Business Daily Media

The Times


.

Heilongjiang Continues to Unleash the "Hot Effect" of Summer Escape Tourism

HARBIN, CHINA - Media OutReach Newswire - 8 August 2024 - In the scorching summer, many parts of China are hit by high temperatures and extreme heat. Heilongjiang Province, with its cool and pleasant climate and rich tourism resources, continues the popularity of winter tourism.



Harbin Sun Island Scenic Area
Harbin Sun Island Scenic Area

To extend the "joy" of winter throughout the four seasons, Harbin Ice and Snow World has launched the Dream Ice and Snow Pavilion, using real ice and snow to build an indoor ice and snow kingdom.

Visitors have fun at an indoor ice and snow theme park in Harbin, northeast China's Heilongjiang Province, July 6, 2024.
Visitors have fun at an indoor ice and snow theme park in Harbin, northeast China's Heilongjiang Province, July 6, 2024.

Guangdong tourist Xu Xiaotong said that she was unable to visit "Erbin" in the last ice and snow season due to work reasons. When she heard that the Dream Ice and Snow Pavilion of Harbin Ice and Snow World would be open this summer, she couldn't wait to buy a plane ticket to Harbin.

Walking into the Dream Ice and Snow Pavilion, it feels like a second's jump into winter. The lifelike ice sculptures and snow scenes, as well as the dazzling light and shadow experience, are eye-catching. "I didn't expect to see such beautiful ice sculptures in the summer, it's really worth the trip!" said Xu Xiaotong.

Heilongjiang's winter is famous for its ice and snow, and summer tourism is equally wonderful. Large farmlands, large lakes, and large wetlands all show the magnificent scenery of the north. "The North Pole of China" and "The East Pole of China" make countless backpackers yearn for the distance.

"I'm so excited to see the first ray of sunshine of the motherland!" Tourists climbed the Dongji Pavilion in Fuyuan City, Heilongjiang Province, to watch the sunrise, and the magnificent scenery of the city, river, forest, river, and fields are all in sight.

Fuyuan City is located at the easternmost end of China's land, with the Heilongjiang and Ussuri rivers passing by, and it is the place that welcomes the sun into the motherland first, known as "The East Pole of China."

In the summer, the Shell Beach Campsite not far from Dongji Square in Fuyuan City is lively. Tourists from all over the country enjoy their leisure time in the accommodation area, barbecue area, green space activity area, beach leisure area, and fishing exclusive area of the campsite.

Heilongjiang has China's largest contiguous forest. In the scorching summer, walking into the Greater and Lesser Xing'an Mountains, breathing the fresh air of the natural "oxygen bar", you can also participate in outdoor activities such as mountain climbing, hiking, and rafting to escape the heat and relax.

"Walking into the forest sea, it feels like coming to a paradise." Fang Fang, a tourist from Fujian, and her friends came to Yichun City, Heilongjiang Province for a visit, and the local comfortable climate surprised her.

At present, Heilongjiang is committed to continuing the momentum of ice and snow tourism, expanding the "summer escape +" industrial chain, promoting the full development of characteristic cultural tourism in the whole region and all seasons, and creating a summer escape destination, ice and snow tourism destination, and an ice and snow economy highland.

Hashtag: #Heilongjiang

The issuer is solely responsible for the content of this announcement.

News from Asia

CyCraft Technology Positioned as a Pace Setter in the 2026 Gartner® Emerging Market Quadrant for AI Application Security, Startup Vendors

The only vendor in the Pace Setters quadrant and the only Asia-based vendor in the report. CyCraft marks its third major international recognition of 2026TAIPEI, TAIWAN - Media OutReach Newswire -...

L’OCCITANE Introduces "Skin Longevity by Nature", Inspired by 25 Years of Immortelle Research

A new approach to anti-ageing skincare focused on resilience, nourishment and long-term skin careKUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 14 October 2026 – As skincare conversations evol...

XTransfer Launches Cross-border Payment Service in Chile

UAF registration strengthens compliance footing in Latin AmericaSANTIAGO, CHILE – Media OutReach Newswire – 14 October 2026 – XTransfer, a leading global B2B cross-border trade payment platform, ...

SMS Tan Kiat How, Rosianna Silalahi and Glenda Gloria to speak at PRISM Summit 2026

Senior Minister of State Tan Kiat How to attend as Guest-of-Honour at the 12 November summit, which will bring together leaders from across public relations, journalism, business and technologySING...

Bosideng Makes Official Paris Fashion Week Debut with 50th Anniversary Show "The Bloom"

At the historic Hôtel Pozzo di Borgo, the Chinese downwear brand reimagines winter dressing through craftsmanship and cultural exchange.PARIS, FRANCE – Media OutReach Newswire – 15 October 2026 – ...

Angel Health Releases Psychiatric Consultation Information Covering Private Clinics and Public Referral Arrangements

HONG KONG SAR – Media OutReach Newswire – 15 October 2026 – Angel Health has compiled and released reference information on psychiatric consultations, covering seven specialists providing private ...

FPG Fortune Prime Global Takes Part in Forex Expo Dubai 2026 Alongside AC Milan Activities

DUBAI, UAE - Media OutReach Newswire - 15 October 2026 - FPG Fortune Prime Global (fortuneprime.com) participated in Forex Expo Dubai 2026, held at the Dubai World Trade Centre from 22 to 23 Septe...

De Beers Group and The Government of The Republic of Botswana Extend Partnership with Olympic Champion Letsile Tebogo as Global Ambassador

Three-year partnership celebrates excellence, ambition and Botswana's remarkable development story through natural diamonds.LONDON, UK/ GABORONE, BOTSWANA – Media OutReach Newswire – 15 October 20...

Tune Protect Launches TPXtra, Bringing Customisable Protection, Greater Value, and Ancillary Services into One Digital Ecosystem

New consumer-centric platform gives customers a single digital account for protection, services and lifestyle benefits, supported by a growing ecosystem of merchant partnersKUALA LUMPUR, MALAYSIA -...

Discover Surprising Southern Taiwan: Taiwan Tourism Administration Teams Up with Airlines & Travel Platforms with Multi-Million Rewards for International Travelers

TAIPEI, TAIWAN – Media OutReach Newswire – 15 October 2026 – The Siraya National Scenic Area Administration of the Taiwan Tourism Administration (MOTC) has unveiled its latest international t...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...