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‘Digitising’ your wardrobe can help you save money and make sustainable fashion choices

  • Written by Deirdre Shaw, Professor Marketing and Consumer Research, University of Glasgow
‘Digitising’ your wardrobe can help you save money and make sustainable fashion choicesshutterstockRoman Samborskyi/Shutterstock

Spring is traditionally the season for a good clean – and maybe a clear out. Taking stock and having a bit of a declutter can freshen things up domestically.

One popular new way of doing this involves targeting your wardrobe by making digital inventories of your clothes – and then tracking what...

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