Business Daily Media

The Times


.

ONYX Hospitality Group Expands with the Launch of the First Shama Property in Malaysia: Shama Suasana Johor Bahru

BANGKOK, THAILAND - Media OutReach Newswire - 24 January 2024 - ONYX Hospitality Group, the prominent management company in Southeast Asia specialising in hotels & resorts, serviced apartments and luxury residences, has achieved a significant milestone with the launch of Shama Suasana Johor Bahru in Malaysia, marking the opening of the first Shama property in the country.



From Left to Right: Mr. Tun Musa Hitam, Chairman Emeritus of UMLand Bhd., Mr. Dennis Ng Yew Khim, Group Managing Director of UMLand Bhd., Mr. Yuthachai Charanachitta, CEO of ONYX Hospitality Group, Mr. Harold Olaya Leon, SVP. Head of Operations of ONYX Hospitality Group
From Left to Right: Mr. Tun Musa Hitam, Chairman Emeritus of UMLand Bhd., Mr. Dennis Ng Yew Khim, Group Managing Director of UMLand Bhd., Mr. Yuthachai Charanachitta, CEO of ONYX Hospitality Group, Mr. Harold Olaya Leon, SVP. Head of Operations of ONYX Hospitality Group

This achievement is highly significant as it makes Malaysia the first country, outside of Thailand, to host all three ONYX brands: Amari, OZO, and Shama, reaffirming ONYX's commitment to expanding its presence in Southeast Asia.

The signing ceremony took place on 18th January 2024 at Amari Kuala Lumpur in Malaysia, with Dennis Ng Yew Khim, Group Managing Director, United Malayan Land Bhd, and Mr. Yuthachai Charanachitta, CEO of ONYX Hospitality Group. United Malayan Land (UMLand) is one of Malaysia's premier property and township development companies. Shama Suasana Johor Bahru marks the second opening in partnership between ONYX Hospitality Group and UMLand, following the five-star Amari Johor Bahru in 2017.

The Shama brand is renowned for its commitment to providing contemporary, stylish, and spacious serviced apartments, where vibrant community thrives in a cosy homely haven. At each Shama property, a true sanctuary of belonging is created - strangers become family, greeted with open arms and a sense of home.

Scheduled to open in Q1, 2024, Shama Suasana Johor Bahru offers a modern living experience in the heart of the city, seamlessly combining the warmth and coziness of home with luxury facilities and services. Nestled next to the Zenith Lifestyle Centre, Johor Bahru's premier entertainment hub, and within walking distance to malls, department stores, and Johor Bahru's Heritage Trail, Shama Suasana Johor Bahru promises an unforgettable stay for both leisure and business travellers. Conveniently located just a short drive from Singapore, it provides easy access via the Rapid Transport System, and the CIQ (a customs, immigration and quarantine checkpoint for cars, buses, and the JB Sentral train station) is within walking distance, making travel effortless.

The elegantly appointed suites at Shama Suasana Johor Bahru are comfortable and luxurious. Featuring spacious living rooms and separate bedrooms, the latest modern comforts and features, and fully equipped kitchenettes, guests can be certain to have an enchanting and unforgettable stay complete with all the comforts of home.

The Shama foundation is built on community, fostering heartwarming connections. Whether a brief visit or settling in for an extended stay, everyone is embraced as part of the Shama family. Spaces are thoughtfully curated to encourage residents and neighbours to relax and connect, inviting them to uncover hidden charms of the neighbourhood with the freedom to explore. Shama embodies tranquillity, echoed in the brand's rippling logo representing lively local cultures and daily experiences.

The expansion of the Shama brand into Malaysia forms part of ONYX Hospitality Group's strategy to drive significant expansion in the hotel, resort, and serviced apartment business in Southeast Asia. As it seeks to achieve the overall vision of establishing itself as "The Best Medium-sized Hospitality Management Company in Southeast Asia", the company is on track to operate over 50 properties by 2025, up from 44 at present, and an even more ambitious target of 70 by 2028.

Further planned expansion in the pipeline: OZO Medini (Q2 2024) and Shama Medini (Q1 2025). These properties will again see ONYX partner with UMLand Bhd.

