, two new ventures that support restaurants, businesses and consumers across t...

Benchmarking Asia's Global Hubs: Hong Kong General Chamber of Commerce Unveils the Asian Cities Internationality Index 2026

Tracking 11 major cities to assess internationality, the index provides data-driven insights to shape urban policy, guide business strategy, and encourage regional exchange HONG KONG SAR – Media O...

Patience Is Being Repriced as Government Borrowing, AI And Energy Compete For Long-Term Capital: GIC CEO Lim Chow Kiat

Fifth WMI Global-Asia Family Office Summit examines portfolio resilience and next-generation readiness as WMI research identifies meaningful participation as a key marker of preparednessSINGAPORE –...

Siam Piwat to Invest US$300 Million (THB10 Billion) in ICONPHUKET, The Icon of Southern Wonders, Opening in 2029

ICONPHUKET will create a first-of-its-kind Hybrid Retail-Attraction & Entertainment Destination, featuring 12 extraordinary world-class attractions designed to captivate global aud...

Prime Supermarket Launches Fresh Quby Fruity Coin Banks PWP Collection, Developed by DTC World

Four fruit-themed Quby coin banks are being released two weeks apart at all 24 Prime Supermarket outlets until 31 December 2026. Singapore-headquartered creative merchandise company DTC World handl...

Rethinking the 10,000-Step Myth: How "Movement Snacks" Can Reclaim Energy for Hong Kong's Desk Workers

Clinical PNOE testing on Joe Wicks MBE reveals sedentary lifestyles degrade fat-burning efficiency in just 72 hoursHONG KONG SAR – Media OutReach Newswire – 5 October 2026 – For millions of busy ...

Huawei and Qualcomm Announce Broad Patent License Agreement

SHENZHEN, CHINA – Media OutReach Newswire – 5 October 2026 – Huawei and Qualcomm today announced a multi-year, broad patent license agreement that includes cross licenses to the companies' patent ...

Chubb Wealth Q4 2026 Investment Outlook: A Less Synchronized World

HONG KONG SAR – Media OutReach Newswire – 5 October 2026 – Chubb Wealth released its Q4 2026 Investment Outlook, A Less Synchronized World, highlighting a resilient but increasingly uneven global...

Thailand's LTR Visa Hits 12,000 Approvals in Four Years, Adding USD 1.28 Billion to the Economy

BANGKOK, THAILAND – Media OutReach Newswire – 5 October 2026 – The Long-Term Resident (LTR) visa has attracted 12,010 high-potential foreigners to Thailand in four years, generating approximately ...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...