ACN Business

3 marketing myths the supplement industry wants you to swallow

Written by Katie Suleta, Doctorate in Health Sciences candidate, George Washington University

They act kind of like drugs, but they aren't regulated like them.Valentyna Yeltsova/Getty Images

Americans seem to have quite a positive view of dietary supplements. According to a 2023 survey, 74% of U.S. adults take vitamins, prebiotics and the like.

The business of supplements is booming, and with all the hype around them, it’s easy to...

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