Business News

Unconventional luxury brand collaborations are everywhere. What is the appeal?

Written by: Carlos Diaz Ruiz, Assistant Professor, Hanken School of Economics

A Louis Vuitton crossover bag bearing the Supreme label.Shutterstock

In 2017, Louis Vuitton caused a stir in the luxury industry by partnering with the New York skateboarding brand Supreme.

This collaboration became a milestone in the luxury industry, showcasing the potential of unexpected partnerships between luxury brands and an unconventional...

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Unconventional luxury brand collaborations are everywhere. What is the appeal?

SPA Australia names Elise Poiner National Lead – Commercial

Why solar panels alone won’t save your bottom line in 2026

From Cleaner to Group CEO: What my 30-year career has taught me about leadership

The Fuel Ox® Fleet Trial Shows Double-Digit Fuel Economy Gains in Unique Independent UK Study

Why Stability Matters in Repetitive Trade and Maintenance Tasks

Why Your Office Design is Quietly Killing Your Company Culture (And What to Do About It)

Traditions of Rural Bali at Villa Sabana

6 Essential Exterior Upgrades to Boost Your Property Value

$20 billion per year. That's how much higher superannuation could take from wages

Enhance Your Home Office: Choosing the Perfect Office Chair for Comfort and Productivity

Understanding Pros and Cons of Coworking Spaces

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The New Pressure Gap Crushing Small Businesses

Click Frenzy returns with a free EOFY sale event for retailers this month

The 95 Per Cent Failure Rate Is Not An AI Problem

New AR tech helping to solve field service skills crisis

For Midsize Companies, Global Payroll Systems Matter More to Business-Security Than You Think

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