Business Daily Media
Times Affiliate Marketing


.

King Power Celebrates the Beginning of The New Year with A Dazzling "Kingdom of Dragons" Experience "King Power Chinese New Year 2024"

BANGKOK, THAILAND - Media OutReach Newswire - 9 February 2024 - King Power marks the beginning of the new year with festivities heralding a fresh start. The travel-retail giant unveils a spectacle commemorating the grandeur of the Chinese New Year, ushering in the auspicious Year of the Dragon, and bringing everyone into a joyous celebration of new beginnings through the event:

"King Power Chinese New Year 2024.

Power Your Luck, Power Your Life."

King Power Celebrates the Beginning of The New Year with A Dazzling

Embarking on a journey towards good fortunes as part of the celebration for the Year of the Dragon through the 'Kingdom of Dragons' concept centered around the theme of 'Luck, Health, Wealth, Love.' Embrace the potent energy of the dragon that radiates only positive vibes of good fortune, prosperity, happiness, auspiciousness, and fulfillment for both Thai and international visitors. This event serves as a unifying platform for everyone to gather together to take delight in delectable feasts, seek blessings, enhance personal fortunes, and revel in live concerts featuring renowned artists, along with selected special promotions.

The press conference and opening ceremony took place on 6-February 2024, at 5:00 p.m., right at Fountain Square within King Power Rangnam. Attendees were treated to an extraordinary experience as they witnessed the first grand dragon dance procession along Rangnam Road. The event was graced by the presence of Bangkok Governor Chadchart Sittipunt, who presided over the opening ceremony. Joining him in this occasion was Thapanee Kiatphaibool, the Governor of the Tourism Authority of Thailand (TAT).

Aiyawatt Srivaddhanaprabha, Chief Executive Officer of King Power, stated, "This year's Chinese New Year celebration event marks our glorious return to hosting a grand celebration. It further solidifies King Power's role as a vital destination, extending a warm welcome to customers and tourists, both Thai and international. Our vision is to collaboratively promote Thai tourism and transform the Rangnam area into a new tourist destination within Bangkok. Therefore, King Power seized the opportunity to commemorate the Chinese New Year Festival, with the aim of inspiring both Thai and foreign tourists to immerse themselves in the Thai-Chinese culture and traditions while savoring the delectable offerings of Thai cuisine. This initiative is geared towards establishing a new travel destination, ensuring Thailand remains 'top of mind' for tourists from around the world. The activity we witness today represents just the beginning of King Power's efforts to foster growth in the Rangnam area, with ongoing plans to foster community development and bolster tourism for Bangkok in the years ahead."

The 18-day event kicked off with a series of activities dedicated to worshipping the gods, witness the grandeur of five dragon parades, elegantly striding along the entire Rangnam Road. Leading the procession will be admired artists, including PP-Krit Amnuaydechkorn, Win-Metawin Opas-iamkajorn, JJ-Kritsanapoom Pibulsonggram,Daneng-Kanyawee Songmuang, Daou-Pittaya Saechua, and Offroad-Kantapon Jindataweephol. On 10 February 2024, be captivated by the show led by Yin-Anan Wong, accompanied by a special performance by Chamook-Suchanan Mahaphromwan. On 11 February 2024, immerse in the excitement with Nont-Tanont Chumroen and indulge in the most spectacular live shows, featuring musical performances and a myriad of captivating acts from China.

During the event, everyone will have the opportunity to savor "Auspicious Cuisine from over 50 Renowned Restaurants." Discover delectable dishes from more than 50 legendary and Michelin Guide-endorsed eateries, including Tang Jai Yoo Restaurant, Tang Jai Yang Michelin Red Pork, Cross BKK, Mott32, Khao Kha Moo Trok Sung, Chaffeine Bubble Milk Tea, Gui Chai Saphan Han, Hong Tae Crispy Fried Chive Pancake, Charm Noodle, Ba Bin Gusto, and many more. from 1-18 February, 2024

