Business Daily Media
Times Affiliate Marketing


.

Sqkii launches #HuntTheMouse  - The World’s Simplest S$1m Cash Hunt in Singapore

More coins, more cash prizes, more features and a gold coin worth S$500,000 await the most accomplished hunters

SINGAPORE - Media OutReach Newswire - 28 October 2024 - From 10th October to 9th November 2024, Singapore will be the hunting ground for the world’s simplest million-dollar cash hunt, #HuntTheMouse.

Boasting the biggest cash prize pool to date, #HuntTheMouse, in this fifth iteration, raises its stakes from total prize money of S$100,000 in 2023 to S$1,000,000 this year, with a grand prize of S$500,000.

#HuntTheMouse - The World’s Simplest S$1m Cash Hunt in Singapore
#HuntTheMouse - The World’s Simplest S$1m Cash Hunt in Singapore

The number of silver coins will also increase from 100 in 2023 to 300 this year to amplify the level of thrill and participation. In this 30-day event, one S$500,000 gold coin, and 300 silver coins of two values – S$2,500 and S$500, will be hidden in various spots across Singapore progressively. The breakdown of the coins is as follows:
• 1 x S$500,000 gold coin
• 175 x S$2,500 silver coins
• 125 x S$500 silver coins

#HuntTheMouse is free to play and open to Singapore residents and tourists. Players, better known as hunters, are recommended to follow the hints, and the real-time map on the game website to be the first to locate these coins and redeem its corresponding cash value.

This year, the game launches four new power-up features on top of the existing Crystals to help hunters get ahead:

  1. Coin Sonar – This power-up feature allows hunters to scan the area around them to zoom in to a more precise location for a silver coin, and provides instant feedback on whether the silver coin is within their selected range.
  2. Metal Detector - In beta, hunters can activate this power-up feature when inside any silver coin circle to turn their phone into a metal detector. This feature scans the surrounding vicinity for one minute and provides visual feedback on the proximity to the coin as the hunter moves around.
  3. Beacon – Any player can unlock this feature by completing specific brand actions. The Beacon can then be placed anywhere on the map, allowing all players within one kilometre radius to enjoy discounted power-up usage for ten minutes.
  4. Pedometer – Promoting active lifestyle and healthy living, the pedometer tracks step count while on the hunt! Players will also be rewarded with Crystals for hitting specific step counts through daily missions.

“This year’s #HuntTheMouse marks a significant milestone and we are immensely proud of how the game has grown from what began at Nanyang Technological University with a S$800 prize for a single winner,” shares Mr Kenny Choy, CEO & co-founder of Sqkii, the gamification company behind #HuntTheMouse.

HOW TO PLAY
First to find the coin gets to redeem cash of corresponding value.

Hints
Hunters can get visual hints on a real-time map on the game website to locate the coins. Hints for the gold coin will be posted daily on Sqkii’s Facebook, Instagram, and Telegram channels from day one. Circles on the in-game map, which indicate possible silver coin locations, will shrink between 15 to 60 minutes intervals. The real-time map will also eliminate improbable gold coin locations three times a day at 10am, 2pm, and 6pm daily.

Getting Ahead in the Game
Hunters can also perform brand actions by partners and participating merchants listed on the game website to earn Crystals and make use of the new power-up features to get ahead in the game. For those hunting for the gold coin, these Crystals can be used to obtain more gold coin hints and eliminate gold coin locations. As for the silver coins, the Crystals can also be used to shrink silver coin circles and activate the Coin Sonar or the Metal Detector to narrow down selected silver coin location to give them a competitive advantage over others.

PARTICIPATING PARTNERS:
Tiger Brokers, National Crime Prevention Council, Burger King, Lendlease, Nestlé Professional, myVillage, TADA, Etiqa, SF Juice, SaladStop!, amps tea, GOPIZZA, Kith Café, Tuk Tuk Cha, COCA, Kakurega, Kanada-Ya, Kind Kones, Eater’s Market, The Fragment Room, The JellyHearts and more.

Hashtag: #HuntTheMouse





The issuer is solely responsible for the content of this announcement.

