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Really need those new shoes? Why you might spend up big at the Black Friday sales

  • Written by Paul Harrison, Director, Master of Business Administration (MBA); Co-Director, Better Consumption Lab, Deakin University, Deakin University

If you’re one of those people who line up for the Black Friday sales, jump online for Singles Day, or are thinking you’ll queue outside the local department store on Boxing Day for the “real bargains”, rest assured, you are not alone.

Just like the thousands of people who line the harbour in Sydney to get a glimpse of the...

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