Throughout the event, King Power remains committed to spreading happiness and offers everyone a chance to win through the "Shop & Prosper: Get Lucky & Wealthy" promotion. This promotion is designed to bring threefold of good fortunes, promising a wealth of endless happiness to all participants. Lucky 1 grants 2 red discount envelopes worth a total of 8,000 Baht. Lucky 2 provides a chance to explore the mystical land of dragons, including the World Heritage City of Lijiang and Shangri-La, with the added adventure of conquering the Jade Dragon Snow Mountain. Shoppers receive a coupon for immediate prize potential with every 8,000 Baht spent. Lucky 3 offers the possibility of winning a 1-Baht golden dragon through the Dragon Hunter collection activity. There's an exclusive deal for the newly enrolled King Power SCARLET members. Upon signing up, you'll receive a complimentary salung of gold when you make a purchase of 80,000 Baht on the same day.

Hashtag: #KingPower

The issuer is solely responsible for the content of this announcement.

News from Asia

Beyond Grades: SIM Highlights Why Learning From Feedback Is a Critical University Skill

SINGAPORE - Media OutReach Newswire - 28 October 2026 - University students are accustomed to receiving grades, but the ability to understand what sits behind those grades and act on feedback is i...

NineSmart Showcases AI-Powered Work Order Management Solution at HKTDC Hong Kong Electronics Fair (Autumn Edition)

Wins Merit Award at the 12th Hong Kong Value Creation for Technology AwardsHONG KONG SAR – Media OutReach Newswire – 28 October 2026 – NineSmart, Hong Kong PropTech enterprise, presented its AI-Po...

Prudential convenes inaugural Partnership Summit to shape the next era of customer and business growth

HONG KONG SAR - Media OutReach Newswire - 28 October 2026 - Prudential plc ("Prudential"), a leading insurer and asset manager in Asia and Africa, brought together senior leaders from key banking ...

Hualien Welcomes Global Travelers to the 2026 Pacific Hot Spring Season

HUALIEN, TAIWAN - Media OutReach Newswire - 28 October 2026 - The 2026 Hualien Pacific Hot Spring Season has officially kicked off, running through November 15. The Hualien County Government invi...

The inaugural TXA Awards 2026 concludes with a pomp and splendour, honouring finalists and winners alike

Transport Expo Asia Awards 2026 – Congratulations To All Our WinnersKUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 28 October 2026 – Transport Expo Asia – hosted by the Ministry of Transport M...

MSIG Enhances Travel Safeguard with Broader Protection for Modern Travellers

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 28 October 2026 –MSIG Insurance (Malaysia) Bhd ("MSIG") has enhanced Travel SafeGuard, itstravel insurance plan, to better meet the needs of tod...

Tourism Authority of Thailand Launches ‘Gateway to Thailand Travel Guidebook’

Connecting Overland Borders to 10 Road Trip Experiences Across ThailandBANGKOK, THAILAND - Media OutReach Newswire – 28 October 2026 - Crossing the border is never about passing a checkpoint; it m...

Feeding Malaysia: Sabak Bernam’s Growing Role in National Food Security

SELANGOR, MALAYSIA – Media OutReach Newswire – 28 October 2026 – Through the production of agriculture includes paddy fields, fruits, vegetables, and aquaculture, the Sabak Bernam Development Area...

The Cascade of Sleep Deprivation: Bupa’s Health or Hype Explores the Real-World Impact of Curtailing Sleep

Fitness advocate Joe Wicks reduces sleep under expert observation; Bupa Hong Kong shares evidence-informed perspectives to help urban professionals navigate evening restHONG KONG SAR – Media OutRe...

XTransfer Returns to Hong Kong FinTech Week and Singapore FinTech Festival for Third Consecutive Year

HONG KONG SAR – Media OutReach Newswire – 28 October 2026 – XTransfer, the world's leading B2B cross-border trade payment platform, will participate in Hong Kong FinTech Week and Singapore FinTe...

Why the secrecy around car insurance?

Every year, millions of Australians receive their car insurance renewal and promise themselves they’ll look at it properly later. Then life gets in ...

Australian workers spend almost an hour a day administering email

Research finds email filing, searching and rework consuming an estimated 58 minutes a day and potentially exposing organisations to millionsAustralian...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...