Sqkii Pte Ltd

Sqkii is a gamification company in Singapore that helps brands achieve incremental revenue and other business objectives using games. Its award-winning viral games have driven outstanding return on investment for brands, including more than 300,000 incremental rides in Grab’s #GrabRewardsville, and over 200,000 cashless payments in DBS Bank’s #HuntYourZodiac. Most known for #HuntTheMouse, their signature cash hunt that gives away cash to players, Sqkii has recorded more than 1,000,000 players over their hunts and generated over S$3,000,000 in incremental revenue for participating brands. Plans are in the pipeline to progressively expand #HuntTheMouse beyond the shores of Singapore to cities across Asia-Pacific.

News from Asia

Building a Cyber-Ready Workforce in Singapore: SIM Academy Shares A Business Guide to Developing Talent

SINGAPORE - Media OutReach Newswire – 2 November 2026 - As companies expand their use of cloud platforms, digital payments, artificial intelligence and connected systems, cyber risk has become a b...

AlikeAudience Partners with Index Exchange to Expand Audience Activation Across North America and APAC

SINGAPORE - Media OutReach Newswire - 2 November 2026 - AlikeAudience, a leading data partner specialising in high-quality third-party audience solutions, today announced it has joined Index Mark...

AGD and ISCA Renews MOU to Strengthen Finance Capabilities Across the Public Service with Continuing Professional Training

SINGAPORE – Media OutReach Newswire – 2 November 2026 – The Accountant-General's Department (AGD) has renewed a Memorandum of Understanding (MOU) with the Institute of Singapore Chartered Accoun...

Banyan Group Residences Returns to Hong Kong with Exclusive Phuket Residences Showcase

Two-day exhibition on 7 and 8 November at Mandarin Oriental Hong Kong presents six Laguna Phuket developments, as more buyers make Phuket homeHONG KONG SAR – Media OutReach Newswire – 2 November 2...

iCOMPASS Unveils KY-AI™ in Hong Kong as Banks Face New AI Governance Expectations

Introduced at Hong Kong FinTech Week, KY-AI™ brings a structured approach to AI oversight, aligned with the accountability, resilience and trust principles of the HKMA’s ART Framework.HONG KONG SAR...

Banyan Group Residences Returns to Singapore with Exclusive Phuket Residences Showcase

Two-day exhibition on 14 and 15 November at St. Regis Singapore presents six Laguna Phuket developments, as more buyers make Phuket homeSINGAPORE – Media OutReach Newswire – 2 November 2026 – Bany...

Sun World Ba Den Mountain Records 5 Millionth Cable Car Passenger Ahead of Cambodia's Bon Om Touk Holiday

TAY NINH, VIETNAM – Media OutReach Newswire – 2 November 2026 – Sun World Ba Den Mountain, developed by Sun Group in Vietnam's Tay Ninh province, welcomed its 5 millionth cable car passenger of 20...

Apical Supports Maternal Health and Stunting Prevention in Dumai for RGE Founder’s Day

SINGAPORE – Media OutReach Newswire – 2 November 2026 – As part of RGE's Founder's Day celebrations, Apical, through its subsidiary PT Sari Dumai Sejati (SDS), recently partnered with the Sungai S...

SeABank completes capital increase to VND34,688 billion

HANOI, VIETNAM - Media OutReach Newswire - 2 November 2026 - Southeast Asia Commercial Joint Stock Bank (SeABank, stock code: SSB) has officially received approval to increase its charter capital ...

As AI Reshapes Education, Singapore Convenes Global Dialogue on the Future of Early Childhood Education

The REACH Reggio Emilia Conference, organised by REACH in partnership with Reggio Children and supported by the Embassy of Italy in Singapore, brought together more than 400 education leaders from ...

Why the secrecy around car insurance?

Every year, millions of Australians receive their car insurance renewal and promise themselves they’ll look at it properly later. Then life gets in ...

Australian workers spend almost an hour a day administering email

Research finds email filing, searching and rework consuming an estimated 58 minutes a day and potentially exposing organisations to millionsAustralian...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...