Social media ads are about to change – how new rules on content marketing will affect what you see and share
- Written by Raffaello Rossi, Lecturer in Marketing, University of Bristol
Content marketing encourages social media users to like and share posts. 24Novembers / ShutterstockWe’ve all scrolled through social media and come across a witty post shared by a friend. Perhaps it references a favourite TV show, or speaks to your current mood. If you were intrigued enough to click on it, you may have been surprised to...
