The NZ ad industry wants to clean up its climate act – but will agencies drop their fossil fuel clients?
- Written by Matt Halliday, Lecturer in Advertising and Brand Creativity, Auckland University of Technology
At the launch of the Auckland Climate Festival last month, Green Party Auckland Central MP Chlöe Swarbrick spoke about how building a community is the best way to avoid being overwhelmed by the scale of the climate emergency.
Advertising might not have been the first thing on Swarbrick’s mind. But earlier in August, New Zealand’s...