Firmable Launches the First Deeply Localised AI Sales Platform for New Zealand

MELBOURNE, Australia, May 19, 2025 /PRNewswire/ -- Firmable, Australia's leading AI-powered B2B sales intelligence platform^[1], has officially launched into the New Zealand market. With a deep commitment to localised, accurate, and up-to-date B2B data, Firmable fills a significant gap left by global providers who have historically underserved the unique needs of Australian and New Zealand businesses.

The impact is already clear for businesses targeting New Zealand, as Matt Evlampieff, Head of Sales for NZ at Solutions Plus Partnership, explains "Firmable is a key tool in our technology stack to drive sales growth for both us and our customers. Accessing accurate B2B data in New Zealand has always been tough – but Firmable's depth and precision is now powering our outreach and helping us scale faster in this market."

With over 211,000 New Zealand businesses and 1.22 million decision-makers, Firmable delivers the most comprehensive and precise B2B dataset in the market. From hyper-targeted contact lists to outreach-ready sales leads, the platform helps businesses find and convert more of their ideal customers, faster.

Co-founded by seasoned tech entrepreneurs Leigh Jasper, Paul Perrett and Karthik Venkatasubramanian – the team behind Aconex (acquired by Oracle for $1.6 billion) –  Firmable^[2] is on a mission to take the guesswork out of B2B sales and marketing.

"Sales and marketing teams in New Zealand face the same challenge we see in Australia – a lack of reliable, compliant, and local data that actually reflects the companies they're trying to reach," said Paul Perrett, Co-CEO. "With Firmable, we're bringing a new level of accuracy and accessibility to B2B data in New Zealand, leveraging AI to power insights that drive smarter, more effective sales teams by building better contact lists and uncovering more valuable leads."

Leigh Jasper, Co-CEO, added, "The explosion of data and the rapidly growing impact of AI is a massive technology disruption. Recognising a clear gap in the market for reliable business data, we saw an opportunity to deliver data-driven insights and build another ANZ-led global technology success story."

Firmable's New Zealand offering includes:

• Data on over 211,000 New Zealand businesses
• 1.22 million verified decision-maker records with email addresses and mobile numbers
• Regionally specific business data such as local council areas and NZBNs
• Locally curated business registers including NZSX listed companies, start-ups, financial institutions, schools, hospitality businesses, and more
• Dedicated local New Zealand and Australian-based team

Firmable's New Zealand launch marks a significant step in its mission to provide better, more reliable B2B data across the region. By delivering unmatched accuracy, local expertise, and region-specific insights, Firmable is empowering B2B teams to sell smarter and scale faster. The launch coincides with NZ Techweek – a national celebration of innovation and technology – with Firmable hosting a launch party and events throughout the week to connect with local businesses and celebrate the expansion.

Firmable is now available for trial or purchase at https://firmable.com^[3] for companies looking to accelerate their growth through better business data.

About Firmable

Firmable is ANZ's leading AI–powered B2B sales intelligence platform, providing sales and marketing teams with accurate, localised, and up-to-date business intelligence. With a focus on deep regional insights, Firmable helps companies prospect more effectively, personalise outreach, and accelerate growth across Australia and New Zealand.

References

1. ^{^} B2B sales intelligence platform (firmable.com)
2. ^{^} Firmable (firmable.com)
3. ^{^} https://firmable.com (firmable.com)