Business Daily Media

The Times


.

Creating Spaces That Matter: Avenue K’s Drive For Connection And Community Impact

    KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 27 May 2025 - Avenue K Shopping Mall is reaffirming its commitment to inclusivity, sustainability, and holistic well-being as core pillars of its community engagement.
In today's evolving urban landscape, Avenue K continues to be a vibrant hub where individuals of all backgrounds, interests, and abilities are welcomed and empowered—living out the mall's tagline: "Make Friends, Create Trends."

The recent community workout event in collaboration with Fitness First at ABOVE, Avenue K Shopping Mall drew significant participation from the public.
The recent community workout event in collaboration with Fitness First at ABOVE, Avenue K Shopping Mall drew significant participation from the public.

Celebrating Neurodiversity with Oasis Place
In conjunction with Autism Awareness Day, Avenue K collaborated with Oasis Place—Malaysia's largest multidisciplinary intervention centre—to host Our Heart: Colours of Neurodiversity on 12 April 2025. The event explored themes of neurodiversity, accessibility, mental health, and assistive technology through interactive workshops, expert panels, and stories from lived experiences. The initiative reaffirmed Avenue K's commitment to fostering an inclusive society where all individuals are seen, heard, and supported.

Feline Friendships at Avenue Katz Adoption Fiesta
In an effort to promote kindness to animals and advocate for responsible pet ownership, Avenue K teamed up with Persatuan Haiwan Malaysia to organise Avenue Katz Adoption Fiesta from 14-20 April 2025, that brought together animal lovers, local shelters, and adorable feline companions in search of forever homes. A total of 43 cats were adopted during the event. Supported by key government bodies including the Department of Veterinary Services Malaysia (DVS), the event also featured educational booths and activities that raised public awareness about animal welfare and pet care. Shoppers contributed to animal-related causes, reinforcing the community's role in animal welfare and Avenue K's ongoing mission of compassion and meaningful impact.

Empowering Local Talent Through Music
Avenue K is proud to work with Malaysian Buskers to support the local music scene through a dedicated Buskers Corner within the mall—a welcoming space for performers to share their craft with the public. On 8 May 2025, the mall also hosted the Malaysian Buskers Workshop 7.0, a hands-on training and sharing session designed to develop performance skills, industry knowledge, and community connections. These efforts highlight Avenue K's dedication to nurturing creative expression and empowering homegrown talent.

Igniting Passion for Literacy and Learning
Avenue K is home to a permanent Reading Corner curated by Books For A Better World (BFBW)—a cosy, self-service book store where visitors of all ages can browse, enjoy and purchase books at their own pace. This ongoing collaboration fosters a culture of literacy, discovery, and creativity. In support of the broader literary community, Avenue K also hosted the Global Book Crawl – Malaysia Edition (Grand Finale) from 26 - 27 April 2025, an initiative led by BFBW that celebrates the charm of independent bookshops nationwide. Through these efforts, Avenue K continues to nurture a thoughtful, engaged community with a deep passion for learning.

Health and Fitness for All
Avenue K continues to inspire active living with inclusive fitness programmes that energise and engage the community. In partnership with Fitness First, the mall has hosted a variety of wellness activities—from the adrenaline-fuelled Ice Warrior Challenge and high-intensity HYROX functional training, to calming yoga sessions and rhythm-packed Body Jam and Zumba workouts. These initiatives not only promote physical health, but also foster a fun, social environment that encourages everyone to get moving.

Looking ahead, Avenue K will celebrate Global Wellness Day on 14 June 2025, with the main event taking place at Level 4, the mall's rooftop event space. The celebration will offer a full day of activities—including workout sessions, mindfulness practices, wellness talks, health screenings, and booths featuring healthy snacks and beverages—underscoring the mall's commitment to holistic well-being and making wellness accessible to all.

Returning with Purpose: AK Balloon Run 9.0
Avenue K's signature event, the AK Balloon Run, returns for its 9th edition on 21 September 2025 —continuing its mission to unite people from all walks of life in a celebration of community, inclusivity, and joy. Open to runners, joggers, walkers, and differently-abled individuals, the event promotes not only a spirit of togetherness but also the importance of leading an active, healthy lifestyle.

This year, Avenue K is proud to continue its collaboration with 360 All Ability, led by wheelchair fencer Daniel Lee, reinforcing our support for adaptive sports and inclusive participation. Together, we aim to promote acceptance, break down barriers, and celebrate the strength and resilience of every individual.

Above all, AK Balloon Run 9.0 celebrates the strength of community—empowering everyone, regardless of ability, to come together, get moving, and be part of something bigger. Avenue K remains committed to championing inclusivity, unity, and the collective spirit that brings us all together.

