Business Daily Media

The Times


.

Tia Lee breaks free from control and embraces her true self

Continues with the Third Episode of “Goodbye Princess” Animation Series

HONG KONG SAR - Media OutReach - 21 November 2022 - With almost 50 million views on the internet, the first two episodes of "GOODBYE PRINCESS" animations by Tia Lee, Asian fashion icon, C-POP singer, film and television actress, have become an instant hit.

Tia is happy to reveal that the full set of animation, poster, motion and still images for episode 3 has been released.

Thematic image echoing content of the third animated episode.
Thematic image echoing content of the third animated episode.

"The Puppet" is the third episode of the "GOODBYE PRINCESS" pre-release animation series. At the end of the second episode, the princess abandons the carriage and lands on a stage, where her singing career shines brightly. But behind the glittering scenes, others are trying to fit her into a stereotypical mould, while the "fairy godmother" continuously appears from the side of the stage to give her ever tighter outfits. The princess feels helpless and sad, but the audience reacts enthusiastically to the distorted image. The princess sees a sewing machine in the distance, making the dress of her dreams. As she reaches out for the dress, her hands appear to be attached to strings, like a puppet, leaving her with no agency of her own. With no escape in sight, her body turns into a wooden puppet, and she falls into the abyss.

The poster for "The Puppet" depicts:

  1. The princess's outfit while performing on stage represents Tia's style in the beginning of her entertainment career.
  2. The metaphorical audience's grotesque reaction to evolvingly more twisted images of Tia.
  3. The ups and downs that reflect the difficulties Tia has faced in real life, from sinking into the ocean in episode 1, to leaping from the carriage in episode 2, and falling back into the abyss again in this episode.


The third set of motion and still images around "The Puppet" was released today together with Vogue Hong Kong, another masterpiece curated by Tony C. Miller. Featuring Tia in an iconic red Poem dress and Christian Louboutin heels, being manipulated like a puppet, the motion image ends with Tia breaking free from the tight holds of what's holding her back.

How much more hardship will she endure? Keep watching and more will be revealed.

Episode 4 release schedule:

Animation:
22 November
Animation Poster:
23 November
Motion & still images:
24 November

Official press materials:

"GOODBYE PRINCESS" Animation Episode 3:
https://youtu.be/2g0e1LzeawI

"GOODBYE PRINCESS" Episode 3 Poster:
https://www.instagram.com/p/ClIiSlbNz8B/

https://www.facebook.com/photo/?fbid=679726430187248&set=a.231904644969431 (for downloading)

"GOODBYE PRINCESS" Episode 3 Still Image:
https://www.instagram.com/p/ClNsINkNfnG

https://www.facebook.com/photo/?fbid=685865652906659&set=a.231904644969431 (for downloading)

"GOODBYE PRINCESS" Episode 3 Motion Image:
https://www.youtube.com/watch?v=puKsO1zIisU

Vogue Hong Kong「The Voice」Digital Cover:


https://www.instagram.com/p/Ck7_neKsh_w/

https://www.facebook.com/photo/?fbid=681908259969065&set=pcb.681909583302266 (for downloading)


Tia Lee Official Channels:
Instagram @leeyufen: https://www.instagram.com/leeyufen/
YouTube: https://www.youtube.com/@tialeeofficial/
Facebook: https://www.facebook.com/leeyufentialee/
Weibo: https://weibo.com/u/1396928042/

Hashtag: #TiaLee

About Tia Lee:

Tia Lee (李毓芬), born in Taipei, is an Asian C-POP singer, film and television actress, model, and former member of the girl band Dream Girls. In addition to her acting roles and musical career, Tia appears frequently at major fashion shows. As a fashion icon and trend-setter, Tia has graced the covers of fashion, beauty and lifestyle magazines such as Vogue, Elle, Marie Claire, and shares her beauty and fashion tips through a number of Vogue's social media channels.

News from Asia

Expanding Horizons: Uzbekistani Student Dulatkhan Charts His Future at CUHK

HONG KONG SAR - Media OutReach Newswire - 7 August 2026 - As global higher education evolves rapidly, Central Asian students are increasingly looking beyond traditional Western destinations. For D...

Hang Lung Group and Hang Lung Properties Appoint New Chief Executive Officer

HONG KONG SAR – Media OutReach Newswire – 7 August 2026 – Hang Lung Group Limited (SEHK Stock Code: 00010) and Hang Lung Properties Limited (SEHK Stock Code: 00101) (collectively referred to as "H...

CIID Hong Kong Center Established: Andrew Lam, Founder of am PLUS DESIGNS, Appointed Vice Chairman

Mentored by Industry Masters and Winner of the iF Design Award, Andrew Unlocks a New Paradigm for High-Net-Worth Residential and Diverse Commercial Spaces from an Eastern Aesthetic PerspectiveHONG ...

Sentosa GrillFest 2026 Returns with Its Largest Line-Up Yet: 42 Food Vendors, First-Ever Omakase-Inspired Beachfront Dining and Returning Crowd Favourites

Debut of Chef's Grill, an air-conditioned omakase-inspired eight-course dining experience co-curated with the Singapore Chefs' Association Longstanding fan favourites Craf...

Vinhomes advances urban development platform amid global shift toward nature-positive investment

HANOI, VIETNAM - Media OutReach Newswire - 7 August 2026 - As global institutional capital increasingly redefines value creation in real estate, Vinhomes, Vietnam's largest listed real estate deve...

Create Meaningful Family Moments This Mother's Day Holiday with ONYX Hospitality Group

BANGKOK, THAILAND – Media OutReach Newswire – 7 August 2026 – One of the simplest ways to express your love is by spending quality time with the people who matter most...

Sunlight Real Estate Investment Trust ("Sunlight REIT") Interim Results for the Six Months Ended 30 June 2026

HONG KONG SAR - Media OutReach Newswire - 7 August 2026 - Henderson Sunlight Asset Management Limited (the "Manager") announces the interim results of Sunlight REIT for the six months ended 3...

Holistic Way Unveils New Plant-Based Menopause Relief Supplement

SINGAPORE – Media OutReach Newswire – 6 August 2026 – JR Life Sciences Pte Ltd, the company behind Singapore's No. 1 Health-Supplement Brand, Holistic Way, announced the launch of its newest inno...

YF Life Claims "Branding Initiative of the Year - HK" at Insurance Asia Awards 2026

Pioneering "Invesurance" Philosophy for 50th Anniversary Campaign Secures Prestigious Industry HonorHONG KONG SAR - Media OutReach Newswire - 6 August 2026 - YF Life Insurance International Ltd. (...

Share, Care, and Connect Over a Meal With Pay It Forward Malaysia

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 6 August 2026 – A lot of people wish to do something kind for the world around them. However, most struggle finding an appropriate platform...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...