Business Daily Media

Times Advertising

.

Australian motorcycle owners show their love of the open road. But they value safety over scenery, new survey data shows.

  • Written by PR Newswire

BRISBANE, Australia, June 18, 2025 /PRNewswire/ -- Australian motorcycle owners share a love of the open road, with almost half (47%) saying they take road trips a few times a year or even monthly, a new survey has found.

When asked what essentials they pack, the number one response (65%) was a first aid kit, followed by snacks (55%), a GPS tracker (53%) and a puncture repair kit (52%).

The poll of 1000 Australians from motorbike insurer Budget Direct[1] revealed fewer than half (49%) felt it necessary to pack their camera.

"We know motorbike riders love that feeling of freedom when they're out on the road," a Budget Direct spokesperson said.

"But this survey shows the majority of riders are responsible and take their safety very seriously.

"Even when choosing their route, the number one factor that influenced their decision was the safety of the road."

Nearly 37% of riders checked safety first, ahead of scenery (33%), followed by food and drink (11%) and accommodation (9%) options.

Interestingly, when it comes to where they like to ride, there was a clear favourite, with 47% preferring coastal roads, compared with only 18% in the mountains.

"That was actually something of a surprise to us, because we know some of those magnificent hinterland rides are a real drawcard," said the Budget Direct spokesperson.

The other surprise was that 44% of riders surveyed will embark on their next road trip within the next six months.

Nearly 66% said they enjoy a 'social' ride, instead of purely commuting, and 44% said a trip for pleasure would usually last from two to five hours.

In the all-important battle of the states, Australians said New South Wales (31%) edged out Victoria (28%) and Queensland (17%) as the state with the best motorcycle routes.

"There's no doubt, motorcycles are more than just a means of transport," said a Budget Direct Spokesperson.

"They're a way of life for so many riders and we're happy we play our part in keeping them on the road through our insurance products."

ENDS

Link request: Please keep all links in this article to direct readers to the most accurate location for more information.

DISCLAIMER

Insurance is arranged by Auto & General Services Pty Ltd (ABN 61 003 617 909, AFSL 241 411, Registered Office: 13/9 Sherwood Rd, Toowong 4066) on behalf of the insurer, Auto & General Insurance Company Limited ABN 42 111 5 86 353.

References

  1. ^ motorbike insurer Budget Direct (www.budgetdirect.com.au)

Read more https://www.prnasia.com/story/archive/4713081_AE13081_0

Why self-service is reshaping fleet management for modern businesses

Fleet management today is constrained by fragmented systems and heavy administrative demands. A lot of the work still relies on booking vehicles and...

Fraud Prevention and security crucial as identity crime hits record highs in Australia

In a radically transformed risk landscape where the scale and speed of financial fraud have reached unprecedented levels, Australian businesses ar...

Sectorial ATO Tax Debt Disclosures Rise, Overall Business Credit Demand Flattens and High-Risk SME 'Credit Shopping' hits 8-month peak

Q1 2026 Equifax Business Market Pulse shows low-risk borrowers consolidate demand enquiries while sub-prime entities accelerate shopping activity ...

SME support in Federal Budget falls short of easing business pressures

“The Federal Budget delivered several measures aimed at supporting small businesses, including making the instant asset write-off permanent, exten...

Bunji dog treats to hit Ritchies shelves

Cooee Native Superfoods’ Bunji range of dog kibble and treats is rolling out across Ritchies Supermarkets now, with stock already on shelves in se...

Pre-Budget Expectations

“Australian corporates and SMBs are under pressure. Competition from global players is intensifying, margins are under strain, and technology adop...