Business Daily Media

The Times


.

Happy Rainy Days Has Launched the Ultra Water Repellent Umbrella

SINGAPORE - Media OutReach - 1 December 2022 - Happy Rainy Days has launched the innovative 'wet-free' umbrella which can instantly dry up with just one shake. Creative in its approach, all of Happy Rainy Days' concepts are designed to indulge and reward the users with unique and enchanting experiences.



Caption

Mira Toray, Super Water Repellent Fabric

Though innovative is a term rarely associated with the humble umbrella, Mira Toray makes Happy Rainy Days' umbrella canopy fundamentally different from the rest.

Mira Toray is a high-density cloth which has attained the best level in water repellency tests set by the rigorous Japanese industrial standards. The fibers are tightly woven with a special coating on top so it is almost impossible for raindrops to cling on or soak into the fabric, allowing users to knock off every drop of rain in one swing and enjoy an exceptional drainage experience.

Extremely Long-lasting Water Repellency

With dust in the air and grease from human hands, the water-resistancy of conventional umbrellas generally weakens over time. Happy Rainy Days umbrellas have the ability to retain outstanding waterproof performance thanks to its exclusive high-density fibers.

Mira Toray is very unlikely to deteriorate in everyday life. Even after a certain number of uses, its water repellency remains 50x higher than other brands. By not only being able to sustain a high level of water repellency, but also capable of demonstrating lasting durability, It is definitely no exaggeration to say there is by far no other umbrella can compete or compare.

The Lightest Among Other Same-sized Umbrellas

Happy Rainy Days' HR001 series is the perfect collection of ultra light umbrellas that are specifically designed to offer the greatest protection without adding extra burden.

While other umbrellas typically have 6 to 8 ribs, its manual compact umbrella boasts 6 ribs made from tough but thin carbon fibers. It only weighs 147g and measures 24.5cm in length when folded into its 3D-shaped sleeve, yet still manages to attain a canopy size of 23 inches which is wide enough to cover 2 adults.

Company Profile

Happy Rainy Days is managed by Castle Time Company PTE Ltd. All umbrellas are tested in SGS for non-toxic substances, UV cut level, and water repellant testing, to ensure the safety and reliability before launching to the market.

Over the past 30 years, Happy Rainy Days has been selling over 10 million umbrellas and over 1 million light and water repellent UV cut umbrellas in the world.

It can now be ordered via Shopee.
Hashtag: #HappyRainyDays #Business #Umbrella

The issuer is solely responsible for the content of this announcement.

News from Asia

Go Where Flavors of Hunan Abound: Showcasing the Greater Zhangjiajie International Tourism Area Through Local Cuisine

CHANGSHA, CHINA – Media OutReach Newswire – 19 October 2026 – Co-produced by Hunan Satellite TV and Mango TV and created by Wang Qin Studio, Season 4 of the food and cultural tourism program Go W...

Together, We Transform 60+: Alpro Group Advance Early Thyroid Detection for Ageing Malaysians

Nationwide initiative brings thyroid awareness, health education, targeted TSH screening and referral closer to the community, empowering older Malaysians to better understand their thyroid health...

Frasers House, a Luxury Collection Hotel, Singapore Showcases Versatile Luxury Wedding Experiences in the Heart of Bugis Heritage

Designed as a 'house of ateliers,' the hotel offers tailored settings for weekday and weekend celebrations, wedding lunches and dinners, and intimate solemnisations alongside grand banquets.SINGAPO...

HKSTP and PCM Asia Shanghai Host "Power Electronics Innovation Across Asia" Seminar

Signing of strategic collaboration agreement deepens collaboration on PCIM Asia Shanghai, opening international opportunities for microelectronics companiesHONG KONG SAR – Media OutReach Newswire ...

THE WORLD ENDS: Bangkok International Design Expo 2026, Asks What Comes Next for Design

• Organized by Thailand Convention and Exhibition Bureau (Public Organization) or TCEB, the event invites Thai and International Creative Communities to CREATE WHAT MATTERS.BANGKOK, THAILAND – Me...

Aolani Signs Letters of Intent for Up to 500MW of AI Data Centre Capacity in Malaysia

SINGAPORE – Media OutReach Newswire – 19 October 2026 – Aolani, a Singapore-founded neocloud powering AI growth, today announced it has signed Letters of Intent to take up 500 megawatt (MW...

Thailand’s Corporate Leaders Face a New Business Test: Growth with Responsibility

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 19 October 2026 – Corporate leadership is measured by how businesses compete while managing environmental responsibilities, developing people an...

Beyond the Boardroom: Philippine Companies Are Being Challenged to Prove Their Impact

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 19 October 2026 – Corporate success goes beyond business results. Sustaining performance, developing people and creating community benefits pre...

Calibr8 Systems' David Lim Recognized as Leading Technopreneur in Asia at ACES Awards 2026

Recognizing Visionary Technology Leadership MANILA, PHILIPPINES – Media OutReach Newswire – 19 October 2026 – Calibr8 Systems Founder and Chief Vision Officer, David Honorio Lim III, has been r...

Malaysia’s Corporate Elite Face a Bigger Challenge: Proving Excellence Beyond the Bottom Line

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 19 October 2026 – Profitability alone is no longer enough to define corporate excellence. ...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...