Business Daily Media

Men's Weekly

.

Mobupps Earns Great Place to Work® Certification across Israel, China and India

  • Written by PR Newswire

TEL AVIV, Israel, May 19, 2025 /PRNewswire/ -- Mobupps, a global leader in mobile advertising and ad-tech innovation, has officially been certified as a Great Place to Work® in Israel, China and India. This prestigious recognition is based entirely on employee feedback and reflects Mobupps' ongoing commitment to creating a high-trust, inclusive and people-first workplace culture.

Mobupps Earns Great Place to Work® Certification across Israel, China and India Mobupps Earns Great Place to Work® Certification across Israel, China and India

Bella Katsir [1] , Mobupps Chief Operating Officer, emphasizes that culture is Mobupps' strongest foundation: "We're more than a workplace — we're a family. Regardless of role or location, every team member has a voice, a path to grow and a place to lead. This certification validates the values we've created across our offices in three countries."

With team members from over 15 nationalities, Mobupps thrives on diversity. Inclusive practices, blended with measurable KPIs, open communication and growth opportunities, create a space where people stay, succeed and evolve.

Yaron Tomchin [2] , Mobupps Chief Executive Officer, says: "Our edge is our people, but our power is in how we use technology to amplify that talent. Mobupps was founded on innovation and our evolution reflects a relentless focus on scalable infrastructure, real-time intelligence and automation. We're not just following trends in Programmatic, CTV, AI and DMP, we're engineering the frameworks that shape them. None of this is possible without a team that feels trusted, inspired and heard."

Mobupps combines its core values of innovation, collaboration and integrity with a robust technology foundation built on three proprietary platforms. MAFO, Mobupps' AI-driven performance engine, automates campaign optimization through real-time data analysis, fraud detection and predictive budget allocation. MobuppsX, the company's demand-side platform, grants advertisers access to exclusive global inventory, leveraging pre-bid fraud filtering, unique RTB pathways and AI-powered audience targeting. On the publisher side, iRTB offers a supply-side suite for precise yield optimization, integrating seamlessly with OpenRTB and Prebid while enabling geo-based revenue controls and deep analytics across inventory, latency and bid performance.

About Mobupps

Mobupps is a global frontrunner in mobile advertising and technology solutions. With a legacy spanning over 16 years, Mobupps is a trusted name in the industry, tailoring marketing campaigns to the unique needs of businesses and offering solutions that integrate seamlessly across various industries and platforms. By leveraging our extensive network and in-house technologies, marketers can enhance user engagement, optimize campaigns and achieve measurable growth.

Learn more at www.mobupps.com[3] or contact marketing@mobupps.com[4].

References

  1. ^ Bella Katsir (www.linkedin.com)
  2. ^ Yaron Tomchin (www.linkedin.com)
  3. ^ www.mobupps.com (www.mobupps.com)
  4. ^ marketing@mobupps.com (www.prnasia.com)

Read more https://www.prnasia.com/story/archive/4690808_AE90808_0

Minns Labor Government shutting down the Business Connect program

The NSW Opposition is concerned that the Labor government will shut down a support program that has assisted New South Wales businesses. In a media ...

Samsara Eco appoints Dr. Lars Kissau as General Manager for Asia

Australian biotech innovator Samsara Eco has announced the appointment of Dr Lars Kissau as its first General Manager of Asia. Based in Singapore...

From the first bounce to the final siren - small business lessons from the AFL Grand Final

The AFL Grand Final is one of the most anticipated days on the sporting calendar. This Saturday, the Geelong Cats and Brisbane Lions will battle i...

Australia’s top finance leaders recognised as CFO role expands

Amid surging regulatory demands and rapidly evolving industry, Australia’s most influential Chief Financial Officers will be honoured at the inaug...

Why outdated security leaves small businesses exposed to crime

Small and medium businesses in Australia are under increasing pressure to address security gaps that criminals readily exploit. An unlocked door, an...

Why it’s time telcos rethink location and put customer experience first

Maurice Zicman, Vice President - CX Strategy at TP in Australia unpacks why the telco industry must rethink old assumptions and focus on digital-f...