Business Daily Media

Men's Weekly

.

Tourism Bureau’s Taiwanese gourmet food truck

Tourism Bureau spokescouple Kim Jae-woo and his wife make a surprise appearance to promote tourism in Taiwan with Oh!Bear

TAIPEI, TAIWAN - Media OutReach - 1 December 2022 - To publicize the opening of Taiwan's borders on October 13, the Tourism Bureau organized the itinerant Taiwanese gourmet food truck activity in Korea featuring a surprise appearance by the Tourism Bureau spokescouple Kim Jae-woo and his wife! They joined forces with Oh!Bear, the Tourism Bureau's mascot, to support the Tourism Bureau, and their adorable interactions caused chuckles in the audience, bringing the first major offline event organized by the Tourism Bureau in Korea after the pandemic to an exciting and successful conclusion.

Tourism Bureau’s Taiwanese gourmet food truck activity
Tourism Bureau’s Taiwanese gourmet food truck activity

The Tourism Bureau recently concluded a 5-day Taiwanese gourmet food truck tour in Busan, Daegu, Gwangju, and Seoul. The event attracted at least 2500 people, generating 1,378 check-ins on social media, and 224 news had been released, as well as plenty of online discussions and interactions. A total of 2,500 meals were handed out, demonstrating Taiwanese people's passion for traveling.

The Tourism Bureau served iconic Taiwanese dishes such as miners' bento and bubble tea for the food truck experience. In particular, miners' bento features abundant, nutritious ingredients such as spare ribs, a wide selection of side dishes, eggs, etc., making it a favorite delicacy of Jinguashi among travelers along the Yeshijinjiu route (Yehliu, Jinguashi, Jiufen, and Shifen)! After enjoying the delicious miners' bento in Jinguashi, you may also take the lunch box and tableware home as souvenirs!

For the first major offline event held by the Tourism Bureau since the pandemic, it has spared expenses in introducing authentic miners' bento and bubble tea to Korea and sharing them with the public, thereby demonstrating the Tourism Bureau's emphasis on the Korean market.

According to the Tourism Bureau's spokescouple, Kim Jae-woo and his wife are thrilled to partake in the event as the Tourism Bureau's spokescouple. Speaking of Taiwan, images of night market delicacies immediately come to mind; however, a plethora of Michelin and Bib Gourmand-recommended gourmet foods are also available! Taiwan has opened up its borders since October 13, so everyone is welcome to visit the country and experience its diverse charisma! See you in Taiwan!

Hashtag: #TourismBureau

The issuer is solely responsible for the content of this announcement.

News from Asia

XTransfer Hits 800,000+ Global Clients

International Mix Deepens, Monthly Volume Breaks $12B SHANGHAI, CHINA - Media OutReach Newswire - 8 January 2026 - XTransfer, the world's leading B2B cross-border trade payment platform, is plea...

Kenanga Investors Launches Kenanga Growth Fund Series 3

The latest addition to Kenanga Investors’ flagship series follows the same proven investment objective and philosophy to meet the evolving needs of today’s investors. KUALA LUMPUR, MALAYSIA - Medi...

CHiQ Named One of the "2025-2026 Global Smart Home Brands Top 10" at CES

LAS VEGAS, US - Media OutReach Newswire - 8 January 2026 - On January 7 local time, CHiQ was honored with the "2025-2026 Global Smart Home Brands Top 10" award at CES 2026 in Las Vegas...

Choco Up Appoints Head of Corporate Strategy, Chief Risk Officer, and Country Head Australia Ahead of APAC Expansion

SINGAPORE - Media OutReach Newswire - 8 January 2026 - Choco Up, Asia’s leading growth financing platform for small and medium-sized enterprises (SMEs), today announced three strategic leadership ...

VinFast Makes 2025 Vietnam’s Car Moment, From Hai Phong to the Middle East

VinFast’s breakout year, capped by its 200,000th vehicle and growing presence from India to the Middle East, shows how Vietnam is rewriting its industrial reputation, with electric cars leading the...

Amari Invites Travelers to Fall in Love with Laos Through Design, Local Stories, and Contemporary Relaxation

BANGKOK, THAILAND - Media OutReach Newswire - 8 January 2026 - When travel is no longer just about "arriving," but about truly "being present" in every moment, ONYX Hospitality Group invites trave...

A New Urban Revolution, Unexpectedly from Vietnam: Vinhomes Green Paradise

HCMC, VIETNAM - Media OutReach Newswire - 8 January 2026 - For years, ESG occupied an ambiguous position in the global discourse. It was widely acknowledged, frequently discussed, yet often postpo...

Start the Year Lucky at Galaxy Macau with Chinese New Year Delicacies and Rewards

The award-winning luxury resort has prepared an array of irresistible gourmet delights, exclusive shopping privileges, exciting rewards and spectacular entertainment – opening the door to fortune a...

Hong Kong Tech Firms Win Big at CES 2026 with Frontier Tech Innovations to Draw Global Buyer Interest

Record-breaking Hong Kong Tech Pavilion showcases three award-winning innovative technologies, highlighting the city’s leading role as an International I&T Hub HONG KONG SAR - Media OutReach N...

Primech Holdings Receives $4.0 Million Strategic Investment from WELLE Environmental Group to Support Robotics Expansion and Facilities Growth

Investment to expand robotics research and development, strengthen production readiness, and advance Primech Holdings’ facilities management operations SINGAPORE - Media OutReach Newswire - 8 Janu...

Refunds to Revenue: AI and loyalty perks help retailers in post-holiday hangover

Australian retailers are turning to artificial intelligence to simplify and automate returns and exchanges, while strengthening loyalty programs a...

Stop reading from the script: Why authenticity is the customer success secret weapon

I’ve been in customer service for years now. As my team has grown, the number one piece of advice I give is to be your...

From Check-in to Touchdown: How AI and smarter systems are transforming the travel industry

Richard Valente, VP of Customer Experience Strategy at TP in Australia, explores how IT-BPM outsourcing is revolutionising the travel sector throu...

Online Christmas shoppers fund climate and biodiversity projects via HealthPost's Click Sphere for Good initiative

Online shoppers with HealthPost’s Flora & Fauna have made 11,000 contributions towards climate and biodiversity projects when ordering parcel ...

US landmark settlement protects SMEs, highlighting flaws in the RBA's proposed blanket card surcharging ban for Australia

Aussie SMEs warn RBA not to ignore global trends, with the current sledgehammer approach threatening business viability and increasing inflation ...

Thryv Australia named Employer of Choice for third consecutive year at Australian Business Awards

Thryv® (NASDAQ: THRY), Australia’s provider of the leading small business marketing and sales software platform, has been awarded the Employer of ...