Business Daily Media
Times Affiliate Marketing


.

AWS Announces Generative AI Innovation Center

AWS invests $100 million in a new program that connects AWS machine learning and artificial intelligence experts with customers and partners worldwide to accelerate enterprise innovation and success with generative AI

Highspot, Lonely Planet, Ryanair, and Twilio are engaging with the Innovation Center to explore developing generative AI solutions


HONG KONG SAR - Media OutReach - 23 June 2023 - Amazon Web Services, Inc.

(AWS), an Amazon.com, Inc. company (NASDAQ: AMZN), today announced the AWS Generative AI Innovation Center, a new program to help customers successfully build and deploy generative artificial intelligence (AI) solutions. AWS is investing $100 million in the program, which will connect AWS AI and machine learning (ML) experts with customers around the globe to help them envision, design, and launch new generative AI products, services, and processes. This builds on more than 25 years of deep investment in developing AI technologies for customers and is just one part of AWS's overall generative AI strategy to bring this technology to customers and partners around the world. Companies of all kinds are excited about the potential of generative AI to transform their offerings and operations. The AWS Generative AI Innovation Center can help them make their ideas a reality faster and more effectively. To get started with the Generative AI Innovation Center, visit https://aws.amazon.com/generative-ai/.

"Amazon has more than 25 years of AI experience, and more than 100,000 customers have used AWS AI and ML services to address some of their biggest opportunities and challenges. Now, customers around the globe are hungry for guidance about how to get started quickly and securely with generative AI," said Matt Garman, senior vice president of Sales, Marketing, and Global Services at AWS. "The Generative AI Innovation Center is part of our goal to help every organization leverage AI by providing flexible and cost-effective generative AI services for the enterprise, alongside our team of generative AI experts to take advantage of all this new technology has to offer. Together with our global community of partners, we're working with business leaders across every industry to help them maximize the impact of generative AI in their organizations, creating value for their customers, employees, and bottom line."

The AWS Generative AI Innovation Center team of strategists, data scientists, engineers, and solutions architects will work step-by-step with customers to build bespoke solutions that harness the power of generative AI. For example, healthcare and life sciences companies can pursue ways to accelerate drug research and discovery. Manufacturers can build solutions to reinvent industrial design and processes. And financial services companies can develop ways to provide customers with more personalized information and advice.

Through no cost workshops, engagements, and training, AWS will help customers imagine and scope the use cases that will create the greatest value for their businesses, based on best practices and industry expertise. Customers will work closely with generative AI experts from AWS and the AWS Partner Network to select the right models, define paths to navigate technical or business challenges, develop proofs of concepts, and make plans for launching solutions at scale. The Generative AI Innovation Center team will provide guidance on best practices for applying generative AI responsibly and optimizing machine learning operations to reduce costs. Engagements will deliver strategy, tools, and assistance that will help customers use AWS generative AI services, including Amazon CodeWhisperer, an AI-powered coding companion, and Amazon Bedrock, a fully managed service that makes foundational models (FMs) from AI21 Labs, Anthropic, and Stability AI, along with Amazon's own family of FMs, Amazon Titan, accessible via an API. They can also train and run their models using high-performance infrastructure, including AWS Inferentia-powered Amazon EC2 Inf1 Instances, AWS Trainium-powered Amazon EC2 Trn1 Instances, and Amazon EC2 P5 instances powered by NVIDIA H100 Tensor Core GPUs. Additionally, customers can build, train, and deploy their own models with Amazon SageMaker or use Amazon SageMaker Jumpstart to deploy some of today's most popular FMs, including Cohere's large language models, Technology Innovation Institute's Falcon 40B, and Hugging Face's BLOOM.

Highspot is a sales-enablement platform that increases the productivity of sales teams. "Highspot is obsessive about helping our customers drive efficient growth by delivering capabilities that unlock new levels of sales productivity," said Kurt Berglund, vice president of Science at Highspot. "The potential generative AI brings is huge and at Highspot we're leveraging it to transform sales enablement and continue leveling up the value we give our customers. The AWS Generative AI Innovation Center is providing us with novel solutions and creative guidance for some of the most complex challenges and opportunities involved in bringing generative AI workloads to life at scale."

For nearly 50 years, Lonely Planet has been committed to helping people experience the joy of travel. "We are always looking for ways to tap into new technology and meet the demands of today's travelers," said Chris Whyde, senior vice president of Engineering & Data Science at Lonely Planet. "The AWS Generative AI Innovation Center, paired with expert-driven advice and Lonely Planet's award-winning content, will enable us to provide more personalized travel recommendations, making travel more accessible for those around the world."

