Business Daily Media

The Times

.

Cathay’s 1 Ticket, 1 Tree initiative achieves new milestone

30,000 mangrove trees planted in Southeast Asia since 2021

SINGAPORE - Media OutReach Newswire - 22 April 2024 - Cathay has reached a milestone in its 1 Ticket, 1 Tree journey, with the planting of 30,000 mangrove trees in Southeast Asia since the initiative was launched in 2021.

This includes 7,500 mangrove trees that Cathay and its partners have committed to plant in 2024, from tickets sold in Southeast Asia from a five-day campaign period in July 2023.

Caption

Now in its fourth year, 1 Ticket, 1 Tree is a Southeast Asia initiative by Cathay that underscores its commitment to support local communities, restore local habitats and drive climate resilience. It involves Cathay planting a tree in the region for every ticket purchased from Singapore, the Philippines, Thailand, Indonesia, Malaysia, Vietnam and Cambodia during a specified campaign period. To kickstart 1 Ticket, 1 Tree this year, 4,000 trees were planted in Thailand's Bangpu Nature Education Centre in Samut Prakan on 23 March 2024. The remaining trees will be progressively planted in mangrove forests across Southeast Asia in the coming months.

Cathay continues to work with local environment and community partners to restore mangrove forests in the region. In Thailand for instance, half of the 4,000 trees were contributed by KTC (Krungthai Card), who joined Cathay's efforts in Thailand for the first time this year. Since 2021, Cathay has worked with 13 local partners across the region to plant trees and ensure they grow and thrive.

Cathay Regional General Manager for Southeast Asia Dominic Perret said: "Cathay's 1 Ticket, 1 Tree in Southeast Asia reinforces our aspiration to be at the forefront of sustainability leadership and to advocate for collaborative actions to go Greener Together. Giving back to the communities we serve is an important part of this endeavour, as we collaborate with our customers and business partners to protect the coastal ecosystems that many local communities in the region depend on for food, protection and income. We are extremely encouraged by the positive response we've received from other like-minded partners who have since joined us in this effort, or simply helped spread the word."

1 Ticket, 1 Tree will be rolled out in Southeast Asia again this year, where Cathay invites customers to contribute to the mangrove forests when they fly, simply by booking a ticket with Cathay.

For more information on 1 Ticket, 1 Tree, please follow Cathay's Facebook page or visit:
Singapore | Malaysia | Indonesia | Philippines | Cambodia | Thailand | Vietnam

Greener Together: Cathay's commitment to sustainability leadership
As one of the first airlines in Asia to set a target of 10% Sustainable Aviation Fuel (SAF) for its total fuel consumption by 2030, Cathay fully recognises the challenges in transitioning to more sustainable energy in aviation. To address this, Cathay embraces a collaborative ethos, Greener Together, urging all stakeholders to unite in this important pursuit. Beyond SAF, we have also made important strides towards our 2050 carbon neutrality goal in other aspects of decarbonisation.

Full details of Cathay's performance and commitments in sustainable development are available in its 2023 Sustainability Report, available here. Key highlights include committing to near-term climate improvements, accelerating the use of SAF, and moving towards more sustainable use of resources.

Hashtag: #CathayPacific

The issuer is solely responsible for the content of this announcement.

News from Asia

Doing Good Index 2026: Asia’s US$753 Billion Philanthropic Potential Remains Unrealized

In the 2026 edition of its flagship policy report the Doing Good Index, the Centre for Asian Philanthropy and Society (CAPS) finds that Asia's capacity to deploy private capital for social good is ...

Global Wellness Forum 2026 Set for June 23 in Kuala Lumpur as Malaysia's Nutraceutical Industry Embarks on Next-Gen Transformation

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 16 June 2026 - Malaysia's wellness market is moving beyond traditional competition over ingredients, dosage, and pricing toward product-format ex...

Geely Preface TCR Secures Historic Triple Victory in Valencia, Showcasing CMA Engineering Excellence

VALENSIA, SPAIN - Media OutReach Newswire - 16 June 2026 - Geely Cyan Racing delivered a landmark result at the second round of the 2026 Kumho FIA TCR World Tour in Valencia, Spain, where Santiago...

Vietnam Airlines Launches Nonstop Hanoi–Amsterdam Service

HANOI, VIETNAM - Media OutReach Newswire - 16 June 2026 - Vietnam Airlines has officially inaugurated its nonstop service between Hanoi and Amsterdam, becoming the first Vietnamese carrier to oper...

foodpanda launches Sheng Siong partnership with S$280,000 in total giveaways

Shoppers can stand to win S$10,000 daily exclusively on foodpanda when ordering from Sheng Siong, while enjoying islandwide delivery within an hourSINGAPORE - Media OutReach Newswire - 16 June 202...

Point One Technology Announces the Launch of Typhoon VSPEC-IV RS Ceiling Fan

SINGAPORE - Media OutReach Newswire - 16 June 2026 - Point One Technology has announced the upcoming launch of Typhoon VSPEC-IV RS, a new ceiling fan model developed with the latest motor technolo...

SIWW2026 Opens with Global Leaders Pledging Action to Secure a Resilient and Sustainable Water Future

700 leaders amongst 25,000 global participants to forge partnerships, drive innovation and advance solutions to pressing water and climate-related challengesSINGAPORE - Media OutReach Newswire - 1...

Eternal Group Concludes Successful Debut of "The Eternal Path to China" at Esxence 2026 in Milan

Empowering global fragrance brands to expand in the China marketHONG KONG SAR - Media OutReach Newswire - 16 June 2026 - Eternal Beauty Holdings Limited ("Eternal Group" or the "Group") (Stock Cod...

West Pharmaceutical Services Strengthens Support for China’s Biologics Ecosystem with Integrated Prefillable Syringe System Launch at CPHI China 2026

The West Synchrony™ Prefillable Syringe (PFS) System offers strategic infrastructure to support Chinese biotech innovators to expand their global footprint in biologics and vaccines.SHANGHAI, CHINA...

Respond.io Raises $62.5M Series B to Scale AI-Powered Customer Conversations Into North America and Europe

$62.5M Series B led by Camber Partners, with existing investors participating. Respond.io is profitable with $35M ARR, 169% year-over-year growth, and a 30% profit margin...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...

For Midsize Companies, Global Payroll Systems Matter More to Business-Security Than You Think

When a midsize company expands across borders, its payroll operation becomes exponentially more complex. These organisations typically face a new ...