Business Daily Media

Men's Weekly

.

With Sponsorship During the Cannes Film Festival, TCL Reiterates Industry Leading Color Expression Capabilities

  • Written by PR Newswire

Pioneering Mini LED and QLED technology and AiPQ processor that take movie watching to the next level thanks to the ability to display over a billion colors

HONG KONG, May 31, 2023 /PRNewswire/ -- TCL, a world's top two TV brand and top one 98-inch TV brand, allows users to see life on screen in the vivid spectrum of over a billion different hues, thanks to the exceptional color enhancement technology of its recently released 2023 TV C series line up. Sponsoring the China Pavilion at the acclaimed Cannes Film Festival 2023 earlier this month, TCL endorses the power of film to inspire audiences, when combined with the exceptional display technology and accurate color expression vital to bringing movies to life.

According to the Global Display Device Market Report 2023[1], the global display device market is set to attain a value of USD 195.11 billion within the next five years, thanks to the rising demand for advanced display technologies, as consumers increasingly seek devices with superior picture quality, better resolution and improved color accuracy. Combining Mini LED backlight and upscaling from AiPQ, TCL raises the bar of exceptional display picture quality with assorted TV line up.

Mini LED and QLED Technology for a Vibrant Viewing Experience 

TCL is leading the industry when it comes to Mini LED and QLED technology which offer a far a superior picture quality and color performance when compared to traditional LCD screens, thanks to increased brightness levels allowing for high and precise contrast, better uniformity, and outstanding color expression.

The full TCL C Series line up, including the premium TCL C845 Mini LED TV, QLED 4K TV C745 and QLED 4K TV C645, all come equipped with Quantum Dot technology renowned for having far improved color gamut and volume than conventional LCDs, with over a billion colors to produce incredibly true-to-life imagery.   

Also found in the C series, the intelligent AiPQ Processor 3.0 has a specific algorithm for color expression, known as Ai-COLOR which perceives images as the human eye does, by recreating images via tuning multiple specs including color volume, saturation, and contrast

Cannes Film Festival Partnership Demonstrates TCL's Commitment to Bring the Cinematic Experience to Home Audiences Everywhere

TCL understands the transformative power of film, and how highly precise color expression is important to setting the tone and timeframe of a scene in order for audiences to truly believe in what they are seeing. Earlier this month, TCL sponsored the China Pavilion at the acclaimed Cannes Film Festival 2023, proving its dedication to deliver the most immersive viewing experiences – which TCL proudly brings to audiences across the globe thanks to a home theatre line which rivals the silver screen.

For a truly cinematic experience, TCL's XL Collection, from 65-inch to all the way up to 98-inch, promise theatre-like immersion without any loss of detail. When sitting approximately three meters away from the 98-inch TV, users enjoy the same 60-degrees field of view akin to watching a 30-meters screen from the middle row, center seats at a movie theater.

Elevate the viewing experience by witnessing a world of endless color with the TCL C Series line up, rolling out to global markets over the course of the next few months.

*Product functionalities and specifications vary between countries/regions.

About TCL Electronics

TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leader in the global television industry. Founded in 1981, it now operates in more than 160 markets around the world. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances. Visit the TCL website at https://www.tcl.com[1].

[1] https://www.prnewswire.com/news-releases/global-display-device-market-report-2023-sector-is-expected-to-reach-195-11-billion-by-2028-at-a-cagr-of-4-8-301822600.html[2]

Read more https://www.prnasia.com/story/archive/4115265_AE15265_0

Beyond borders: Building a scalable strategy for international hiring

For many Australian businesses, growth increasingly depends on thinking beyond local borders.  As wage pressures rise, and specialised talent pool...

The Next Generation of Maritime Sustainable Solutions

As organizations globally seek innovative ways to improve sustainability and their impact on Earth, the American Waterways Operators (AWO), a lead...

Demand for Home Batteries surges as Federal Rebate Kicks In

A leading provider of energy solutions VoltX Energy has seen a 400% increase in demand for home batteries in the past three weeks as people put d...

Why Sport Remains the Safest Bet in an Uncertain World

When Rome was in crisis, its leaders did not retreat to the Senate. They went to the circus. To the chariot races. To the gladiators. Sport was no...

THE FINE LINE WITHIN HILARIOUS SIGNAGE DESIGN FAILS

It seems like design failures still occur in today’s modern branding era, despite rigorous rounds of approvals behind the scenes. One signage show...

Deputy Announces Exclusive Global Partnership with Predelo to Bring AI to Shift-Based Businesses

Deputy, the global people platform for shift-based businesses, has announced an exclusive partnership with Predelo, an AI Decision Agent-as-a-Serv...

Sell by LayBy