Business Daily Media

Men's Weekly

.

Sara Lamsam of Muang Thai Life Assurance Recognised as Outstanding Leader in Asia at ACES Awards

BANGKOK, THAILAND - Media OutReach Newswire - 28 November 2024 - The Asia Corporate Excellence & Sustainability (ACES) Awards 2024 celebrated the remarkable achievements of Sara Lamsam, CEO of Muang Thai Life Assurance Public Company Limited (MTL), who has been honored as an Outstanding Leader in Asia.

With over 31 years of dedicated service, Sara Lamsam has transformed MTL into not just a leader in Thailand's life insurance sector but also a formidable contender in the regional market, with successful expansions into Cambodia, Laos, Myanmar, and Vietnam.

Mr. Sara Lamsam, CEO of Muang Thai Life Assurance Public Company Limited (middle), proudly accepts the prestigious Outstanding Leaders in Asia award at the ACES Awards 2024. The award was presented by Dr. Shanggari Balakrishnan, President of the ACES Awards (left), and Mr. Hemant Batra, Honorary Chairman of the ACES Awards, in recognition of Mr. Lamsam’s exceptional leadership and transformative impact on the industry.
Mr. Sara Lamsam, CEO of Muang Thai Life Assurance Public Company Limited (middle), proudly accepts the prestigious Outstanding Leaders in Asia award at the ACES Awards 2024. The award was presented by Dr. Shanggari Balakrishnan, President of the ACES Awards (left), and Mr. Hemant Batra, Honorary Chairman of the ACES Awards, in recognition of Mr. Lamsam’s exceptional leadership and transformative impact on the industry.

Sara Lamsam has played a pivotal role in reorganizing and modernizing MTL, reinventing its corporate image as colorful, fresh and globally recognizable. He initiated fuchsia color as the brand's uniqueness color, inspired by the "morning sunshine", to represent new beginnings and resilience with the phrase, "Never Give Up". Our identity has significantly contributed to establishing MTL as a leading insurance brand dedicated to bringing happiness and smiles to everyone. It has mainly resulted that MTL has earned awards and recognition both domestically and internationally.

As an industry pioneer, Sara Lamsam spearheaded the integration of innovation into the life insurance business, particularly creating Thailand's first CRM system in the business under the "Muang Thai Smile Club" which delivering happiness and exclusive privileges to our customers. Sara Lamsam has also been instrumental in the development of health insurance products such as "Elite Health Plus", "D Health Plus". In the latest, MTL has initiated "Care Plus", which provides up to 5-million-baht coverage per disease per year. These products address critical health needs, including specific coverage for cancer, chronic kidney failure, inpatient and outpatient treatment, and mental health services, and demonstrate MTL's commitment to comprehensive healthcare solutions.

Innovation continues to be a key pillar of MTL's strategy, with the recent launch of two user-friendly applications, "MTL Click" and "MTL Fit." These platforms enhance customer engagement by allowing policy management, digital claim submission, and exercise incentives that encourage healthy living. With over 1.3 million and 100,000 users, respectively, both applications have garnered accolades, including the Business+ Product Innovation Award for four consecutive years.

Sara Lamsam's emphasis on technological advancements has further strengthened MTL's operations. Initiatives such as paperless processes, straight-through processing claims, and the introduction of the "Chompoo AI-Chatbot" exemplify MTL's commitment to enhancing customer service and operational efficiency.

An influential figure in the insurance sector, Sara Lamsam has held several prestigious roles, including Chairman of the Federation of Thai Insurance Organisations and President of the Thai Life Assurance Association. His notable contributions include refining the Liability Adequacy Test, resulting in a significant reduction of the impact on reserve levels during a challenging economic period.

In recognition of his exceptional leadership and significant contributions to the industry, Sara Lamsam has been honoured with multiple prestigious accolades over the years, including distinctions celebrating his entrepreneurial excellence and leadership. His recent acknowledgment for fostering a positive and thriving workplace further underscores his dedication to creating an inspiring work environment.

Believing that a happy workforce is integral to producing exceptional products and services, Sara Lamsam has cultivated a workplace culture that values employee satisfaction. Under his leadership, MTL has earned the "Hall of Fame" award for fourth consecutive years and has been recognized as the Life Insurance Company with Outstanding Management for 18 years.

Looking ahead, Sara Lamsam is focused on expanding MTL's footprint in the region while adhering to international governance standards. His vision includes democratizing insurance under the motto "#1 Most Trusted Life & Health Planning" and implementing ESG initiatives to enhance the company's sustainability and societal impact.

With a commitment to becoming a "Green Insurer," Sara Lamsam is dedicated to fostering a culture of sustainability within MTL, empowering employees to develop future skills aligned with the principles of good corporate governance and appropriate risk management.

