Business Daily Media

World Brand Moganshan Conference opens, sharing recipe for forging lasting brand

DEQING, CHINA - Media OutReach Newswire - 10 May 2024 - The 2024 World Brand Moganshan Conference (WBS) kicked off on May 10 in the picturesque town of Moganshan, located in Deqing County, eastern China's Zhejiang Province, as the country celebrates the 8th China Brand Day.



Similar to the annual winter gathering of global leaders and elites in Davos, Switzerland, more than 4,000 participants from renowned companies around the world, as well as representatives from governments, international media, global academic institutions, and industry associations, have converged in the renowned destination of Moganshan, renowned for its legendary sword-making heritage. Together, they are exploring the path to brand development.

As a significant driving force in promoting the cultivation of a brand powerhouse, WBS was initiated in 2023 by Xinhua News Agency, China Council for Brand Development, as well as various partners including Zhejiang Province, Huzhou City and Deqing County.

The conference has established an international, authoritative, and professional platform for exploring the historical development patterns of global brands, analyzing the current development trends in the field, and envisioning the future of global brand development. WBS holds a position of great influence as one of China's most significant events centered around brand development.

Under the theme "Brands Bring Better Future for the World," this year's conference will encompass a comprehensive program of over 40 main activities and several supporting events, spanning across three days. In addition to renowned Chinese and global brands showcasing and promoting their products in Moganshan, the conference has also attracted participation from more than one-third of China's provincial-level regions, which seek to present their unique attributes and expand their cooperation networks through various means.

This year's WBS maintains its focus on China, while also emphasizing a global perspective. The diverse range of activities align with current trends and incorporate a global vision. The conference serves as a platform for communication and cooperation between Chinese and foreign brands.

At the opening ceremony and main forum, Joe Weinman, a 5G digital transformation strategist who proposed Cloudonomics, delivered a public lecture on global brand strategy in the age of artificial intelligence.

A series of international events, including an exchange event at lawn between Chinese and foreign entrepreneurs, a forum on the world's Top 500 brand development, a forum on international branding, and a think tank forum on global brand innovation and development, feature global brand topics. These events will analyze the driving role of cultural elements from different countries and regions in the growth of corporate brands, and explore effective strategies for cross-cultural brand communication.

During the conference, the 2024 China Brand Value Information and various rankings will be released, including the unveiling of the brand cases of sponsors and local governments, aiming to establish an authoritative release system in global brand development.

The event has assembled a distinguished gathering of domestic and international experts, scholars, and renowned entrepreneurs who will actively participate in discussions and share their insights on a wide range of topics.

These discussions will delve into the shared characteristics that contribute to the success of global brands, the cultural influences propelling the growth of such brands, and the essential principles that ensure the long-term viability of global brands. This diverse array of intellectual discussions will offer a rich and stimulating exploration of brand development.

"Think globally and aim for building a world-renowned brand," said Nan Cunhui, board chairman of Zhejiang-based CHINT Group Co., Ltd.

From its humble beginnings as a family workshop with only 8 employees, to its current presence in over 140 countries and regions, CHINT Group Co., Ltd., founded in 1984, has evolved into a globally renowned provider of smart energy system solutions.

According to Nan, companies must place reliance on technological innovation and foster a sense of craftsmanship in order to enhance product quality and brand value. Simultaneously, it is crucial to consistently broaden the global perspective, reinforce the scope and depth of corporate globalization, and, as a result, augment international influence.

Brand building is a top priority on China's agenda, serving as a strong driver for the country's pursuit of high-quality development, the creation of a high-quality life, and the enhancement of communication and cooperation with the world.

Since 2017, May 10 has been designated as China Brand Day, with WBS emerging as one of the flagship events of this occasion. It is anticipated that Moganshan Town will evolve into the "Davos" of the global branding industry.

According to the official plan, China aims to establish a comprehensive brand system by 2035. This system will encompass numerous corporate, industrial, and regional brands that are recognized for their exceptional quality, notable advantages, and independent intellectual property rights.

This brand system will be strategically positioned, highly competitive, and imbued with vitality, propelling China's overall brand strength to a prominent global position. It will contribute to meeting the increasing aspirations of the population for an improved quality of life.

Hashtag: #DeqingInformationOffice #WorldBrandMoganshanConference

The issuer is solely responsible for the content of this announcement.

