Business Daily Media

Men's Weekly

.

Mad Parfumeur Launches Luxury Fragrance Collection

SINGAPORE - Media OutReach Newswire - 12 November 2024 - Mad Parfumeur, a global luxury fragrance brand from Türkiye, extends an invitation to discover a world of elegance, creativity, and sensory delight.

With 25 years of experience crafting unforgettable scents, the brand has captured the hearts of fragrance lovers worldwide. Now, perfume enthusiasts in Singapore can immerse themselves in Mad Parfumeur's diverse collection, featuring niche perfumes, ambient scents, hair perfumes, and more—each designed to elevate everyday moments into something truly special.

With three stores across Singapore, Mad Parfumeur brings its globally celebrated fragrances directly to local audiences, making luxury scents accessible and enhancing the city's vibrant fragrance culture. The international brand continues to captivate with its artistry, blending global influence with exquisitely crafted scents.

Two of MAD Parfumeur
Two of MAD Parfumeur's recent releases, New York Night (left) and Draco (right)

Heritage and Craftsmanship That Stand the Test of Time

Since its founding in 1999, Mad Parfumeur has been committed to creating high-quality, luxurious fragrances that meet the most stringent international standards. Every product in the collection is expertly crafted using premium ingredients, ensuring that each scent reflects a perfect balance between heritage and innovation. Over the past 25 years, the brand has built a legacy rooted in tradition, quality, and timeless sophistication, making it a favourite among those who seek the extraordinary.

Mad Parfumeur's focus on craftsmanship is a hallmark of its success. Each scent is a masterpiece, meticulously formulated by experts in the art of perfumery. With a commitment to ethical practices, Mad Parfumeur ensures all products are cruelty-free, never conducting animal testing. Additionally, their fragrances are dermatologically tested, prioritizing both quality and skin safety. Every spritz embodies the brand's dedication to excellence, establishing it as a trusted choice for discerning customers worldwide.

Inspired by Nature, Driven by Creativity

Mad Parfumeur's fragrances are more than just scents—they are expressions of life, nature, and emotion. Drawing inspiration from the natural world, the brand's collection is filled with notes that evoke memories, stir emotions, and transport wearers to different times and places. Whether it's the vibrant freshness of their iconic Selective series, the deep complexity of their Niche Blends, or the refreshing lightness of their Hair Perfumes, each product tells its own unique story.

"Fragrance is an art form that speaks to the soul," said Eray Dedeoglu, Mad Parfumeur's Brand Manager. "Our scents are designed to connect with the individual on a personal level, turning everyday routines into moments of beauty and self-expression."

In particular, the latest release, New York Night, is designed for bold and free-spirited women who dance to the enchanting rhythm of New York's nightlife. This captivating fragrance takes wearers on a mesmerising journey, enhancing their courage and self-confidence with every use. The top notes of lily of the valley, coconut, and peach evoke the dynamic energy of the city, while the heart notes of amber and vanilla reflect New York's mysterious allure. Finally, the base notes of white musk, patchouli, and sandalwood complete the character of this fragrance, making it the signature scent for inspiring women who thrive in the magic of the city.

Another recent release, Draco, draws inspiration from the strength and nobility of the legendary dragon. Launched in the Year of the Dragon according to the Chinese zodiac, this fragrance represents power, bravery, and wisdom. Opening with fresh lemon, it transitions into a heart of rose and jasmine, symbolising the dragon's elegance. The base of amber and musk reflects the creature's strength, making this perfume an ideal choice for those who value individuality and mystery.

A Fragrance for Every Mood and Occasion

From delicate room fragrances that transform living spaces to enchanting body mists that provide all-day freshness, Mad Parfumeur's diverse product range caters to every need. From looking for an everyday scent, a statement fragrance for special occasions, or a soothing aroma for homes, Mad Parfumeur offers something for every preference.

Customers can explore the brand's signature collections, including the Selective, Niche, and Hair Perfume series, as well as the newly launched Body Mist and Liquid Soap ranges. Each product promises a multisensory experience, designed to leave a lasting impression on both the wearer and those around them.

A Global Icon of Elegance

With over 300 stores across 18 countries, Mad Parfumeur is a globally recognised leader in luxury perfumery. Its presence in major markets across Europe, Asia, and the Middle East speaks to the brand's universal appeal and commitment to delivering luxury to fragrance lovers everywhere.

Today, Mad Parfumeur continues to honour these origins while advancing the artistry of fragrance design. Each scent is crafted with a delicate balance of top, mid, and base notes, creating an unforgettable experience for the wearer. By embracing this timeless art form and pushing the boundaries of creativity and innovation, Mad Parfumeur stays true to the artisanal traditions that have made it a household name in luxury fragrance.

Hashtag: #MadParfumeur

The issuer is solely responsible for the content of this announcement.

