Business Daily Media

Times Advertising

.

KDDI Digital Life, Japan’s digital telco, achieves high customer satisfaction score with Circles

SINGAPORE - Media OutReach - 6 July 2023 - Circles, a global telco technology company, announced high customer satisfaction of povo2.0, the digital telco brand that was launched in Japan with long-standing partner, KDDI Corporation, one of Japan’s leading telecommunications companies.



povo2.0, empowered by Circles X technology, delivers delightful digital experiences to the digital savvy users in Japan

First launched in 2021, povo2.0, by KDDI Digital Life (KDL), adopted a transformative ‘clean sheet’ strategy leveraging Circles’ cloud native SaaS platform, Circles X, to develop and launch differentiated services rapidly. Built for ‘operators by an operator’, Circles X provides operators with a success playbook that equips them with the agility to market and provides digitally savvy consumers with best-in-class experiences.

povo2.0 was launched remotely during the COVID-19 pandemic, from Singapore into the Japan market, in just 16 weeks. This was a first for any digital telco brand in Japan. Committed to the motto of ‘no more bill shock’, povo2.0 empowers customers with the freedom to tailor the services in their plans, based on their individual preferences and requirements.

This garnered KDL a net-promoter-score that is significantly higher than the average industry benchmarks, a key measure of customer satisfaction.

Toshitake Amamiya, Executive Vice President of KDDI Corporation says, “I am delighted to have Circles as our partner. They have the proven knowledge and capabilities to serve digital-native users, offering the simple and agile service experience we were looking for.”

Rameez Ansar, CEO and Co-Founder of Circles, says, “As the ratio of digitally savvy consumers increases, so does the need for more personalised digital experiences. It’s now more crucial than ever for telcos to innovate and deliver next-generation digital services to meet the demands of these customers. At Circles, we have the digital and operator expertise to help telco operators to accelerate their digital transformation plans based on the success of operating our own digital telco, Circles.Life, in Singapore, Taiwan and Australia.” He continues, “We are delighted to have a partner like KDL who is at the forefront of innovation and shaping the digital telco landscape in Japan. We look forward to bringing more innovative digital services and experiences to the people.”

Toshiro Akiyama, CEO of KDDI Digital Life says, “The ability to quickly develop and launch differentiated services with a solution that not only works with the KDDI ecosystem but also runs independently from the system, really empowered KDDI to take a bold leap forward with its first-ever digital telco brand.” He adds, “The Circles team runs side by side with KDDI tirelessly to ensure seamless execution of the project, removing the unnecessary hassle of having to manage multiple vendors. the people at Circles are truly its biggest asset.”

For more information, download the customer case study here.

Hashtag: #Circles #CirclesX #ByOperatorforOperators #Cloudnative #SaaS #DigitalTelecommunication #DigitalTelco #KDDI #KDDIJapan #povo2.0 #digitalexperience #digitaltransformation #telcotechnology #Singapore #Japan


The issuer is solely responsible for the content of this announcement.

About Circles

Founded in 2014, Circles is a global technology company reimagining the telco industry with its SaaS platform - Circles X, helping telco operators launch and operate successful digital brands.

Today, Circles is partnering operators in 14 countries with the mission to deliver delightful digital experiences to millions of people through our businesses.

With Circles.Life, our digital lifestyle brand, we empower and delight customers across the world by offering digital experiences that go beyond traditional telco services.

With Circles X, our digital telco technology empowers operators to launch digital telco brands from anywhere in the world. Built for operators by an operator, Circles X powers both Circles.Life and our partner operators’ digital telco brands.

Circles is backed by global investors such as Peak XV Partners, Warburg Pincus, EDBI and Founders Fund – renowned institutions with a track record of backing industry-shaking innovators.

To learn more, visit .

News from Asia

Webudding Advances Digital Stationery Through IP Collaborations and Creator Tools

The digital stationery platform builds a richer ecosystem for users, creators, and brand partners, combining beloved character IP with technology that makes better products faster. SINGAPORE - Med...

