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What you should know before you start chasing bargains at the EOFY sales

  • Written by Park Thaichon, Associate Professor of Marketing, University of Southern Queensland
What you should know before you start chasing bargains at the EOFY salesMonkey Business Images/Shutterstock

What cost-of-living crisis? Millions of Australians are expected to spend A$10.1 billion during the end of financial year (EOFY) sales.

Many products, from cars and holiday packages to clothing and white goods will be available at marked down prices over the next few weeks.

Clothing and accessories will attract...

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