Business Daily Media

Men's Weekly

.

Oriental Pearl and Shanghai Tower, together with towers around the world, light up in red in celebration of the Spring Festival of the Year of the Snake

and its selection into UNESCO World Cultural Heritage list

SHANGHAI, CHINA - Media OutReach Newswire - 29 January 2025 - Shanghai extends an invitation to landmarks and towers from cities across four continents to light up in red and celebrate the first Spring Festival as UNESCO World Cultural Heritage.

The Oriental Pearl Tower and Shanghai Tower, two of Shanghai's iconic landmarks, is teaming up with members of World Federation of Great Towers (WFGT) and Council on Tall Buildings and Urban Habitat (CTBUH), including Burj Khalifa in Dubai, Empire State Building in New York, Tokyo Tower, Willis Tower in Chicago, Reunion Tower in Dallas, Vancouver Lookout, Torre Glories in Spain and SkyTower in Bucharest. Together, they will celebrate the first Spring Festival after its inclusion in the UNESCO World Cultural Heritage list by lighting up in red and sending Chinese New Year greetings.

View of the Lujiazui skyline as Shanghai Oriental Pearl Tower lights up in red in the evening on January 28, 2025.
View of the Lujiazui skyline as Shanghai Oriental Pearl Tower lights up in red in the evening on January 28, 2025.

On the eve of the Spring Festival, Shanghai's iconic Oriental Pearl Tower and Shanghai Tower, the third tallest building in the world, took the lead in lighting up in festive red and shared the cheerful atmosphere with people around the world.

Shanghai Tower lights up in red in the evening on January 28, 2025.
Shanghai Tower lights up in red in the evening on January 28, 2025.

At the same time, the Marina Bay Sands in Singapore has launched a Spring Festival-themed light show, projecting the beautiful color of Chinese red onto its buildings, as part of its Chinese New Year celebrations that will last till the Lantern Festival on February 12. Also, multiple towers in Asian cities will soon follow up. In Dubai, UAE, the world's tallest tower, the Burj Khalifa tower will also light up in red, as tourists from around the globe gather at its foot to usher in the Year of the Snake. In Tokyo, Japan, as the clock counts down towards the Chinese New Year and the Tokyo Tower puts on a red coat, 2,025 balloons with the images of China's giant pandas and Japanese anime characters will be released into the sky, carrying the wonderful wishes of the Chinese and Japanese people.

In the American continent, on January 29 local time in the US and the first day of the Chinese New Year, the Empire State Building in New York will appear in a dazzling red. In addition, the third tallest building in North America, the Willis Tower in Chicago, the Reunion Tower in Dallas, Texas will also light up in red during the Spring Festival. Further north, Canada is joining in as well. The red lights on the Vancouver Lookout will bring a special Spring Festival vibe to the Chinese people in Canada.

In Oceania, the city of Sydney will host a number of celebrations for the Spring Festival of the Year of the Snake.

In Europe, landmarks of a number of cities will also take part in the wonderfully red Spring Festival celebrations. In the Romanian capital of Bucharest, the emblematic SkyTower will turn into a red fairy. Several Spring Festival celebrations will also be held in the city to introduce traditional Chinese Spring Festival culture to the local people. In Barcelona, Spain, the Torre Glories, the most outstanding building of the city's skyline, will light up in red and illuminate the city's nightly sky. The Chinese community in Spain will also hold Spring Festival events bustling with joy and celebration, to welcome the arrival of the Chinese New Year together with the locals.

Hashtag: #ShanghaiEye

The issuer is solely responsible for the content of this announcement.

News from Asia

‘War orphans’ express gratitude to Chinese foster parents

BEIJING, CHINA - Media OutReach Newswire - 21 February 2026 – Organized by the Japanese Repatriates and Japan-China Friendship Association, a delegation of 90 Japanese "war orphans," along with th...

Keeper Security Expands Relationship With Ingram Micro to Broaden Availability of Privileged Access Management in Singapore

Expansion strengthens cybersecurity resilience by delivering a modern, scalable privileged access solution SINGAPORE - Media OutReach Newswire - 23 February 2026 – Keeper Security, the leading ze...

Trad To Tech: Craftsmanship Growing Inside the Most Beautiful Homes as MIFF Leads the Way

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 23 February 2026 - At the Malaysian International Furniture Fair (MIFF), a master craftsperson brings a solid wood tabletop to fruition, overseei...

Anaplan Launches AWS Data Center in Singapore to Enhance Global Reach and Support Local Enterprises

New location expands company’s global infrastructure, while offering faster data processing, robust security measures and regulatory compliance SINGAPORE - Media OutReach Newswire - 23 February ...

Lumen Technologies expands APAC cybersecurity capabilities in collaboration with Palo Alto Networks

SINGAPORE - Media OutReach Newswire - 23 February 2026 - Lumen Technologies has achieved the Palo Alto Networks NextWave Cortex XSIAM Select Specialisation Status in Singapore. This specialisation...

The World’s 100 Best Coffee Shops: Asia Pacific’s Notable Winners

Four Coffee Shops from Australia, Singapore and Malaysia Ranked in Top 10 SINGAPORE - Media OutReach Newswire - 23 February 2026 - The second edition of THE WORLD'S 100 BEST COFFEE SHOPS 2026 wi...

Esperanza Securities Introduces the First SFC-permitted Tokenized Investment for Live Entertainment in Asia Pacific

HONG KONG SAR - Media OutReach Newswire - 23 February 2026 - Esperanza Fintech (Securities) Limited ("Esperanza Securities", or "Company") announced today that, following the granting of the forma...

Tim Hortons® Singapore Marks Major Milestone with Official MUIS Halal Certification Ahead of the Festive Season

SINGAPORE - Media OutReach Newswire - 23 February 2026 - Tim Hortons® Singapore is pleased to announce that it has officially received Halal certification from the Majlis Ugama Islam Singapura (...

SICPA secures major European award for UK Vaping Duty Stamps Program

Swiss technology company SICPA secured a landmark traceability contract, in partnership with Spectra Systems Corporation’s subsidiary, Cartor Security Printers (Cartor), reinforcing its global lead...

Vinfast Middle East Signs MoU with PlusX Electric to Strengthen EV Ownership Experience in the UAE

DUBAI, UAE - Media OutReach Newswire - 23 February 2026 - VinFast today announced the signing of a Memorandum of Understanding (MoU) with PlusX Electric, a DEWA-approved EV charging and electric m...

Block's layoffs are a design win. Here's why

We spend millions designing features that save users 30 seconds. Block just saved thousands of employees 40 hours a week. That's not a crisis. That's...

Why I Decided to Build a Better Way to Build Homes

Why does building a home still feel like stepping into the unknown? In an industry where costs blow out and decisions come too late, certainty has...

Leonardo.Ai reveals new brand, expanding its creator-first platform for the next era of generative AI

The company has also launched its developer API to empower creators and builders to integrate AI into their workflows SYDNEY, Australia – 19 Febr...

Psychosocial injury risk starts inside workplace microcultures

Psychological injury is now one of the most expensive categories of workers compensation claims in Australia, with Safe Work Australia reporting t...

2025 Thryv Business and Consumer Report - Australian small businesses show grit under pressure

Australia’s small businesses are powering ahead with optimism, resilience and discipline, however, mounting pressures on costs, wellbeing and cons...

Security by Default: Why 2026 Will Force Organisations to Rethink Cloud and AI

financial accountability to how they run cloud and AI, according to leading Australian systems integrator, Brennan. Based on customer insights...