Business Daily Media

Men's Weekly

.

UFS welcomes the world’s foodies to the "Culinary Infinity" at 2024 Worldchefs Congress

SINGAPORE - Media OutReach Newswire - 28 October 2024 - Unilever Food Solutions (UFS) mounted an hour-long activation that previewed the future of food, welcoming excited foodies of different nationalities and palates who flocked to this year's Worldchefs Congress & Expo 2024, held at the Marina Bay Sands, Singapore last October 21st.



The Culinary Infinity: Unilever Food Solutions Chefs prepare to lead the exploration of the Future Menus reports trends through taste. From L-R: Chef Jiraroj “Pop” Navanukroh (Executive Chef, UFS Thailand), Chef Kenneth Cacho (Executive Chef, UFS Philippines), Chef Eric Chua (Executive Chef, UFS Singapore, Vietnam, and Cambodia, and Future Platform Chef Lead of Southeast Asia), and Chef Gun Gun Handayana (Executive Chef, UFS Indonesia)
The Culinary Infinity: Unilever Food Solutions Chefs prepare to lead the exploration of the Future Menus reports trends through taste. From L-R: Chef Jiraroj “Pop” Navanukroh (Executive Chef, UFS Thailand), Chef Kenneth Cacho (Executive Chef, UFS Philippines), Chef Eric Chua (Executive Chef, UFS Singapore, Vietnam, and Cambodia, and Future Platform Chef Lead of Southeast Asia), and Chef Gun Gun Handayana (Executive Chef, UFS Indonesia)

Anchored on the theme of Culinary Infinity, the UFS activation took place on a segmented infinity-shaped table reflecting the infinite possibilities of the future: Four quadrants represented four of the eight trends identified in the UFS Future Menus Report 2024.

The journey to and of the future is a free-for-all, which is reflected in the culinary journey that each attendee went on. While there is no set order of the quadrants to visit and immerse in, it's only in completing the Culinary Infinity that a complete and exciting vision and flavor of the future will be fully formed.

This said journey was made more exciting and enlivened through a creative interpretation of how attendees will explore the nooks and crannies of each "trend terrain." Mirroring the burst that's to be expected in menu items under Flavour Shock, Tempura with Matcha Sauce, Chocolate with Golden Egg Powder, and Truffle Ball Fermented Cassava were served on lava rocks and glossy obsidian.

The Local Abundance terrain is a forager's bounty, showing what's possible if we plunge into the future with sustainability in mind and on our plates. Attendees even got to "forage" a certain portion of the exhibit, sourcing such ingredients as candlenuts, tamarinds. galangal, fingerroots and taking away a shared sense of responsibility in taking care of our planet as we also nourish ourselves.

On the other, very real side of the sustainability conversation, attendees transformed from foragers into alchemists as the Low-Waste Menus trend took on the guise of a barren desert landscape which served as their provocation on how to transform what is "unusable" at a glance but is actually a trove of flavorful possibilities.

In the Modernised Comfort Food terrain, the future is equal parts familiar and uncharted, and there's much to explore and experiment with whichever side you start with. Attendees were armed with nostalgia for creature comforts in their childhood kitchens as well as a taste for adventure as they forayed through flavors old and new.

"We hope that a collective key takeaway is that yes, the future of food could go so many ways–possibly infinite–and that's not daunting at all. In fact, the innumerable possibilities are exactly why our industry should be excited to sink our teeth into the future," Vangie Hu, Regional Marketing Director, UFS Southeast Asia noted. "We hope UFS's hour at the Worldchefs Congress whetted your appetite for a culinary adventure–we gladly offer up the UFS Future Menus Report to sate your hunger for more."

Download and learn more about the Future Menus trend report at https://www.ufs.com/.
Hashtag: #UFS

The issuer is solely responsible for the content of this announcement.

ABOUT THE FUTURE MENUS TREND REPORT

The UFS Future Menu Trends Report 2024 was compiled from robust global data and extensive chef inputs, such as industry reports by leading third-party sources (including Kantar, Firmenich, IFF, The Forge, CMJ-PDC), social media analytics using 56K keywords representing 2bn searches across more than 21 countries, perspectives from UFS' 250 professional chefs and elaborate feedback from more than 1,600 chef professionals located in 21 markets worldwide via UFS e-panels.

The UFS Future Menus Trend Report findings have been translated into practical, action-driven solutions for foodservice operators globally, including recipe inspiration, preparation techniques and ingredient suggestions operators can use on their menus.

ABOUT UNILEVER FOOD SOLUTIONS

is a business built by Chefs, so we know what you face every day in the kitchen. Everything we do is focused on making your life a little easier. We aim to inspire you, train you and provide you with the best product solutions.