News from Asia

Tsim Sha Tsui Ranked the World’s Fourth Most Expensive Shopping Street

Hong Kong's Tsim Sha Tsui maintains a high global ranking position as the world's 4th most expensive retail street; the area continued to top the APAC ranking as region's the most expensive...

"Blessed Xizang, Loving Shannan": The Cultural Tourism & Investment Promotion Event for Shannan City, Xizang Autonomous Region, China Successfully Held In Thailand

BANGKOK, THAILAND - Media OutReach Newswire - 21 November 2024 - On November 18, 2024, "Blessed Xizang, Loving Shannan": The Cultural Tourism & Investment Promotion Event (Thailand) for Shanna...

Aon appoints Magnus Roe as Global Chief Data and Analytics Officer Based in Singapore

SINGAPORE - Media OutReach Newswire - 21 November 2024 - Aon plc (NYSE: AON), a leading global professional services firm, today appointed Magnus Roe as global chief data and analytics officer...

OPPO Launches Find X8 Series Globally, Marking Steady Progress in Globalization

OPPO Find X8 and Find X8 Pro launched in global markets Overseas markets have become the growth engine for OPPO, contributing approximately 60% of its total shipments OP...

Lexus Asia Celebrates Celebrity Chef Alvin Leung's Protégé in The Maverick Academy

SINGAPORE - Media OutReach Newswire - 21 November 2024 – Lexus Asia celebrates Chef Yuda Bustara, the inaugural winner of The Maverick Academy, an innovative culinary competition series hosted by ...

Arrow Electronics Fuels SAVART Motors’ EV Manufacturing Expansion in Indonesia

Boosting engineering and supply chain capabilities to drive sustainable e-mobility JAKARTA, INDONESIA - Media OutReach Newswire - 20 November 2024 - Global technology solutions provider Arrow Ele...

Correcting and Replacing: Cake digital bank launches its fully cloud-based card management system using Visa solutions, the first of such deployment in Vietnam

HO CHI MINH CITY, VIETNAM - Media OutReach Newswire - 15 November 2024 – Cake by VPBank (Cake), Vietnam's largest digital bank by user base, revenue and product variety, announced the launch of it...

Black Friday Savings: Kling AI Offers 50% Off and Free Feature Upgrades

BEIJING, CHINA - Media OutReach Newswire - 21 November 2024 - On November 11th, Kling AI, a trailblazer in AI-powered image and video generation, has announced sweeping upgrades to its user plans ...

Breaking Learning Barriers: Kumon Launches Kumon Connect, Redefining Educational Experiences

New Students Enrolling in December Courses Enjoy Exclusive Double Rewards HONG KONG SAR - Media OutReach Newswire - 21 November 2024 - The Kumon Method was first established in Japan in 1958 and h...

OPPO Elevates ColorOS 15 with Microsoft’s Advanced AI Productivity Features

SHENZHEN, CHINA - Media OutReach Newswire - 21 November 2024 - OPPO has strengthened its cooperation with Microsoft to deliver advanced AI productivity features to ColorOS 15, OPPO's next-generati...

Essential Considerations Before Removing a Tree in Sydney's Inner West

Tree removal is a significant task that requires careful deliberation, especially in urban environments like Sydney's Inner West. It involves unders...

Property

Why Carports are a Smart Addition for Australian Homes

Car enthusiasts and car fanatics love their vehicles a little too much. Australian weather is an enemy for vehicles since there could be rain show...

Property

Why the Building Sector will be hit HARD in 2024

Since February, 2023, there has been an upswing in housing values even with rate rising measures by the Reserve Bank of Australia. The same growth i...

Property

Fed up dealing with bad bosses and being over-looked for promotions? So was Victoria Wright

Author, Victoria Wright, used all of her good and bad experiences to find other income and career opportunities, and she has revealed all in her d...

Business Training

Reventon’s Brick by Brick Charity Build to Auction Fully Furnished Family Home

Imagine transforming a $1 million dream home into hope and security for countless Australians in need. Imagine no more. In a groundbreaking act o...

Property

FIVE REASONS WHY LEEDS & YORKSHIRE SHOULD BE ON YOUR INVESTMENT RADAR

London, Manchester, Birmingham – these are the UK cities which tend to be the most famous in terms of commercial and business investment. However...

Property