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The Times


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Making tech giants pay for news was a success the first time around. It can be done again

  • Written by: Rod Sims, Enterprise Professor, Melbourne Institute of Applied Economic and Social Research, The University of Melbourne

With the release this week of the government’s News Bargaining Incentive, it’s worth reconsidering the origins and achievements of its predecessor, the News Media Bargaining Code.

Both have the same aim: to gain payment from the search and social media companies that profit from the use of media content, but do not effectively pay for...

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