Business Daily Media

Men's Weekly

.

starsleep Enters Hong Kong Market with Health Tech Products To Help the Silver Generation Get Better Sleep

HONG KONG SAR - Media OutReach - 19 September 2023 - starsleep, the technology-driven healthcare product brand of the U.S.-headquartered company Charme Health Tech ('Charme') enters the Hong Kong market with the opening of its first Hong Kong store in Causeway Bay.

It debuted in Hong Kong two of its stellar products, the first-ever adjustable rotating bed orin, and adjustable massage chair starise, which are specifically designed to offer the silver generation extra comfort from the bedroom to the living room.

starsleep’s grand opening Guests(fifth from left: Chairman of Charme, Morris Zou; fourth from left: Former Secretary for Innovation and Technology, Alfred Sit Wing Hang, JP; second from right: Chairman of Morris Home, Tse Kam Pang;).
starsleep’s grand opening Guests(fifth from left: Chairman of Charme, Morris Zou; fourth from left: Former Secretary for Innovation and Technology, Alfred Sit Wing Hang, JP; second from right: Chairman of Morris Home, Tse Kam Pang;).

starsleep has developed an accompanying proprietary health management app, starnote, which works in conjunction with orin to monitor the user's sleep pattern and quality. It comes with a range of added functions such as medication and diet monitoring to help maintain the user's general health.

Zou Gebing, Founder and Chief Executive Officer of Charme, said, "starsleep is committed to revolutionalizing the industry through technology. Furniture does not have to be static and can be as dynamic as one can imagine. The silver generation, or golden agers generation, is the fastest growing demographic in many parts of the world, particularly in East and Southeast Asia, Europe, and North America. Yet, there are insufficient products in the market that respond to the needs of an ageing population. We strive to meet this demand and fill the market gap by developing the starsleep brand of products, created with the golden agers' daily health needs and home comforts in mind. With the central proposition of boosting the functionality of traditional homewares through the integration of technology, starsleep aspires to set a benchmark for elderly-oriented smart furniture. In addition to individual customers, we look forward to working with elderly home care operators to introduce starsleep to institutions and contribute to enhancing the comfort of the silver generation."

The adjustable rotating bed orin debuted can rotate 90 degrees to assist the user to get off the bed with the press of a button. The product consists of a smart bed frame accompanied by breathable mattress designed with an air chamber massage function created to provide muscle relaxation. orin is equipped with built-in sleep quality monitoring and report generation functions. For better safety and protection, it comes with a wired remote control with screen lock to prevent accidental touching.

starise is an ergonomic adjustable massage recline chair created for the silver generation and patients in rehabilitation and recovery. It helps the user to stand up easily and reduces the risk of injuries. The massage function is of high industry standard, making it a perfect fit for a leisurely and comfy lifestyle.

Following the opening of the first Causeway Bay store, starsleep aims to open more brick-and-mortar stores across Hong Kong, as well as an online store, in the coming year. starsleep is positioned not only for B2C but also B2B, with a plan to expand its business into the elderly care industry as a luxury option for discerning residents.

starsleep products currently serve the elderly or individuals in need of special care and their caregivers,offering medication records, diet records, chronic disease management, and overnight risk warnings in conjunction with starnote. The starnote app is expected to incorporate chatbots powered by artificial intelligence by the fourth quarter of 2023. The second range of products under the starsleep brand will include tech-powered hardware and software products designed to maintain the health of the silver generation.

Hashtag: #starsleep

The issuer is solely responsible for the content of this announcement.

About Charme Health Tech

Founded by Mr. Zou Gebing, the founder and former chairman of Morris Home (Stock Code: 1575.HK), Charme Health Tech is incorporated in Delaware, U.S.A. and operates across the U.S., Europe, and Asia. Charme is committed to revolutionizing the smart bed industry and providing luxury comfort household products. Charme's team of specialists and engineers are dedicated to technological innovation and providing the best possible sleeping experiences through the technical advantages of 4cs (Cost, Comfort, Convenience and Connectivity). Morris Home is Charme Health Tech's strategic shareholder and partner.

About starsleep

starsleep is a technology-empowered furniture brand headquartered in the U.S. with a range of smart bedroom furniture products designed and produced for the silver generation. starsleep's flagship products include the innovative adjustable rotating bed orin and adjustable dynamic chair starise, which enhance mobility and feature massage and heating functions. starsleep is supported by the starnote mobile application, to provide comprehensive home-based elderly care.