Drawing from their extensive experience in professional food services, our team of over create dish solutions that balance great taste, convenience and nutrition with a consistently high standard.

Our global network of food service professionals help source the best sustainable ingredients, develop quality , create inspiring & , and provide and support.

News from Asia

Prudential and Prudence Foundation Provide Free Mental Health Support to Vulnerable Communities

In partnership with Intellect, the programme will be launched in Malaysia and Vietnam to make mental healthcare more accessible for vulnerable or at-risk groups HONG KONG SAR - Media OutReach News...

Trend Micro Named a Leader in IDC MarketScape for CNAPP

HONG KONG SAR - Media OutReach Newswire - 2 July 2025 - Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global cybersecurity leader, today announced it has been named as a Leader in the IDC Ma...

Drug & Medical Device & Aesthetics, 肌顏態 was displayed at the CSD2025, The GeneQueens and 金因敷 launch was grandly held in Changsha

HONG KONG SAR - EQS Newswire - 2 July 2025 - On June 27, 2025, Uni-Bio Science Group Limited (the "Group")grandly held a new medical aesthetics product launch event in Changsha, releasing the high-...

Amazon Singapore Unveils a Week of Prime Day Deals and a Special Public Maze Event for Prime Day 2025

Prime members can access exclusive deals from brands such as Neutrogena, FOREO, Resto, Cricut, Pigeon, PicassoTiles and Coca-Cola from 8 – 14 July. Free Public event: Amazon Prime Day Maze at Sun...

Themed Forum of "Mountain Biodiversity and Our Life" to Kick off "Guizhou Example" Empowering Global Mountain Eco-treatment

GUIYANG, CHINA - Media OutReach Newswire - 2 July 2025 - Recently, Eco Forum Global Guyang 2025 announced at a press briefing that the themed forum "Mountain Biodiversity and Our Life" will be hel...

Asia's First Porsche Design Tower Offers Revolutionary Luxury Living Experience to Bangkok's Vibrant Japanese Community

STUTTGART, GERMANY / TOKYO, JAPAN - Media OutReach Newswire - 24 June 2025 - Porsche Design Tower Bangkok emerges as a defining statement of excellence in luxury automotive-inspired living. As Asi...

Chubb Life Hong Kong Launches Chubb 1792 Club, a Prestigious Global Wealth Centre Designed to Elevate Customer Experience

HONG KONG SAR - Media OutReach Newswire - 16 June 2025 - Chubb Life Hong Kong (Chubb Life HK) today unveiled its first wealth centre, Chubb 1792 Club, marking a pivotal moment in its insurance and...

Cushman & Wakefield Greater China Wins Three Best Five-Star Awards at 2025 Asia Pacific Property Awards

HONG KONG SAR - Media OutReach Newswire - 19 June 2025 - Cushman & Wakefield, a leading global real estate services firm, has again been recognized at the Asia Pacific Property Awards, scoring...

Cushman & Wakefield and Corenet Global Release New Survey Results On "What Occupiers Want"

Cost remains king, but talent, flexibility, and service are reshaping real estate strategy globally HONG KONG SAR - Media OutReach Newswire - 2 July 2025 - Cushman & Wakefield (NYSE: CWK), in ...

Hong Kong banks showed moderate balance sheet growth amid global uncertainty in 2024, KPMG report finds

Disciplined cost management, risk vigilance, and digital innovation underpin sector resilience HONG KONG SAR - Media OutReach Newswire - 2 July 2025 – Hong Kong's banking sector demonstrated stead...

The Next Generation of Maritime Sustainable Solutions

As organizations globally seek innovative ways to improve sustainability and their impact on Earth, the American Waterways Operators (AWO), a lead...

Demand for Home Batteries surges as Federal Rebate Kicks In

A leading provider of energy solutions VoltX Energy has seen a 400% increase in demand for home batteries in the past three weeks as people put d...

Why Sport Remains the Safest Bet in an Uncertain World

When Rome was in crisis, its leaders did not retreat to the Senate. They went to the circus. To the chariot races. To the gladiators. Sport was no...

THE FINE LINE WITHIN HILARIOUS SIGNAGE DESIGN FAILS

It seems like design failures still occur in today’s modern branding era, despite rigorous rounds of approvals behind the scenes. One signage show...

Deputy Announces Exclusive Global Partnership with Predelo to Bring AI to Shift-Based Businesses

Deputy, the global people platform for shift-based businesses, has announced an exclusive partnership with Predelo, an AI Decision Agent-as-a-Serv...

Leftover Budget? The Last-Minute EOFY Tip to Drive Business Success in FY25/26

The countdown is on. With just days left until EOFY, now’s the time to make your remaining 2024–2025 budget work harder and smarter. After workin...

Sell by LayBy