Banks and financial providers one step ahead of consumers who struggle with personal bias
- Written by Dimity Kingsford Smith, Professor of Law, UNSW
There’s more than 30 years of research showing financial consumers have behavioural biases that can lead to poor decisions. Financial providers and banks have known this too, and have designed some products to take advantage of consumer habits rather than benefit them.
Legislation soon to be introduced to parliament is intended to curb these...