For more information about ONYX Hospitality Group, please visit www.onyx-hospitality.com.

Follow us on Twitter: https://twitter.com/ONYXHospitality

Follow us on Instagram: https://www.instagram.com/onyxhospitalitygroup/

Follow us on LinkedIn: https://www.linkedin.com/company/onyx-hospitality-group/

Hashtag: #onyx #shamasuasana #johorbahru

The issuer is solely responsible for the content of this announcement.

ONYX Hospitality Group

ONYX Hospitality Group is a well-established and leading hotel management company with a strong presence and reputation in the global travel market. With more than five decades of experience, ONYX Hospitality Group prides itself on its ability to bridge the best of Asian hospitality practices with global business precision - with the brand promise 'A Tailored Approach to Hospitality'. ONYX Hospitality Group's commitment to delivering exceptional guest experiences and providing top-notch services is at the heart of its operations. At the core of ONYX's business model is a dedication to offering outstanding customer service, a commitment to sustainability and responsible tourism, and a focus on adapting to the ever-evolving dynamics of the global travel industry.

News from Asia

Expanding Horizons: Uzbekistani Student Dulatkhan Charts His Future at CUHK

HONG KONG SAR - Media OutReach Newswire - 7 August 2026 - As global higher education evolves rapidly, Central Asian students are increasingly looking beyond traditional Western destinations. For D...

Hang Lung Group and Hang Lung Properties Appoint New Chief Executive Officer

HONG KONG SAR – Media OutReach Newswire – 7 August 2026 – Hang Lung Group Limited (SEHK Stock Code: 00010) and Hang Lung Properties Limited (SEHK Stock Code: 00101) (collectively referred to as "H...

CIID Hong Kong Center Established: Andrew Lam, Founder of am PLUS DESIGNS, Appointed Vice Chairman

Mentored by Industry Masters and Winner of the iF Design Award, Andrew Unlocks a New Paradigm for High-Net-Worth Residential and Diverse Commercial Spaces from an Eastern Aesthetic PerspectiveHONG ...

Sentosa GrillFest 2026 Returns with Its Largest Line-Up Yet: 42 Food Vendors, First-Ever Omakase-Inspired Beachfront Dining and Returning Crowd Favourites

Debut of Chef's Grill, an air-conditioned omakase-inspired eight-course dining experience co-curated with the Singapore Chefs' Association Longstanding fan favourites Craf...

Vinhomes advances urban development platform amid global shift toward nature-positive investment

HANOI, VIETNAM - Media OutReach Newswire - 7 August 2026 - As global institutional capital increasingly redefines value creation in real estate, Vinhomes, Vietnam's largest listed real estate deve...

Create Meaningful Family Moments This Mother's Day Holiday with ONYX Hospitality Group

BANGKOK, THAILAND – Media OutReach Newswire – 7 August 2026 – One of the simplest ways to express your love is by spending quality time with the people who matter most...

Sunlight Real Estate Investment Trust ("Sunlight REIT") Interim Results for the Six Months Ended 30 June 2026

HONG KONG SAR - Media OutReach Newswire - 7 August 2026 - Henderson Sunlight Asset Management Limited (the "Manager") announces the interim results of Sunlight REIT for the six months ended 3...

Holistic Way Unveils New Plant-Based Menopause Relief Supplement

SINGAPORE – Media OutReach Newswire – 6 August 2026 – JR Life Sciences Pte Ltd, the company behind Singapore's No. 1 Health-Supplement Brand, Holistic Way, announced the launch of its newest inno...

YF Life Claims "Branding Initiative of the Year - HK" at Insurance Asia Awards 2026

Pioneering "Invesurance" Philosophy for 50th Anniversary Campaign Secures Prestigious Industry HonorHONG KONG SAR - Media OutReach Newswire - 6 August 2026 - YF Life Insurance International Ltd. (...

Share, Care, and Connect Over a Meal With Pay It Forward Malaysia

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 6 August 2026 – A lot of people wish to do something kind for the world around them. However, most struggle finding an appropriate platform...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...