Shanggari B, President of the ACES Awards, comments, "It is true to say that MTL enjoys the visibility it has today because of Sara Lamsam. His business strategies, marked by consistent innovation and his ability to lead the company forward, are demonstrated, not only by the growth he has brought to MTL but also by the many accolades that he and his company have won." The Outstanding Leaders in Asia Award is presented to exceptional leaders who have demonstrated sound leadership and successfully applied it to spearhead growth and prominence for the company.


Hashtag: #MTL #MuangThaiLifeAssurance #ACESAwards2024 #Leadership


The issuer is solely responsible for the content of this announcement.

About Muang Thai Life Assurance PCL

Muang Thai Life Assurance Public Company Limited (MTL) is a pioneering life insurance company in Thailand with a strong focus on innovation and customer service. Established 73 years ago, MTL is committed to providing comprehensive insurance solutions that meet the evolving needs of its clients and contribute positively to the communities it serves.


News from Asia

Cushman & Wakefield and Corenet Global Release New Survey Results On "What Occupiers Want"

Cost remains king, but talent, flexibility, and service are reshaping real estate strategy globally HONG KONG SAR - Media OutReach Newswire - 2 July 2025 - Cushman & Wakefield (NYSE: CWK), in ...

Chubb Life Hong Kong Launches Chubb 1792 Club: A New Era in Tailored Wealth Management Services

With a legacy of excellence, expertise, and a bold vision, Chubb Life HK is meeting rising demand for sophisticated, future-focused financial planning through bespoke legacy and wealth solutions HO...

Octa broker's take on the upcoming NFP report

KUALA LUMPUR - Media OutReach Newswire - 2 July 2025 - This Thursday at 12:30 p.m. UTC, the U.S. Bureau of Labor Statistics will release its highly anticipated Nonfarm Payroll (NFP) report...

OneMagnify India earns Best Place to Work certification for the fourth consecutive year

CHENNAI, INDIA - Media OutReach Newswire - 2 July 2025 - OneMagnify, a global leader in marketing, data, and technology solutions, has once again been recognized as a Best Place to Work in India ...

BeauEver Secures NZ Prime Minister’s Support in Historic China Summit to Accelerate Global Skincare Expansion

SHANGHAI, CHINA - Media OutReach Newswire - 2 July 2025 - At the 2025 China–New Zealand Trade Innovation Summit, New Zealand Prime Minister, the Right Hon. Christopher Luxon, witnessed the officia...

Central Europe Technologies recognized as one of the Best Places to Work in Romania for 2025

BUCHAREST, ROMANIA - Media OutReach Newswire - 2 July 2025 – Central Europe Technologies has been officially recognized as one of the Best Places to Work in Romania for 2025. Central Europe Techno...

CDNetworks Selected as Strategic Partner by Petrolimex Aviation to Bolster Cybersecurity with AI-Powered Cloud Platform

SINGAPORE - Media OutReach Newswire - 3 July 2025 - CDNetworks, the APAC-leading network to deliver edge as a service, today announced that Petrolimex Aviation, a major provider of aviation fuel...

Trade Crypto Without Purchasing It: Octa Broker About Crypto-CFDs

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 3 July 2025 - Crypto volatility poses both potentially spectacular possibilities and enormous risks. For example, by investing in crypto assets o...

Tia Lee Graces the Cover of ELLE Malaysia: A Journey of Empowerment, Evolution, and Expression

HONG KONG SAR - Media OutReach Newswire - 3 July 2025 - Global fashion and music icon Tia Lee (Lee Yu Fen) takes center stage on the cover of ELLE Malaysia, where she reflects on her multifaceted ...

Porsche Design Tower Bangkok Offers a Culinary Voyage into Iconic Living

STUTTGART, GERMANY / HONG KONG SAR - Media OutReach Newswire - 25 June 2025 - Porsche Design Tower Bangkok hosted an exclusive dinner event in a private estate villa in Hong Kong, offering esteeme...

Beyond borders: Building a scalable strategy for international hiring

For many Australian businesses, growth increasingly depends on thinking beyond local borders.  As wage pressures rise, and specialised talent pool...

The Next Generation of Maritime Sustainable Solutions

As organizations globally seek innovative ways to improve sustainability and their impact on Earth, the American Waterways Operators (AWO), a lead...

Demand for Home Batteries surges as Federal Rebate Kicks In

A leading provider of energy solutions VoltX Energy has seen a 400% increase in demand for home batteries in the past three weeks as people put d...

Why Sport Remains the Safest Bet in an Uncertain World

When Rome was in crisis, its leaders did not retreat to the Senate. They went to the circus. To the chariot races. To the gladiators. Sport was no...

THE FINE LINE WITHIN HILARIOUS SIGNAGE DESIGN FAILS

It seems like design failures still occur in today’s modern branding era, despite rigorous rounds of approvals behind the scenes. One signage show...

Deputy Announces Exclusive Global Partnership with Predelo to Bring AI to Shift-Based Businesses

Deputy, the global people platform for shift-based businesses, has announced an exclusive partnership with Predelo, an AI Decision Agent-as-a-Serv...

Sell by LayBy