News from Asia

Reshaping Global Lubricant Supply Chains: Trump-Era Tariffs Driving Industry Pivot Toward Asia

SINGAPORE - Media OutReach Newswire - 17 July 2025 - With the global lubricants industry still adjusting to the lasting impact of U.S. trade policy enacted during the first presidential term ...

EPIC 2025 Outdid Itself with Record-High 1,200 Applications

Doubled from last year with 87% entering the Hong Kong startup competition from overseas HONG KONG SAR - Media OutReach Newswire - 17 July 2025 - EPIC 2025, organised by Hong Kong Science and Tech...

Chongqing Qianxin Foreign Trade and Economic Cooperation Group Co., Ltd(CFTEC) Hosts the Global Trade Partner Matching Conference

CHONGQING, CHINA - Media OutReach Newswire - 17 July 2025 - On July 16, the Global Trade Partner Matching Conference, organized by CFTEC and guided by the Chongqing State-owned Assets Supervision ...

Taiwan's Premier Music Festival Returns: 2025 Hualien Summer Festival Brings Star-Studded Lineup to Eastern Taiwan

HUALIEN, TAIWAN - Media OutReach Newswire - 17 July 2025 - In the wake of last year's April 3 earthquake in Taiwan, the Hualien County Government has launched "We Bloom!", a revitalization initiat...

SLiquid Global: All-in-One Liquid Cooling Ecosystem

BEIJING, CHINA - Media OutReach Newswire - 17 July 2025 - On July 16, Data Center Asia 2025 officially opened in Hong Kong. As an innovation practitioner in the field of liquid cooling, SLiquid Gl...

Correcting and Replacing: Brand New TV Show "AI for Humans" Officially Premieres Exploring the Limitless Potential of Artificial Intelligence in Hong Kong

HONG KONG SAR - Media OutReach Newswire - 17 July 2025 - The brand-new TV show "AI for Humans" will premiere on 19 July (Saturday) at 8:30 PM on HOY TV Channel 78...

Singapore’s Biggest Beauty Sale Returns with $1 Deals, Rolex Prizes, and a BYD Electric Car Giveaway

SINGAPORE - Media OutReach Newswire - 17 July 2025 - Beauty Fiesta 2025 is set to dazzle beauty lovers once again with its most spectacular edition yet. Taking place at Singapore EXPO Hall 6A acro...

Cushman & Wakefield: China Leads REIT Market Expansion in Asia while India’s REIT Market Demonstrates Robust Growth

Chinese mainland REIT market joined the top three largest REIT markets in Asia for the first time with an 85% increase in market value in 2024 India's office REIT market attracted...

Cyberport "AI x Data Forum" Concludes Successfully Joining Hands with Industry to Drive AI and Data Innovation and Unlock New Value for Enterprises

HONG KONG SAR - Media OutReach Newswire - 17 July 2025 - Cyberport successfully hosted the "AI x Data Forum" today. Centered on the theme "AI in Action, Data at the Core: Unlocking Infinite Potent...

AUPU to Debut Cutting-Edge Home Comfort Innovations at ARCHIDEX 2025

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 18 July 2025 - As a global pioneer in home comfort technology, AUPU is set to showcase its latest advancements at ARCHIDEX 2025—the 24th Internat...

Hays launches FY25/26 Salary Guide: ‘Salary Paradox’ deepens as pay rises fail Australians

Rising dissatisfaction with pay, progression and perks is fuelling a new wave of career change in FY25/26, as Australians demand more from employe...

Australian Businesses Still Stuck in the AI Hype Cycle

Data Governance Failures, ROI Gaps and Unclear Strategy Slowing Progress Despite artificial intelligence (AI) dominating headlines and boardroom ag...

How to ensure your manufacturing business survives international tariff turmoil

Optimising your operations in FY2026 will help you combat the challenges of a volatile trading environment. Up, down, in out…Since the commence...

Why Apptio is Enhancing Visibility into AI and Hybrid Cloud

AI investments have become a strategic priority for business with the mindset that if you're not using AI, you're falling behind. But according to...

Beyond borders: Building a scalable strategy for international hiring

For many Australian businesses, growth increasingly depends on thinking beyond local borders.  As wage pressures rise, and specialised talent pool...

The Next Generation of Maritime Sustainable Solutions

As organizations globally seek innovative ways to improve sustainability and their impact on Earth, the American Waterways Operators (AWO), a lead...

Sell by LayBy