Donors who feel upbeat are more likely to give to charity – new research
- Written by Nathan W. Chan, Associate Professor of Resource Economics, UMass Amherst
Feeling generous?Vera Vita/Moment via Getty ImagesThe Research Brief is a short take about interesting academic work.
The big idea
When people feel happier, they’re more likely to donate to charity. That’s what we, two economistswho study what motivates environmentally conscientious consumption and support for free services, found in a n...
