Business Daily Media


Business News

Bauer names Christian Fricke as head of Bauer Xcel Media



Bauer Media has appointed Christian Fricke as managing director of Bauer Xcel Media as it prepares for the next period of growth.

Fricke has more than ten years’ experience in senior management roles including leadership positions in both digital and print businesses, and heading up Bauer Xcel’s German operation.

Nick Chan, CEO of Bauer Media said: “I’m delighted Christian has joined us to guide the business and drive growth. He has extensive experience of our multi-platform strategy and successfully oversaw a period of significant expansion at Bauer Xcel in Germany. That experience will prove invaluable as we continue to evolve to meet the needs of both consumers and advertisers.”

Fricke joins from Walt-Disney-backed start-up Playbuzz, a publisher network for interactive content formats, where as managing director for central Europe he was responsible for building its operations across seven countries in the region as well as being on the global management team.

During Christian’s seven years at Bauer Media Germany he commenced as investment manager for all non-print subsidiaries where he managed M&A activity, moving onto publishing director for a portfolio of 10 print magazines with responsibilities for day-to-day operations including editorial, sales, strategy and marketing.

In 2012 Fricke was promoted to managing director of Bauer Xcel Media and charged with running all digital activities for the group. In that time, he oversaw significant revenue growth, tripled audience traffic and increased the team up to 100 people, moving the business into profitability. He began his career as a senior consultant for Roland Berger specialising in strategy for newspaper and digital publishers.

Fricke added: “Bauer Xcel ANZ has had an incredible start and I’m thrilled to help shape its future growth together with Nick and the digital team. We are in a strong position to leverage our digital-focused operation that caters for the fast innovation cycles of digital publishing based on Bauer Media’s leading brand portfolio.” 
 
He starts in the role on August 1.

Business Daily Media Business Development

3 Ways To Get More Business From Traveling Retirees

If you work in the tourism industry, you’ve likely taken a huge hit in the last year. However, with vaccines being distributed around the world and people being more willing and able...

News Co Media - avatar News Co Media

6 International Expansion Strategies to Achieve Global Competitive Edge

Business growth has always been the number one priority of every business. Growing the business and expanding it from one city to a statewide local market and then globally is the drea...

Eliza Jeffrey - avatar Eliza Jeffrey

Pacific Island nations next after New Zealand for travel bubble inclusion

Following the Australian Chief Medical Officer Professor Paul Kelly’s latest comments indicating the Pacific Island nations being next after New Zealand for travel bubble inclusion, ...

News Co - avatar News Co

Should You Head Southwest if You Don't Like the Cold?

Snowbirds and young spirits alike flock to states like Arizona and Texas the moment things up north start to dip below forty degrees. These states never seem to get truly cold, and pop...

News Co - avatar News Co

Writers Wanted



News Co Media

Content & Technology Connecting Global Audiences

More Information - Less Opinion