Business Daily Media

Men's Weekly

.

CGTN: Little Chinese New Year opens big window to China's soul

BEIJING, CHINA - Media OutReach Newswire - 11 February 2026 - As China marks Xiaonian, or Little Chinese New Year, there is growing evidence of its ancient traditions evolving into global lifestyle trends.

CGTN published an article analyzing how this prelude to the Year of the Horse – from the folk ritual of "sweeping the dust" to the cross-cultural fusion of the Spring Festival Gala – illustrates China's growing global cultural resonance.

photo

As the lunar calendar turns its final pages, China enters a period of joyful anticipation known as Xiaonian, or Little Chinese New Year. Often celebrated as the Festival of the Kitchen God, it marks the official start of the "busy year" – a traditional term for the intense, joyful period of preparing food, cleaning homes, and shopping for the upcoming Spring Festival.

The Spring Festival is a deeply significant time for family reunion. In 2024, UNESCO inscribed the "Spring Festival, social practices of the Chinese people in celebration of the traditional Chinese New Year" onto the Representative List of the Intangible Cultural Heritage of Humanity.

While daily routines continue to evolve, they remain anchored in rituals that provide a sense of normalcy and meaning. It is perhaps no wonder that in a climate of uncertainty, traditional Chinese lifestyles are finding a new audience beyond the country's borders, with the Spring Festival chief among those unique traditions that are fast becoming a shared human experience.

Diverse traditions, shared aspirations

In a prelude to the broader celebrations, Xiaonian, observed on February 10 and 11 this year, kickstarts a focused period of preparation. According to ancient lore, families offer Zaotang, or sticky "Kitchen Candy," to the Kitchen God to ensure he delivers a favorable report on the household's conduct before he ascends to the heavens. This lighthearted tradition marks the beginning of several symbolic rituals aimed at welcoming a fresh start.

A key element of this transition is donning new clothes. In Chinese culture, the New Year represents a moment when "all things are renewed," and wearing new garments symbolizes shedding the "dust" or misfortunes of the past to embrace auspicious energy for the year ahead. Alongside this personal renewal, families nationwide engage in "sweeping the dust," a deep-cleaning ritual to purify the home and prepare it for new blessings.

Whereas these practices are universal, celebratory flavors vary by geography. In the north, families traditionally gather over steaming plates of dumplings, whereas in the south, the menu often features sweet rice cakes (Niangao) and glutinous rice balls (Tangyuan).

As Mao Qiaohui, a researcher at the Institute of Ethnic Literature at the Chinese Academy of Social Sciences, explains, these variations highlight the inclusive nature of Chinese civilization.

"Although folk customs differ between different regions across China, this diversity reflects the cultural pluralism within the Spring Festival tradition," she notes. "Different regional identities contribute to a shared pursuit of harmony and reunion."

The vitality of these traditions is also evident in local craftsmanship. In northern regions like Shandong and Henan, artisans are currently making Huamo, decorated steamed buns, featuring horse designs for the upcoming zodiac year. Meanwhile, in Shuozhou, Shanxi Province, intangible heritage inheritors are carving spirited stallions onto traditional gourds. These creations reflect the regional diversity of the festival and a collective desire for progress in the year ahead.

Cultural dialogue: From global stage to daily life

The festive atmosphere is reflected further in preparations for the Spring Festival Gala (Chunwan), produced by China Media Group.

Recent rehearsals show performances meshing traditional Chinese culture with international artistry. One performance piece combines the wooden clog dance of the Hani and Lisu ethnic groups with the rhythmic tap of Spanish Flamenco and Hungarian folk dance. And with global stars like Jackie Chan and Lionel Richie on the bill, the Gala's stage is set to become a stage for the world to come together.

The reach of the gala has expanded far beyond a domestic audience. Through the "Spring Festival Gala Prelude" events held in the United States, Russia, France, Italy, and several African nations, the program has become a gateway to Chinese New Year customs and cultural exchange.

This interest extends beyond art and into the lives of people worldwide, as seen in the #BecomingChinese trend. This phenomenon features international social media users adopting elements of Chinese daily life – such as keeping a thermos of hot water handy, wearing quilted indoor slippers or practicing mindful movement with Baduanjin exercises.

The festival is no longer a distant event but a gateway to Chinese lifestyle, rooted in ancient wellness wisdom and constantly updated by modern convenience, and the first step to a journey of exploration into a culture that values ritual, safety and hospitality.

Whether through global broadcasts or shared daily habits, the Spring Festival increasingly strengthens a sense of cultural empathy between China and the rest of the world.