About Mad Parfumeur

At Mad Parfumeur, fragrance is more than just a product—it's an experience. The brand believes that scent is an extension of one's personality, offering a way to express individuality, evoke emotions, and create memories. Whether it's the crisp, refreshing notes of their colognes or the sultry allure of their niche perfumes, Mad Parfumeur's collection is designed to resonate with each wearer on a deeply personal level.

For more information, visit or visit one of its local stores at Bugis Junction, Tampines 1 or Westgate to experience the full collection.

News from Asia

YF Life Launches Exclusive Concert Tickets Lucky Draw via YFLink

Register Now for a Chance to Win YF Life Presents: LEON LAI ROBBABA CONCERT 2026 Live Tickets HONG KONG SAR - Media OutReach Newswire - 9 February 2026 -YF Life Insurance International Ltd...

Bora Pharmaceuticals to Sponsor "Berkeley Dialogue" in Taipei, Advancing the Biopharma R&D and Supply Chain

Bora to discuss a recent collaboration with Therapi AI, highlighting its focus on strengthening operational execution across the biopharma development cycle and supply chain through AI-enabled tech...

Consortium Successfully Completes Privatization of ANE (Cayman) Inc.

HONG KONG SAR - Media OutReach Newswire - 9 February 2026 - The consortium composing Centurium Capital, Temasek and True Light successfully completed the privatization of ANE (Cayman) Inc. ("ANE")...

China's Langzhong Ancient City Extends a Global Invitation to Experience Authentic Festivities

NANCHONG, CHINA - Media OutReach Newswire - 9 February 2026 - On February 4, at a briefing on cultural and tourism activities for the 2026 Spring Festival hosted by the Sichuan Provincial Departme...

TAT partners with Lalisa ‘LISA’ Manobal, Amazing Thailand Ambassador, to invite Tourists to discover the Multitude of Feelings upon travelling in Thailand, unveiling the New TVC "Feel All The Feelings"

Reinforcing Thailand’s position as a trusted, high-quality destination through emotion-driven storytelling BANGKOK, THAILAND - Media OutReach Newswire - 30 January 2026 -The Tourism Authority of T...

Ascott Signs Record 19,000 Units Across 102 Properties in 2025

Advances multi-typology brand expansion into more than 10 new cities in Asia Pacific and Europe, including lyf in Wellington and Ascott in Taipei SINGAPORE - Media OutReach Newswire - 9 February 2...

Voicecomm Technology Wins 300 million RMB Major "AI+ Elderly Care" Project Forging a New Engine for the Silver Economy

HONG KONG SAR - Media OutReach Newswire - 9 February 2026 - Voicecomm Technology Co., Ltd. ("Voicecomm Technology" or the "Company", Stock Code: 2495.HK), one of the leading enterprises in Convers...

Pacific Century Premium Developments Limited announces annual results for the financial year ended December 31, 2025

HONG KONG SAR - Media OutReach Newswire - 9 February 2026 2025 Annual Results – Financial Highlights (Figures for the corresponding period in 2024 are shown in brackets) Consolidated...

VinFast Officially Enters Indonesia’s E-Scooter Market, Partners with Strategic Dealers

HANOI, VIETNAM - Media OutReach Newswire – 10 February 2026 - VinFast today officially announced its entry into Indonesia's e-scooter market through the signing of a Memorandum of Understanding (...

Chinese New Year in Thailand: A National Celebration and a Regional Travel Magnet

BANGKOK, THAILAND - Media OutReach Newswire - 10 February 2026 - As Asia-Pacific travel continues its strong rebound, Bangkok is reaffirming its status as one of the region's most compelling cultu...

Security by Default: Why 2026 Will Force Organisations to Rethink Cloud and AI

financial accountability to how they run cloud and AI, according to leading Australian systems integrator, Brennan. Based on customer insights...

UNSW launches plan to help Aussie startups scale overseas

UNSW Launches Global Innovation Foundry to Scale 100 Australian Startups Internationally New initiative provides startups and spinouts with direc...

Payroll Under Pressure: Why Mid-Sized SMEs Struggle to Keep Pay Accurate

A year after wage theft reforms came into effect, Australian businesses have increased their focus on payroll compliance, but confidence in pay accu...

Refunds to Revenue: AI and loyalty perks help retailers in post-holiday hangover

Australian retailers are turning to artificial intelligence to simplify and automate returns and exchanges, while strengthening loyalty programs a...

Stop reading from the script: Why authenticity is the customer success secret weapon

I’ve been in customer service for years now. As my team has grown, the number one piece of advice I give is to be your...

From Check-in to Touchdown: How AI and smarter systems are transforming the travel industry

Richard Valente, VP of Customer Experience Strategy at TP in Australia, explores how IT-BPM outsourcing is revolutionising the travel sector throu...