Electric vehicles are suddenly hot − but the industry has traveled a long road to relevance
- Written by Hovig Tchalian, Assistant Professor of Entrepreneurship, University of Southern California

In 2023, more than 7% of cars sold in the United States were electric vehicles. In some parts of the world, such as Norway, the percentage was a whopping 20%. In California, where I live, almost 60% of people looking for a car in 2021 said they would at least consider getting an EV.
This...