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Co-creation can help our companies compete with global giants

  • Written by Aleksandar Subic, Deputy Vice-Chancellor (Research and Development), Swinburne University of Technology
Co-creation can help our companies compete with global giantsInnovation through co-creation made it possible for Melbourne-based Marand to supply the vertical tail of the F-35A Lightning II strike fighter.US Air Force

Australia needs to start a conversation about “co-creation”. We live in a world where giants like the US and China lock horns over innovation. It’s a world where the value of...

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