Business Daily Media
Times Affiliate Marketing


.

Trend Micro Expands AI-powered Cybersecurity Platform to Combat Accidental AI Misuse and External Abuse

Eva Chen, CEO: “The promise of the AI era is only powerful if protected”

HONG KONG SAR - Media OutReach Newswire - 8 May 2024 - Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global cybersecurity leader, today launched significant additional AI-powered functionality in its platform to secure organizational use of AI and better manage the risks associated with mass adoption of new AI tools.

Co-founder and CEO Eva Chen is setting the direction for Trend's market-leading cybersecurity platform ahead of RSA Conference 2024, where Trend researchers will be delivering two talks on AI threat intelligence.

Eva Chen: "Great advancements in technology always come with new cyber risk. Like cloud and every other leap in technology we have secured, the promise of the AI era is only powerful if protected. Our latest platform updates deliver new efficiencies to security teams and provide critical guidelines for AI use."

Securing the AI Journey

Today, Trend is introducing new capabilities to protect every person accessing public or private generative AI services across organizations. The new elements in Trend Vision One™ – Zero Trust Secure Access (ZTSA) continue Trend's leadership as the first vendor to focus on securing AI services as well as the people using them across the enterprise:

  • Centralized management of employee access and usage of AI applications
  • Prompt inspection to prevent data leaks and malicious injections
  • Content filtering to meet compliance requirements
  • Defense against large language model (LLM) attacks
Building on years of using AI to better protect customers, the newly launched capabilities in Trend Vision One™ help to manage the human risks inherent in using AI. These arrive as additions to proven capabilities for contextualizing alerts and decoding complex scripts, powering threat hunting queries that can help eradicate credential phishing, recommending customized response actions, and more.

Experts at Trend also provided guidance to the US Cybersecurity and Infrastructure Security Agency (CISA) on possible revisions to its Zero Trust Maturity Model (ZTMM), which aims to help organizations secure emerging tech integrations in their projects.

Dave Gruber, Principal Analyst at Enterprise Strategy Group: "In addition to establishing and refining AI governance policies, security teams need effective mechanisms to identify, monitor, and implement controls for AI usage at both the individual and enterprise level. Security vendors like Trend Micro who have both a long history and experience working with AI, and a proven record of delivering solutions for monitoring and implementing network, web, and cloud controls are well positioned to help security teams enable the rapid adoption of AI to accelerate business objectives in a secure manner."

Trend upholds a robust responsible AI model and believes that all security vendors have a responsibility to ensure technologies are developed and used in ways that are ethical, transparent and accountable. This cyber risk associated with AI applies to security vendors as well.

As a trusted partner to global law enforcement and security advisory committees, Trend proudly provided guidance to the US Cybersecurity and Infrastructure Security Agency (CISA) on its Zero Trust Maturity Model (ZTMM), which aims to help organizations secure emerging tech integrations in their projects. Additionally, Trend is a proud signatory of the "Tech Accord to Combat Deceptive Use of AI in 2024 Elections" to fight misinformation.Hashtag: #trendmicro, #trendvisionone, #visionone, #cybersecurity





The issuer is solely responsible for the content of this announcement.

Trend Micro

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fueled by decades of security expertise, global threat research, and continuous innovation, Trend Micro's cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, the platform delivers a powerful range of advanced threat defense techniques optimized for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. With 7,000 employees across 65 countries, Trend Micro enables organizations to simplify and secure their connected world.

News from Asia

Beyond Grades: SIM Highlights Why Learning From Feedback Is a Critical University Skill

SINGAPORE - Media OutReach Newswire - 28 October 2026 - University students are accustomed to receiving grades, but the ability to understand what sits behind those grades and act on feedback is i...

NineSmart Showcases AI-Powered Work Order Management Solution at HKTDC Hong Kong Electronics Fair (Autumn Edition)

Wins Merit Award at the 12th Hong Kong Value Creation for Technology AwardsHONG KONG SAR – Media OutReach Newswire – 28 October 2026 – NineSmart, Hong Kong PropTech enterprise, presented its AI-Po...

Prudential convenes inaugural Partnership Summit to shape the next era of customer and business growth

HONG KONG SAR - Media OutReach Newswire - 28 October 2026 - Prudential plc ("Prudential"), a leading insurer and asset manager in Asia and Africa, brought together senior leaders from key banking ...

Hualien Welcomes Global Travelers to the 2026 Pacific Hot Spring Season

HUALIEN, TAIWAN - Media OutReach Newswire - 28 October 2026 - The 2026 Hualien Pacific Hot Spring Season has officially kicked off, running through November 15. The Hualien County Government invi...

The inaugural TXA Awards 2026 concludes with a pomp and splendour, honouring finalists and winners alike

Transport Expo Asia Awards 2026 – Congratulations To All Our WinnersKUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 28 October 2026 – Transport Expo Asia – hosted by the Ministry of Transport M...

MSIG Enhances Travel Safeguard with Broader Protection for Modern Travellers

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 28 October 2026 –MSIG Insurance (Malaysia) Bhd ("MSIG") has enhanced Travel SafeGuard, itstravel insurance plan, to better meet the needs of tod...

Tourism Authority of Thailand Launches ‘Gateway to Thailand Travel Guidebook’

Connecting Overland Borders to 10 Road Trip Experiences Across ThailandBANGKOK, THAILAND - Media OutReach Newswire – 28 October 2026 - Crossing the border is never about passing a checkpoint; it m...

Feeding Malaysia: Sabak Bernam’s Growing Role in National Food Security

SELANGOR, MALAYSIA – Media OutReach Newswire – 28 October 2026 – Through the production of agriculture includes paddy fields, fruits, vegetables, and aquaculture, the Sabak Bernam Development Area...

The Cascade of Sleep Deprivation: Bupa’s Health or Hype Explores the Real-World Impact of Curtailing Sleep

Fitness advocate Joe Wicks reduces sleep under expert observation; Bupa Hong Kong shares evidence-informed perspectives to help urban professionals navigate evening restHONG KONG SAR – Media OutRe...

XTransfer Returns to Hong Kong FinTech Week and Singapore FinTech Festival for Third Consecutive Year

HONG KONG SAR – Media OutReach Newswire – 28 October 2026 – XTransfer, the world's leading B2B cross-border trade payment platform, will participate in Hong Kong FinTech Week and Singapore FinTe...

Why the secrecy around car insurance?

Every year, millions of Australians receive their car insurance renewal and promise themselves they’ll look at it properly later. Then life gets in ...

Australian workers spend almost an hour a day administering email

Research finds email filing, searching and rework consuming an estimated 58 minutes a day and potentially exposing organisations to millionsAustralian...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...