Twilio is a customer engagement platform that combines an extensive suite of digital communication channels with the best in first-party customer data, enabling businesses to deliver personalized engagement to customers on a global scale, when and how they prefer. "Our goal with Twilio CustomerAI is to empower businesses to leverage both generative and predictive intelligence capabilities that help them better understand and provide deeper value to their customers," said Kathryn Murphy, senior vice president of Product Management at Twilio. "AWS and Twilio are longtime technology partners, and we're proud to be jointly innovating on predictive AI, using Amazon SageMaker, and welcome future collaboration around generative AI. We look forward to seeing the impact of the Generative AI Innovation Center and its mission to nurture new ideas and capabilities in the AI space."




Hashtag: #AWS

The issuer is solely responsible for the content of this announcement.

About Amazon Web Services

Since 2006, Amazon Web Services has been the world's most comprehensive and broadly adopted cloud offering. AWS has been continually expanding its services to support virtually any cloud workload, and it now has more than 200 fully featured services for compute, storage, databases, networking, analytics, machine learning and artificial intelligence (AI), Internet of Things (IoT), mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management from 99 Availability Zones within 31 geographic regions, with announced plans for 15 more Availability Zones and five more AWS Regions in Canada, Israel, Malaysia, New Zealand, and Thailand. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—trust AWS to power their infrastructure, become more agile, and lower costs. To learn more about AWS, visit .



News from Asia

MediaQuiz Appointed Exclusive Media Advertising Agency for TBS Bus Terminal

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 30 October 2026 - MediaQuiz Marketing Solution Sdn Bhd, a global media company specialising in content distribution, cross-border advertising and...

Grades Versus Experience: SIM Explains What Students Should Consider When Preparing for Their First Job

SINGAPORE - Media OutReach Newswire - 30 October 2026 - Singapore's shift towards skills-based hiring is broadening how candidates are assessed. Yet published graduate recruitment criteria show th...

Hill’s Enhances Cat and Dog Food with Prebiotics to Support Senior Pet Health in Hong Kong

HONG KONG SAR – Media OutReach Newswire – 30 October 2026 – Hill's Pet Nutrition has announced that it is promoting ActivBiome+ Multi-Benefit technology in Hong Kong and enhancing its life-stage ...

One Earth Summit Unites Global Leaders to Advance

Collective Flourishing in the Intelligent AgeHONG KONG SAR – Media OutReach Newswire – 30 October 2026 – The third One Earth Summit (the Summit), jointly organised by the Institute of Sustainabil...

Anchored in Data Sovereignty, the Engagement Enables the Legal Sector to Adopt Generative AI Safely and Confidently

Ridger Delivers MUX Private AI Deployment to Shum Wong & Co., Solicitors in Hong KongSINGAPORE – Media OutReach Newswire – 30 October 2026 – Ridger, an AI infrastructure company, today announc...

Hong Kong Disneyland Brings Halloween Treats to the Hong Kong Wine & Dine Festival for the First Time

Taking fan-favorite treats to the city, Building Excitement for the Ultimate Halloween Celebration at Booonus Wicked Night PartyHONG KONG SAR - Media OutReach Newswire - 30 October 2026 - From Oct...

YF Life Proudly Claims Two Top 3 Accolades at the Hong Kong Insurance Awards 2026

Demonstrating Leadership in Robust Risk Governance and Strategic PartnershipsHONG KONG SAR – Media OutReach Newswire – 30 October 2026 – YF Life Insurance International Ltd. ("YF Life") has achiev...

Crown Workspace wins Gold and special Trinity recognition at HR Vendors of the Year Awards 2026

HONG KONG SAR – Media OutReach Newswire – 30 October 2026 – Crown Worldwide Group is proud to announce that Crown Workspace Hong Kong has been awarded the Gold Award for Best Workplace Consultancy...

CUHK strengthens Hong Kong-Shenzhen medical collaboration to advance a new vision for academic and healthcare development in the GBA

CUHK’s Dean of Medicine Professor Philip Chiu Wai-yan appointed Dean of Medicine at CUHK-Shenzhen Leveraging the two CUHK medical centres in Hong Kong and Shenzhen to foster an international hub fo...

A Better Start, Ready for the Day: Green SM Elevates the Urban Mobility Experience in the U.S.

LOS ANGELES, USA - Media OutReach Newswire - 30 October 2026 - Drivers in Los Angeles spend an average of approximately 87 hours each year in rush-hour traffic, equivalent to more than three full ...

Why the secrecy around car insurance?

Every year, millions of Australians receive their car insurance renewal and promise themselves they’ll look at it properly later. Then life gets in ...

Australian workers spend almost an hour a day administering email

Research finds email filing, searching and rework consuming an estimated 58 minutes a day and potentially exposing organisations to millionsAustralian...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...