Business Daily Media

The Times

.

New Directions East Asia 2024: Exploring the Transformative Role of Language Assessment on Education and Society

Bringing together UK and global expertise, the 12th edition of the global language testing and assessment conference explores how language learning and assessment can drive social and economic progress, boost education quality, and contribute to global interconnectedness.

HONG KONG SAR - Media OutReach Newswire - 22 November 2024 - The British Council's flagship event on language testing and assessment, New Directions East Asia 2024, brings together regional and international leaders in education from 21 to 23 November in Bangkok, Thailand. Now in its 12th year, the annual conference provides a unique platform for policymakers, educators, academics, teachers, and assessment experts to collaborate, share ideas, and explore the latest innovations in language assessment.

New Directions East Asia 2024, the 12th edition of the global language testing and assessment conference, was held in Bangkok, Thailand from 21 to 23 November 2024.
New Directions East Asia 2024, the 12th edition of the global language testing and assessment conference, was held in Bangkok, Thailand from 21 to 23 November 2024.

Organised by the British Council, the UK's organisation for educational opportunities and cultural exchange, this year's conference theme is: "The Power of Language Assessment on Individuals and Society." It invites meaningful discussions on how language assessment policies can drive social and economic progress, boost education quality, and contribute to global interconnectedness. This three-day event covers the most recent global research and will promote practical tools for policy makers, education institutions, teachers, teacher educators and assessment professionals.

Mark Walker, Global Head of English and Exams, British Council said, "Language assessment, when thoughtfully designed and implemented, has the power to uplift individuals, shape educational systems, and support inclusive growth across societies. I am delighted that this year's New Directions East Asia conference in Thailand will explore the transformative role of language assessment on individuals and society".

This year's New Directions East Asia conference examines the impact of language assessment policy at various levels:
  1. English language policy, learning systems, and assessment
  2. Policy and society
  3. English alongside other languages
  4. Technology and AI

A Focus on Policy and Impact

The conference focuses on the impact of language assessment policies at both the macro and micro levels. At the macro level, informed policy promotes sustainable social and economic progress by strengthening links between curriculum, teaching, and assessment, ultimately creating a robust education system. At the micro level, it enhances accessibility and education quality for individual learners, preparing them to meet the communication demands of a multilingual, globalised world.

At the same time, the conference addresses the challenges of policy and decision-making, exploring cases where language assessment policies can lead to unintended consequences and lessons that can be learned. Discussions centre around four key strands:

English Language Policy, Learning Systems, and Assessment: Focuses on how assessment policies shape curriculum design and impact teachers and learners, showcasing successful reforms in improving communicative skills.

Policy and Society: Highlights the role of language policies in promoting economic growth, global connectivity, and social mobility, especially for employment and migration opportunities.

English Alongside Other Languages: Examines the coexistence of English with local and national languages in East Asia, exploring how policies support linguistic diversity and English's role in communication.

Technology and AI: Discusses the application of AI in language learning and assessment, focusing on its potential for personalised learning and cost-effective assessments, while addressing concerns about access and fairness.

"On many occasions, strong government policies on language learning and development, combined with standardised assessments, can drive improvements in English teaching, learning, and assessment. It's great to see discussion on how this can enhance educational outcomes, as well as support economic and social development", noted Heather Forbes, Regional Exams Director, East Asia, at the British Council. "At an individual level, language policies often increase life opportunities for young people and prepare them for the communication and collaboration demands of a multilingual world".

Key speakers and panellists at the New Directions conference include thought leaders and educational experts in the field of English Language Assessment from across Asia-Pacific and the world, including Associate Professor Jirada Wudthayagorn, Director, Chulalongkorn University Language Institute (Thailand); Professor Claudia Harsch, University of Bremen (Germany); Dr Tony Capstick, Associate Professor of Language and Migration, University of Reading (United Kingdom); Ms Saengkae Khonghuayrob, Director, English Language Institute, Human Capital Excellence Management Center, Office of Basic Education Commission (Thailand); Dr Huu Nguyen, Director, National Foreign Languages Project, Ministry of Education and Training (Viet Nam); Professor Barry O'Sullivan, Director, English Language Research, British Council (UK); Dr Jessica Wu, Deputy CEO & Director General for R&D, Language Training & Testing Center (Taiwan), Professor Ianthi Tsimpli, Professor of English and Applied Linguistics, University of Cambridge (UK), and Dr Adam Edmett, Head Ed Tech Innovation, British Council (United Kingdom).