Sustainability Through Recycling
As part of its ongoing sustainability commitment, Avenue K's Recycling Corner on Level C (Concourse) offers a convenient space for shoppers to recycle items such as e-waste, paper, plastics, and books. By promoting responsible disposal and conscious consumerism, the initiative encourages environmentally mindful practices within an urban setting—fostering a greener, more sustainable community.

A Lasting Commitment to Community
At Avenue K, community engagement and inclusivity are not one-off initiatives—they are part of our core identity. Staying true to our tagline "Make Friends, Create Trends," we strive to build meaningful connections and lead with purpose by championing causes that matter. As we continue to evolve alongside our city, we remain dedicated to creating experiences that connect, uplift, and celebrate every member of our diverse community. Whether through wellness, education, sustainability, or inclusion, Avenue K is proud to be a space where everyone belongs.

Hashtag: #AvenueKMY #MakeFriendsCreateTrends #AKFriends #ShoppingMallMalaysia #ShoppingMall #NeurodiversityMatters #PetAdoptionMY #SupportLocalTalent #BooksForABetterWorld #GlobalWellnessDay #AKBalloonRun #Sustainability




The issuer is solely responsible for the content of this announcement.

About Avenue K Shopping Mall

Avenue K is Kuala Lumpur's coolest urban hub, where life and creativity are celebrated. Far from a regular shopping mall, Avenue K is an experiential destination that has transformed the art of shopping. It captivates the senses with exciting experiences and Instagrammable spaces waiting to be discovered. Avenue K is where you make friends, and create trends. For more information, please visit www.avenuek.com.my.

News from Asia

Easmed and The Air Station unveil hidden sleep apnea risk across Singapore's workforce in landmark survey

Findings uncover a hidden sleep crisis driving daytime exhaustion and productivity loss despite a full night's rest Almost the entire office workforce (97%) experiences performance drops fol...

AI Search Rewrites the Rules: Healthcare, Finance, and Professional Services Among Five Industries Hit Hardest — GeniusHub: Ranking First No Longer Means Being Seen

As YMYL industries become the hardest hit by AI search, GeniusHub points to whether content can be independently cited by AI as the deciding factor — and opens 10 free GEO visibility health checks...

Save The Children Hong Kong Launches Every Moment Matters

Snow Suen, 6 Wing, Tracy Chu and Karen Cheng join forces to support students HONG KONG SAR – Media OutReach Newswire – 10 September 2026 – As the new school year begins, children are meeting n...

Gooval Launches Shipping Secure Service in Partnership with Ping An P&C Insurance

SHENZHEN, CHINA - EQS Newswire - 10 September 2026 - At the "The Future is Now: 2026 DTC Brands Global Growth Strategy Summit" held today in Shenzhen, Gooval officially launched its global flagship...

Kenanga Investment Bank Introduces World’s First Hang Seng Biotech Index Structured Warrants to Malaysia

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 10 September 2026 – Kenanga Investment Bank Berhad ("Kenanga Group" or "The Group") is proud to unveil the world's first structured warrants link...

UnionPay, Official Payment Partner of the 26th CIFIT, Facilitates Global Development with Payment Innovation

XIAMEN, CHINA – Media OutReach Newswire – 10 September 2026 – On September 8, the 26th China International Fair for Investment and Trade (CIFIT) opened at the Xiamen International Expo Center...

Arvato Systems Malaysia Recognized at Asia Pacific Enterprise Awards (APEA) 2026 Regional Edition for Excellence in Corporate Integrity and Governance

KUALA LUMPUR – Media OutReach Newswire – 10 September 2026 – Arvato Systems Malaysia (ASM), a member of the Bertelsmann Group, has been honored with the Corporate Integrity and Governance Excellen...

Prudential plc retains number two position in global MDRT ranking, with first-time qualifiers up 14% across Asia and Africa

Growth reflects Prudential’s continued investment in adviser development and career progressionHONG KONG SAR - Media OutReach Newswire - 10 September 2026 - Prudential plc ("Prudential") has retai...

EURO Group Recognized at the Asia Pacific Enterprise Awards (APEA) 2026 Regional Edition for Advancing Corporate Excellence Through Sustainable Growth

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 10 September 2026 – EURO Group has been recognized under the Corporate Excellence category at the Asia Pacific Enterprise Awards (APEA) 2026 Regi...

Aolani and FriendliAI Partner to Advance AI Inference at Scale

SINGAPORE - Media OutReach Newswire - 10 September 2026 - Aolani, a Singapore-founded neocloud powering AI growth, today announced a partnership to supply GPU cloud infrastructure to FriendliAI, ...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...