Business Daily Media

.

TikTok's greatest strength could also be its undoing

  • Written by Shweta Singh, Assistant Professor, Information Systems and Management, Warwick Business School, University of Warwick
TikTok's greatest strength could also be its undoingTikTok now has over a billion daily users.yogendrasingh.in

I have a ten-year-old niece named Divya (not her real name) in rural northern India. Two years ago, I visited and she came running to hug me. I asked what was the best gift I could give her, and all she wanted was for me to follow her on TikTok.

Divya posts videos of her Bollywood dances...

Business Reports

Discover the Magic of Mykonos | From Luxury Resorts to Ancient Delos

Mykonos is a destination that needs no introduction. Nestled in the heart of the Aegean Sea, this enchanting island has captured the hearts of travelers from around the world with its dazzling beaches, glamorous nightlife...

Bondi Lifeguard, Harrison Reid, on creating ‘not just another mattress in a box brand’

Over the last few years, ‘self-care’ has been a term continually on the rise but for the most part, it’s purchases like – face masks, a Pilates class or taking yourself out for coffee – that comes to mind, not the bi...

Why businesses need to archive data to the cloud

Today, businesses are progressively retiring legacy applications and migrating to cloud as organisations are continuing to allocate and invest in new modern technology infrastructure. When migrating to cloud, organisations mus...