For more information, please click here:

https://news.cgtn.com/news/2026-02-10/Little-New-Year-opens-big-window-to-China-s-soul-1KEhJjMX2fe/p.html

Hashtag: #CGTN

The issuer is solely responsible for the content of this announcement.

News from Asia

Vantage Data Centers Partners with Malaysia Forest Fund to Advance Malaysia’s Sustainability Agenda

Funding initiatives under the Forest Conservation Certificate to support sustainable forestry and biodiversity protection SINGAPORE & MALAYSIA - Media OutReach Newswire - 30 March 2026 - Vant...

Hong Kong Public Relations Professionals’ Association Holds Annual General Meeting Dinner, Embarking on a New Milestone After Its 30th Anniversary

HONG KONG SAR - Media OutReach Newswire - 30 March 2026 -The Hong Kong Public Relations Professionals' Association (PRPA) successfully hosted its Annual General Meeting (AGM) Dinner. Following the...

Goodbye Pill Fatigue: Food-Like Supplements Rise in Malaysia; Wel-Bloom’s Exclusive Jelly Format Supports Brands Seize the Market

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 31 March 2026 - Traditional capsules and tablets are losing appeal among young consumers. According to Nutraceuticals World, non-pill dietary su...

Maharlika Consortium Breaks Ground for PHP 2 Billlion Microgrid Investment Powering 12,000 Philippine Homes

MANILA, PHILIPPINES - Media OutReach Newswire - 31 March 2026 - The Maharlika Consortium, through its Special Purpose Companies Archipelago Renewables Corporation (ARC) and ARC II, in partnership ...

PERSOL Introduces Unified Regional Outsourcing Brand to Boost Digital Transformation and Operational Excellence in Malaysia

PERSOL Outsourcing will deliver tailored end-to-end solutions for today’s evolving business landscape KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 31 March 2026 – PERSOL, Asia Pacific's lead...

PERSOL Unveils Unified Regional Outsourcing Brand to Drive Digital Transformation and Operational Excellence in Singapore

PERSOL Outsourcing will deliver tailored end-to-end solutions for today’s evolving business landscape SINGAPORE - Media OutReach Newswire - 31 March 2026 – PERSOL, Asia Pacific's leading HR soluti...

Swiss-Belhotel International Accelerates Indonesia Expansion

JAKARTA, INDONESIA - Media OutReach Newswire - 31 March 2026 - Swiss-Belhotel International is reinforcing its presence in Indonesia through a series of hotel management contract signings in the ...

UFC FIGHT NIGHT® Returns to Galaxy Macau in May with A Stellar Line-up Featuring Song Yadong vs Deiveson Figueiredo

Priority Tickets for “Galaxy Ultimate” WeChat Members on Exclusive Pre-Sale April 14 Public Sale on April 17 MACAU SAR - Media OutReach Newswire - 31 March 2026 - Galaxy Macau is thrilled to annou...

Elevating Modern Aesthetics: ARTĒ Madrid Partners with X Pay to Unveil the All-New SIERRA Collection

Empowering Gen Z and the Next Generation to Define Their Radiance with Passion, Artistry, and Flexible Payment Autonomy HONG KONG SAR - Media OutReach Newswire - 30 March 2026 - ARTĒ Madrid, the ...

DBS Hong Kong Second Season of Exclusive Gala "DBS ARTable 2026", Exploring the Evolving Dialogue between Art, Culinary and Wealth

A discerning client engagement with a refined exclusive four-hand dining experience crafted by acclaimed “Culinary Class Wars Season 2” Chefs HONG KONG SAR - Media OutReach Newswire - 31 March 202...

Work-life Balance Key to Solving Construction Talent Shortage

New data from leading talent company Randstad Australia shows flexible working and work-life balance could be critical to addressing ongoing talen...

How to Apply for More Jobs in Less Time Using AI Automation

Most job seekers spend 11 to 14 hours per week on applications and still hear nothing back. That's not a motivation problem. That's a process proble...

Why Middle Australia Is Quietly Driving the Shift Away From Car Ownership

The narrative around changing attitudes to car ownership has long focused on Gen Z. Younger Australians are often portrayed as the generation movi...

Launchd Acquires WeAreTENZING as ANZ Creator Economy Spend Nears $1 Billion

Launchd, Australia's leading talent-first creator economy group, has acquired WeAreTENZING, one of New Zealand's most respected talent agencies, b...

Time to punch above our weight and stop shadowboxing on AI

Australia prides itself on being an innovation economy. We celebrate startups, talk about productivity, and lean into our reputation for punching ...

Colter Bay Capital Launches as Australia’s Newest Institutional Private Credit Fund

Led by seasoned capital markets veteran Mark Wang, the fund is purpose-built to serve Australia’s most productive yet chronically underserved busi...