the controversial pink car is more in step with the brand’s history than detractors think
- Written by Matthew Watkins, Associate Professor in Sustainable Product Design Engineering, Loughborough University
At first glance, Jaguar’s new electric Type 00 concept car is surprising, shocking or perhaps even jarring to some. This is largely due to its bright pink colour (it also comes in blue).
On first seeing it, my thoughts immediately went to to Lady Penelope’s Ford Thunderbird car from the Thunderbirds movie (2004), which can be seen at...