HGC Announces the Launch of HGC Mobile Expanding Mobile Connectivity Footprint with Enhanced "Network-on-the-Go" Experience

HONG KONG SAR - Media OutReach Newswire - 20 April 2026 - HGC Global Communications("HGC" or the "Group"), a fully-fledged ICT service provider and network operator with extensive global coverag...

Ann Chin Popiah Brings Heritage Flavours to the Heartlands with Toa Payoh Hub Pop-Up Experience

SINGAPORE - Media OutReach Newswire - 20 April 2026 - Ann Chin Popiah will launch a special pop-up experience at Toa Payoh Hub in mid-May 2026, expanding its presence into the heartlands through ...

XTransfer Export PMI: Emerging Markets Drive Growth, High-End Upgrading Opportunities Stand Out

GUANGZHOU, CHINA - Media OutReach Newswire - 20 April 2026 - XTransfer, the World's Leading B2B Cross-Border Trade Payment Platform, released its latest figures at the 139th China Import and Expo...

Xin Yuan Kicks Off National Bingo Day 2026, Calling for Community Action to Support Seniors

SINGAPORE - Media OutReach Newswire - 20 April 2026 - Xin Yuan Comcare Ltd announces the launch of its inaugural National Bingo Day for Seniors 2026, set to take place on 27 June 2026 (Saturda...

The Famous CFC Makes Vietnam Debut with Chelsea Legend Jimmy Floyd Hasselbaink at Ascott Tay Ho Hanoi

The two-day programme brought over 300 Chelsea supporters and Ascott Star Rewards members together for immersive fan experiences, including the Night with the Blues event at Hanoi’s newest integrat...

Ascott Records Strongest-ever Southeast Asia Signings in 2025, Powering Multi-typology Growth

SINGAPORE - Media OutReach Newswire - 20 April 2026 - The Ascott Limited (Ascott), the wholly owned lodging business unit of CapitaLand Investment (CLI), recorded a landmark year of signings in So...

Leveraging CICPE Yacht Sub-Venue, Sanya Accelerates Development as Asia-Pacific Yachting Capital

HAIKOU, CHINA - Media OutReach Newswire - 20 April 2026 - On April 15, the Sanya International Yacht Sub-Venue of the 6th China International Consumer Products Expo (CICPE) officially kicked off...

Rhenus Logistics Strengthens Asia–Latam Trade with Record Growth in 2025

170,000 TEUs handled on the Asia–Latam trade lane, positioning Rhenus among the Top 3 logistics providers in the corridor No.

JustMarkets Announces Comprehensive Technology Ecosystem Upgrade for Gold Trading in 2026

HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 20 April 2026 - JustMarkets, a global financial brokerage platform, officially announces a major infrastructure update aimed at optimizing in...

BizCover Brings Australia’s First AI-Based Insurance Quotes to ChatGPT

Australian small business owners can now receive and compare business insurance quotes directly inside ChatGPT, in a move that signals a major shi...

VistaPrint Research Reveals Australian Small Businesses Face a Succession Cliff

With only 16% of retiring small businesses having a succession plan, tens of thousands risk closure as one in three owners nears retirement.  Ne...

Corporate volunteering grows up: how companies are shifting to meaningful, community-led impact

As workplaces settle into the new year and look for ways to strengthen culture, capability and connection, experts say corporate volunteering is e...

The Rise of Mobile-First Venues

Global Hospitality Platform, Tabit, Reveals Five Ways to Maximise Benefits of Mobile-First Systems  As Australian hospitality venues grapple with...

Why the SME is now the primary engine of global cybercrime

For over a decade, the most practical and effective advice we could offer an employee was to spot the typo. It was practical, it was free, and it wo...

Work-life Balance Key to Solving Construction Talent Shortage

New data from leading talent company Randstad Australia shows flexible working and work-life balance could be critical to addressing ongoing talen...