For more information on the New Directions Conference please visit:
https://www.britishcouncil.or.th/en/programmes/new-directions-east-asia-2024

Hashtag: #BritishCouncil #NewDirectionsEastAsia2024 #NDEA2024

The issuer is solely responsible for the content of this announcement.

About the British Council

The British Council is the UK's international organisation for cultural relations and educational opportunities. We support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide. We do this through our work in arts and culture, education and the English language. We work with people in over 200 countries and territories and are on the ground in more than 100 countries. In 2022–23 we reached 600 million people.

News from Asia

Your next hire isn’t human: agnt8x Launches the World’s First AI Agent Recruitment and Workforce Management Platform

One platform to find, hire, onboard, manage and orchestrate AI agents across every major LLM provider, governed by one Passport, one audit trail and one contract, and built to become the neutral ma...

MOKiN Introduces Safe Swap Programme in Malaysia to Encourage Safer Charging Habits

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 3 June 2026 - MOKiN Malaysia, managed by Unipro Global Sdn Bhd, has launched its Safe Swap Programme, an initiative aimed at encouraging consumer...

From Masar Makkah to New destinations: Umm Al Qura for Development & Construction Launches New Five-Year Strategy and announces Its Second Destination in Makkah

MAKKAH, SAUDI ARABIA - Media OutReach Newswire - 4 June 2026 - Umm Al Qura for Development & Construction Company, the owner, developer, and operator of Masar Destination, has announced the re...

TrendAI™ Launches Inception Program to Power the Next Wave of Secure AI Innovation

Supported by AWS, GMI Cloud, and the AI startup ecosystem, initiative will equip more companies to deliver AI solutions that customers trust HONG KONG SAR - Media OutReach Newswire - 3 June 2026 -...

AECOM and Urban Land Institute launch inaugural Asia Pacific Infrastructure Innovation Index, highlighting region’s evolving infrastructure innovation priorities

HONG KONG SAR - Media OutReach Newswire - 4 June 2026 - AECOM, the trusted global infrastructure leader, and the Urban Land Institute (ULI), today announced the launch of the Asia Pacific Infrast...

FOTILE Celebrates 30 Years with MegaBox "BUILT-IN PRO" Opening on June 18

Launches First-Ever Immersive Smart Kitchen with Exclusive Offers HONG KONG SAR - Media OutReach Newswire - 4 June 2026 - FOTILE, a global leader in high-end kitchen appliances, has announced that...

TrendAI™ Joins Anthropic's Project Glasswing

Collaboration will support efforts to identify and remediate software vulnerabilities using advanced AI capabilities HONG KONG SAR - Media OutReach Newswire - 4 June 2026 - TrendAI™, the enterpri...

DFI Retail Group and Holland & Barrett to Partner to Redefine Wellness Across Asia

Multi-year partnership brings trusted, science-led wellness solutions to Guardian and Mannings customers across the region. SINGAPORE - Media OutReach Newswire - 4 June 2026 – DF...

Exotic Food Elevates Thai Brands onto the Global Stage

Transforming Thai Sriracha Sauce into a Premium Global Brand Exported to More Than 80 Countries, Generating Over THB 2 Billion in Revenue BANGKOK, THAILAND - Media OutReach Newswire - 4 June 2026...

WRISE Group Launches WRISE Master Trust in Hong Kong

Redefining Global Generational Wealth and Legacy Architecture for HNWIs and Family Offices HONG KONG SAR - Media OutReach Newswire - 4 June 2026 - WRISE Wealth Management ("WRISE"), one of Asia's ...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...

For Midsize Companies, Global Payroll Systems Matter More to Business-Security Than You Think

When a midsize company expands across borders, its payroll operation becomes exponentially more complex. These organisations typically face a new ...

GEO and the AI search shift reshaping Australian and New Zealand business visibility

For years, one of the biggest digital marketing questions for businesses was ‘how do we get onto page one of Google?’ That question still matters, ...

Why self-service is reshaping fleet management for modern businesses

Fleet management today is constrained by fragmented systems and heavy administrative demands. A lot of the work still relies on booking vehicles and...