Business Daily Media

The Times


.

Happy Rainy Days Has Launched the Ultra Water Repellent Umbrella

SINGAPORE - Media OutReach - 1 December 2022 - Happy Rainy Days has launched the innovative 'wet-free' umbrella which can instantly dry up with just one shake. Creative in its approach, all of Happy Rainy Days' concepts are designed to indulge and reward the users with unique and enchanting experiences.



Caption

Mira Toray, Super Water Repellent Fabric

Though innovative is a term rarely associated with the humble umbrella, Mira Toray makes Happy Rainy Days' umbrella canopy fundamentally different from the rest.

Mira Toray is a high-density cloth which has attained the best level in water repellency tests set by the rigorous Japanese industrial standards. The fibers are tightly woven with a special coating on top so it is almost impossible for raindrops to cling on or soak into the fabric, allowing users to knock off every drop of rain in one swing and enjoy an exceptional drainage experience.

Extremely Long-lasting Water Repellency

With dust in the air and grease from human hands, the water-resistancy of conventional umbrellas generally weakens over time. Happy Rainy Days umbrellas have the ability to retain outstanding waterproof performance thanks to its exclusive high-density fibers.

Mira Toray is very unlikely to deteriorate in everyday life. Even after a certain number of uses, its water repellency remains 50x higher than other brands. By not only being able to sustain a high level of water repellency, but also capable of demonstrating lasting durability, It is definitely no exaggeration to say there is by far no other umbrella can compete or compare.

The Lightest Among Other Same-sized Umbrellas

Happy Rainy Days' HR001 series is the perfect collection of ultra light umbrellas that are specifically designed to offer the greatest protection without adding extra burden.

While other umbrellas typically have 6 to 8 ribs, its manual compact umbrella boasts 6 ribs made from tough but thin carbon fibers. It only weighs 147g and measures 24.5cm in length when folded into its 3D-shaped sleeve, yet still manages to attain a canopy size of 23 inches which is wide enough to cover 2 adults.

Company Profile

Happy Rainy Days is managed by Castle Time Company PTE Ltd. All umbrellas are tested in SGS for non-toxic substances, UV cut level, and water repellant testing, to ensure the safety and reliability before launching to the market.

Over the past 30 years, Happy Rainy Days has been selling over 10 million umbrellas and over 1 million light and water repellent UV cut umbrellas in the world.

It can now be ordered via Shopee.
Hashtag: #HappyRainyDays #Business #Umbrella

The issuer is solely responsible for the content of this announcement.

News from Asia

AEON Bank Biz Powers Up Business Growth with Term Financing-i and Working Capital Financing-i

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 7 July 2026 - AEON Bank (M) Berhad, Malaysia's first digital Islamic bank, has expanded its business banking financing facilities with the introd...

As EVs Become the Majority of New Car Registrations in Singapore, Allianz Highlights a Shift in Ownership Mindset

SINGAPORE - Media OutReach Newswire - 7 July 2026 - Electric vehicles (EVs) have reached a defining milestone in Singapore. Allianz Insurance Singapore says the national EV conversation is evolvin...

Transformation World 2026: The Best Data for Business AI

New Kyano® product innovations: Agentic AI for data migrations and unstructured data solutions Kyano Lorna supports customers with AI-powered project intelligence SNP an...

Shanghai - New York: to Become a Benchmark for China-U.S. Subnational Cooperation

SHANGHAI, CHINA - Media OutReach Newswire - 7 July 2026 - On June 30, 2026, New York time, the launch ceremony and New York Forum for OUR WATER Season 3 were successfully held at Bloomberg Headqu...

Prudential Singapore tops global MDRT Culture of Excellence (COE) Awards with 29 agency leaders recognised in 2026

Agency leader Bryan Phang is the sole COE (Diamond Agency) winner to achieve four consecutive award wins; Prudential’s solid showing underpinned by its strong knowledge sharing and mentorship cultu...

L'Occitane En Provence Helps Malaysians Address Hair Fall Through Expert Hair & Scalp Diagnosis

Backed by Over 105,000 Hair & Scalp Diagnosis Conducted in Malaysia, L'Occitane Advocates Understanding the Cause Before Choosing the SolutionKUALA LUMPUR, MALAYSIA - Media OutReach Newswire -...

Hong Kong Residential Purchasing Power Released as Prices and Sales Rise, CRE Investment Momentum Sustains

Core Grade A Offices Lead Rental Recovery, Hong Kong Island High Streets Outperform Kowloon Residential Market: Q2 residential transaction numbers increased by 19% q-o-q and 32% y-o-y to rea...

China Hong Kong Motorsports Centre Launches HK Youth Karting Championship 2026

Creating a More Accessible Racing Pathway for Young Hong Kong Drivers to Progress Towards the Asian and International Motorsport StageEvent to be Held at Guangzhou Conghua International Circuit on ...

From Race Circuit to Global Supply Chains: DHL Powers Formula E’s Boldest Season Yet in Shanghai

Formula E Season 12 accelerates global expansion and sustainability milestones as DHL delivers precision logistics behind one of the world's most complex sporting championships Ba...

StarCharge Releases Industry White Papers: From Infrastructure to Network Systems, Microgrids Moving from Customization to Scaling Up Development

CHANG ZHOU, CHINA - Media OutReach Newswire - 7 July 2026 - The global new energy vehicle market has seen rapid growth in recent years. With continued strong expectations for new energy vehicle ex...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...