Business Daily Media

The Times


.

Dining event presented by four top-notch chefs to introduce the charm of high-quality food of Niigata prefecture, JAPAN

NIIGATA PREFECTURE, JAPAN - Media OutReach Newswire - 8 December 2023 - Niigata Prefecture held the "Niigata Premium Dining'" event in Singapore that is known as a "food capital" for the first time overseas on November 22nd and 23rd, disseminating the stories of Niigata's high-quality food and the culture, history, and climate behind it.



Caption

It takes about 70 minutes by bullet train from Tokyo. Niigata Prefecture, a region facing the Sea of Japan with heavy snowfall, is a treasure trove of Japanese food where you can enjoy a variety of ingredients including abundant seafood, delicacies from the mountains and villages, rice and sake blessed with snowmelt water and fermented foods unique to snowy regions.

In addition to two young chefs representing Niigata Prefecture, Chef Keiko Kuwakino (Satoyama Jujo) and Chef Shunsuke Yoneyama (Miyanoya-Hakkaisan soba), Chef Goh Fukuyama (Goh) who is well versed in Niigata Prefecture's food participated in the event from Japan.

Caption

The restaurant where the event was held is ESORA, a modern Japanese kappo restaurant in Singapore with one Michelin star. The four chefs including Chef Takeshi Araki of ESORA served special dishes to about 70 guests such as media, chefs and travel professionals.

Caption
Chef Shunsuke Yoneyama performed soba noodle making which is rare in Singapore.

Caption

The ingredients unique to Niigata prefecture such as branded "Echigo snow crab", pear "Le Lectier", Niigata rice "Shinnosuke" and seasoning "Kanzuri" were used for the prix-fixe menu with over 10 dishes from appetizers to desserts.

Several kinds of Japanese sake of Niigata, which are becoming increasingly popular in Singapore, were served with the dishes and "Murakami-kibori-tuishu" that is one of their crafts and cutleries from Tsubame city also decorated the table.

Caption

Caption


◆ Ms. Evelyn Chen, Journalist and the former Regional Academy Chair for the World's 50 Best Restaurants and Asia's 50 Best Restaurants

"Thanks to the Niigata Premium Dining. We also got to discover lesser-known but no less delicious produce from Niigata now ripe for the picking."

◆ Mr. Jason Tan, Chef of "Euphoria" with one Michelin star

"I felt the depth of Niigata's food culture. It was the first time for me to see authentic soba noodle making, and not only was the performance amazing, but the taste was amazing too. All the ingredients were of high quality and the taste of the Echigo snow crab was especially elegant and delicious."

A representative from Niigata prefecture that hosted the event commented,

"We are hoping that this event will encourage more tourists to visit Niigata for its delicious food.''


"Niigata Premium Dining" -Singapore edition
- Date: Wednesday, November 22nd and Thursday, November 23rd, 2023
- Venue: ESORA Singapore
(15 Mohamed Sultan Rd, Singapore 238964)
- More information:
https://niigata-kankou.or.jp/files/user//a934a5f89933328983effeadd31543f5ba51b008.pdf

Hashtag: #NiigataPrefecture

The issuer is solely responsible for the content of this announcement.

News from Asia

Hotel in Bugis Singapore: Where to Stay for Culture, Dining and Heritage

SINGAPORE - Media OutReach Newswire - 8 July 2026 - For travellers searching for a luxury hotel in Bugis Singapore, Frasers House, a Luxury Collection Hotel, Singapore offers a refined base for c...

Cantonese Restaurant Singapore: Refined Fine Dining at Man Fu Yuan

SINGAPORE - Media OutReach Newswire - 8 July 2026 - For diners searching for a refined Cantonese restaurant in Singapore, Man Fu Yuan offers an elegant destination for Cantonese fine dining, premi...

Brigadier General Mikee Romero Honored As Outstanding Leader in Asia

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 8 July 2026 - Philippine Air Force Reserve Brigadier General Michael "Mikee" L. Romero, who heads Mikro-Tech Capital Inc., has been recognized as...

Hong Kong SMEs Face "Triple Squeeze" from Rising Costs, Weak Demand and Interest Rates Fluctuations, Dah Sing Bank Survey

Consumption Outflow Continues to Weigh on Revenues As Local Business Environment Enters Adjustment PhaseHONG KONG SAR - Media OutReach Newswire - 8 July 2026 - Dah Sing Bank, Limited ("Dah Sing Ba...

Argent Plastic Surgery Relocates to Larger Clinic in Mount Alvernia

On its third anniversary, Argent Plastic Surgery has moved into a larger, purpose-built clinic dedicated to the comfort of its patients, with particular care for its youngest.SINGAPORE - Media Out...

Singaporeans don’t cancel brands – they silently leave them, Ogilvy’s inaugural 2026 APAC Believability Index reveals

92% of Singapore consumers silently disengage when brand believability is lost Only 5.9%% would post about a negative brand experience on social media Singapore emerges ...

Aurora Mobile's EngageLab Showcases AI-First Omnichannel Customer Engagement Solutions at The MarTech Summit Hong Kong

HONG KONG SAR - Media OutReach Newswire - 8 July 2026 - Aurora Mobile Limited (NASDAQ: JG) ("Aurora Mobile" or the "Company"), a leading provider of customer engagement and ma...

Thailand Approves $1.99 Billion in New Investment, Led by AI and Advanced Electronics

BANGKOK, THAILAND - Media OutReach Newswire - 8 July 2026 - Thailand has approved nine major investment projects worth a combined USD 1.99 billion (66.3 billion baht) in high-value sectors, includ...

Genetic Study Reveals Multiple Introductions and Human-Mediated Spread of Invasive Blackchin Tilapia in Thailand

BANGKOK, THAILAND - Media OutReach Newswire - 8 July 2026 - Researchers from Aquatic Resources Research Institute (ARRI), Faculty of Science, Chulalongkorn University have recently uncovered new g...

CUKTECH Hosts Its First "Charge & Connect" Event, Officially Strengthening Its Presence In Vietnam’s Technology Market

HO CHI MINH CITY, VIETNAM - Media OutReach Newswire - 8 July 2026 - Technology brand CUKTECH successfully hosted its first "Charge & Connect" event at The VIBES Events & Dining, officia...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...