Business Daily Media

The Times


.

Workato aims to onboard 1,500 SMEs with Singapore’s first digital automation offering under IMDA’s Advanced Digital Solutions scheme

Workato collaborates with IMDA and tech ecosystem partners, HReasily, SGTech, Stone Forest, to support SMEs in automating and integrating workflows.

SINGAPORE - Media OutReach - 24 August 2023 - Workato announced today the first digital automation and integration solution to come onboard the Infocomm Media Development Authority's (IMDA) Advanced Digital Solutions (ADS) scheme, under the SMEs Go Digital programme.
Through the scheme, Workato, the leader in enterprise automation, aims to onboard over 1,500 SMEs and help them access funding, resources and opportunities to scale up their digitalisation efforts across human resources, marketing, sales, and finance.

From left to right: Rajesh Nair, Chief Executive Officer of HReasily, Allan Teng, Founder and Senior Advisor of Workato APJ, Senior Minister of State, Ministry of Communications and Information, Mr Tan Kiat How, Yean Cheong, Executive Director of SGTech and Sharon Lee, Co-Founder and Chief Operating Officer of HReasily.
From left to right: Rajesh Nair, Chief Executive Officer of HReasily, Allan Teng, Founder and Senior Advisor of Workato APJ, Senior Minister of State, Ministry of Communications and Information, Mr Tan Kiat How, Yean Cheong, Executive Director of SGTech and Sharon Lee, Co-Founder and Chief Operating Officer of HReasily.

The ADS is IMDA's scheme aimed at supporting enterprises to pilot solutions such as advanced/integration, sustainability such as carbon management and resource optimisation and e-commerce. With Workato on ADS, they will provide SMEs with automation and integration solutions through its community of ecosystem partners. These partners include HReasily, one of Asia's leading payroll and human resource management solutions companies. HReasily offers a comprehensive yet simple solution to efficiently and strategically manage HR processes, enhance employee experience and drive organisational growth while ensuring compliance across multiple countries through Asia.

Senior Minister of State, Ministry of Communications and Information, Mr Tan Kiat How officiated the launch of the digital automation offering under IMDA's Advanced Digital Solutions scheme.
Senior Minister of State, Ministry of Communications and Information, Mr Tan Kiat How officiated the launch of the digital automation offering under IMDA's Advanced Digital Solutions scheme.
Other partners include SGTech, a trade association for Singapore's tech community which will introduce Workato's ADS programme to suitable technology partners and SMEs via the association's digital transformation programmes such as 'DT-SME, as well as Stone Forest, a business solutions firm who provides digital consultancy to SMEs under IMDA's Chief Technology Officer (CTO)-as-a-Service programme. Workato is also seeking to invite more technology partners to join its ecosystem to help SMEs derive value from their digital transformation efforts.

While SMEs contribute to nearly half of Singapore's Gross Domestic Product (GDP) and employ two-thirds of Singapore's workforce, Workato and SGTech's 2023 State of Digital Automation Survey reveals that roadblocks such as budget constraints continue to hinder businesses' plans to digitalise.

"Workato's goal has always been to empower businesses to harness the power of automation for transformative business growth," said Allan Teng, Founder and Senior Advisor for Workato APJ. "Using Workato's low-code, no-code integration and automation platform, we look forward to collaborating with IMDA and innovative ecosystem partners in Singapore to create a vibrant ecosystem that will support SMEs in unlocking the full potential of digital."

"We are seeing companies use multiple applications today. Without workflow automation and integration, SMEs will experience inefficiencies in business processes that cover different applications in HR, finance, operations and sales," said Sharon Lee, Co-Founder and Chief Operating Officer of HReasily. "Our aim in partnering with Workato is to empower SMEs with tools they need to streamline their operations and drive growth. We are excited to offer integration and automation solutions under HReasilyPro, which we are launching today. HReasilyPro, with its richer features and ecosystem of platform integrations supports SMEs in navigating these fragmented complexitie. We see this as the next wave in digital transformation."

