Business Daily Media

Men's Weekly

.

Casio to Release New EDIFICE Watches Incorporating 6K Carbon Fiber in Collaboration with Scuderia AlphaTauri

  • Written by PR Newswire

TOKYO, Aug. 24, 2021 /PRNewswire/ -- Casio Computer Co., Ltd. announced today the release of new additions to the EDIFICE line of high-performance chronographs based on the brand concept of "Speed and Intelligence." The EQB-1200AT, EFS-S580AT, and EFR-571AT employ a dial made from 6K carbon* and are the third set of collaboration models designed with the Formula OneTM team Scuderia AlphaTauri.*A material woven with filaments that each consist of 6,000 carbon fibers.

Scuderia AlphaTauri is a racing team with many young, up-and-coming drivers. The team's cutting-edge technologies and passionate pursuit of speed are a great match for the EDIFICE brand concept, and Casio has been an official partner since 2016, when the team was known as Scuderia Toro Rosso.

The new EQB-1200AT, EFS-S580AT, and EFR-571AT watches feature a dial made from 6K carbon fiber, inherited from the second collaboration with Scuderia AlphaTauri, which has been well-received. The watches incorporate Formula OneTM technology with watch designs that use the same kind of high-strength carbon fiber as used in racing car wings and floors. The team's navy blue color sets the overall tone, and fluorescent yellow — the color of the clothing worn by crew mechanics after races — highlights key components such as the dial ring, second hand, indicator hand, and stopwatch button, providing the high visibility required for safe work in the paddock and pits.

All three models are water-resistant down to 100 meters. The EQB-1200AT and EFS-S580AT feature a glass made from high-strength sapphire crystal, delivering peace of mind even in the most grueling race conditions. The EQB-1200AT is also equipped with Mobile Link functions that automatically adjust to the correct time when paired with a smartphone using the dedicated app, providing the precise timekeeping required by team personnel who schedule their days down to the minute. The app features some 300 cities to choose from for setting World Time with ease — ideal for a team that travels the world.

EQB-1200AT / EFS-S580AT / EFR-571AT EQB-1200AT / EFS-S580AT / EFR-571AT

More information: https://www.casio-intl.com/asia/en/news/2021/0824_eqb-1200at/[1]     

Read more https://www.prnasia.com/story/archive/3478853_AE78853_0

AWS research shows strong AI adoption momentum in Australia, with startups outpacing large enterprises in innovation

Amazon Web Services (AWS), an Amazon.com company, released new research revealing that while artificial intelligence (AI) adoption continues to acce...

Changing the World One Bite At a Time: IKU Turns 40

One of Australia’s first plant-based, chef-led eateries and now ready meal provider IKU is celebrating its 40 year anniversary with the business e...

Three generations marking 45 years in hot-air balloons

Australia’s leading hot-air balloon company is celebrating 45 years in the sky and its 700,000th passenger, driven by the passion of father-son du...

Workplace DMs, Reinvented: Deputy Messaging, Purpose-Built For Shift-Based Teams

Deputy, the global people platform for shift-based businesses, has launched Deputy Messaging, a fully integrated, real-time communication tool designe...

Revolutionizing Fulfillment: How Virtual Warehousing is Changing the Game?

The e-commerce landscape is evolving more rapidly than ever, and the way businesses are managing their fulfillment is also revolutionizing. At the...

SME lender Dynamoney welcomes new CEO, Brett Thomas

Strengthens growth ambitions and signals expanded offering Dynamoney, a leading commercial finance provider for Australian SMEs,  has today appoint...

Sell by LayBy