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The Body Shop was the scent of my youth – and it’s young people who could resurrect the brand

  • Written by Caroline Spence, Senior Lecturer and Programme Leader in Department of Business and Law, De Montfort University

I’m exactly the right age (46) to look back with nostalgia on the significant part that The Body Shop played in my teen years. I can clearly remember the excitement of Saturdays in town, scraping pennies together to buy little pots of fruit-scented eye gel or lip balm, and the fact that every single house party smelled, not like Teen Spirit,...

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