how online companies strive to keep your money and data when you try to leave
- Written by Richard Whittle, University Fellow in AI and Human Decision Making, University of Salford

Have you signed up to an online service for a free trial, decided it isn’t for you, but still ended up paying for it months – or even years – later? Or tried cancelling a subscription, and found yourself giving up during the painstaking process? If so, there’s a good chance you have encountered...