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WARC reveals insights from the Cannes Lions Creative Effectiveness campaigns 2018

Written by ACN Newswire

WARC reveals insights from the Cannes Lions Creative Effectiveness campaigns 2018

Product-led solutions, emotion and humour, e-commerce marketing and purpose with PR drive salesLONDON, Aug 1, 2018 - (ACN Newswire) - WARC, the global authority on advertising and media effectiveness, has released the results of its analysis of the 169 campaigns entered into the Cannes Creative Effectiveness Lions this year.The report analyses...

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