Launched by IMDA in March 2020, the ADS scheme was put together to help enterprises deepen their digital capabilities, strengthen business continuity and build longer term resilience for business growth in this digital economy. Since then, the scheme has supported hundreds of SMEs in adopting advanced and integrated solutions.

For more information, interested SMEs and technology partners can visit https://workato.com/ads.

Hashtag: #Workato

The issuer is solely responsible for the content of this announcement.

About Workato

The leader in enterprise automation, Workato helps organisations work faster and smarter without compromising security and governance. Built for Business and IT users, Workato is trusted by over 11,000 of the world's top brands like Broadcom, Intuit, Box, Autodesk, and HubSpot. Headquartered in Mountain View, Calif., Workato is backed by Altimeter Capital, Battery Ventures, Insight Venture Partners, Tiger Global, and Redpoint Ventures. For more information, visit or connect with us on social media:

News from Asia

Sunway Medical Centre Damansara Marks New Chapter in Specialist and International Patient Care

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 9 October 2026 – Sunway Medical Centre Damansara (SMCD), the fourth tertiary hospital under Sunway Healthcare Group (SHG), celebrated its Officia...

BINGXUE Opens First U.S. Store in Davis, California: Shandong’s First Mass-Market Tea Beverage Brand Enters North America

DAVIS, US – Media OutReach Newswire – 9 October 2026 – BINGXUE, a mass-market tea beverage brand from Shandong, has opened its first U.S...

Singapore-headquartered Topview AI expands filmmaking tools as creators take AI into series and feature films

Five million registered users and returning production teams underpin the company’s move beyond video marketingSINGAPORE - Media OutReach Newswire - 9 October 2026 - A filmmaker can have a script ...

1exchange and Ondo Finance Partner to Expand Access to Tokenized Equities

1exchange and Ondo Finance explore opportunities around tokenized equities and regulated secondary market access for eligible investors in Asia. SINGAPORE – Media OutReach Newswire – 8 October...

"The Carbon Pursuit of Happiness" Premieres October 10: A New Chapter for In-Depth Dialogue on Health and Humanity

BEIJING, CHINA – Media OutReach Newswire – 9 October 2026 – "The Carbon Pursuit of Happiness" is co-produced by Phoenix Media Group, Guangzhou Pharmaceutical, and Guangzhou Baiyunshan Pharmaceutic...

Tianli International: Leveraging Hong Kong as a Strategic Hub to Build a New Global Education Footprint

HONG KONG SAR – Media OutReach Newswire – 9 October 2026 – Since the beginning of this year, Hong Kong's international education market has continued to gain momentum, drawing close attention...

Josie Ho Shines in Desert diamonds at Hong Kong Premiere of The Mage

De Beers Group and Chow Tai Fook celebrate Josie Ho as a true reflection of Desert diamonds — individual, resilient and naturally distinctiveHONG KONG SAR – Media OutReach Newswire – 9 October 20...

Ping An Digital Bank Becomes Hong Kong’s First Digital Bank to Enter High-End Wealth Management Segment

Introducing Private Funds, Complementing End-to-End Digital Capabilities with Dedicated Offline Wealth Management Service, Creating a Digital Wealth Management Experience That Balances Flexibility ...

New Handheld Robotic Technology Powers Knee Surgery at Thomson Hospital

KOTA DAMANSARA, MALAYSIA – Media OutReach Newswire – 9 October 2026 – Thomson Hospital Kota Damansara (Thomson) has unveiled handheld, robotic-assisted technology in its operating theatres, bringi...

Garvee Welcomes Fall With a Curated Collection for Home Refresh and Holiday Living

ONTARIO, US – Media OutReach Newswire – 9 October 2026 – As fall settles in and the holiday season approaches, families are spending more time at home and looking for simple ways to refresh their ...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...