Business Daily Media

The Times


.

Ice Cube Marketing attains Google Premier Partner status and helps SMEs leverage more Google products

SMEs can achieve higher ROI by maximizing all of Google's products

SINGAPORE - Media OutReach Newswire - 6 May 2024 - Ice Cube Marketing, a performance-based digital marketing agency, is pleased to announce its elevation to Google Premier Partner status, an accolade conferred upon only the top 3% of agencies in the country.

This achievement underscores the agency's dedication to best practices and its proven success in driving client growth through Google Ads.

The Google Ads platform has undergone significant changes over the past few years with the advent of AI and machine learning technology. However, many SMEs in Singapore need to better utilise the platform's latest features and harness its full capabilities.

"Most businesses are so busy with their day-to-day that they have not even updated their Google ads to Responsive search ads", says Ted Chong, co-founder of Ice Cube Marketing. The agency helps SMEs stay abreast of the latest developments and adopt solutions that can help them move ahead of their competitors.

This includes the use of Performance Max, one of Google's biggest innovations on the ads platform over the past few years. Performance Max is a campaign type offered by Google Ads that allows advertisers to access all of Google's advertising channels and inventory from a single campaign. This type of campaign uses Google's machine learning technology to optimize ad placements and bidding across various channels to achieve the advertiser's specified conversion goals.

"We actually have an average ROI of a minimum 5 times and we could not have done good or better business after the pandemic if it is not through Ice cube Marketing", shared Fairoz, General manager of Parlour group.

One of the reasons SMEs cannot leverage all the solutions provided by Google is the lack of resources and assets such as videos. With an in-house video team, Ice Cube Marketing helps businesses generate their creative assets and tap on new channels such as Youtube and Performance Max to achieve outstanding ROI on their digital marketing efforts.

This is made possible because of the use of a full sales funnel and proper marketing techniques that attract quality leads through the digital marketing campaigns that Ice Cube creates. Its lead generation service and social media marketing program are among the most well-received by SMEs.



Hashtag: #digitalmarketing




The issuer is solely responsible for the content of this announcement.

About IceCube Marketing

Founded in 2015, Ice Cube Marketing is a Meta partner, Google Premier Partner agency and a PSG pre-approved vendor that helps SMEs run performance campaigns. Through the use of video and direct response copywriting techniques, Ice cube marketing has helped many SMEs get results from their campaign and garnered dozens of case studies.

News from Asia

ESG Symposium 2026 Unites ASEAN Efforts, Moving from Proposals to Real Action: Building on Three Key Agendas Toward 4P Collaboration That Links Policy, Business and Communities to Drive a Tangible and Scalable Transition

BANGKOK, THAILAND - Media OutReach Newswire - 7 October 2026 – ESG Symposium 2026 is advancing from a forum for dialogue to regional-level action. Under the theme "ASEAN in Action: Powering Inclu...

Aurora Mobile's GPTBots.ai Showcases Enterprise AI Agent Methodologies at Hong Kong Agentic AI Solution Day

HONG KONG SAR – Media OutReach Newswire – 7 October 2026 – Aurora Mobile Limited (NASDAQ: JG) ("Aurora Mobile" or the "Company"), a leading provider of customer engagement and...

Hong Kong to host the world's landscape architects as rising seas redraw Asia's coastlines

Congress takes place in late October with stellar line-up of speakers and panellistsHONG KONG SAR – Media OutReach Newswire – 7 October 2026 – The Hong Kong Institute of Landscape Architects (HKIL...

Somerset Diamond Bay Garden Phnom Penh appoints Jamila Nsouli as General Manager ahead of planned November opening

PHNOM PENH, CAMBODIA – Media OutReach Newswire – 7 October 2026 – Somerset Diamond Bay Garden Phnom Penh, the new serviced residence managed by The Ascott Limited (Ascott) – a Singapore-headquarte...

Skyro Launches Pioneering Customer-defined Cashback Programme in the Philippines

MANILA, PHILIPPINES - Media OutReach Newswire – 7 October 2026 – Skyro, a high-growth finance group, has launched a pioneering cashback programme in the Philippines that allows customers to select...

Global Youth Powerhouse Summit 2026 Concludes Successfully

US$10 Billion in Venture Capital Convenes to Meet Hong Kong Start-ups; Government, Business and Young Professionals Explore Opportunities in the New EconomyHONG KONG SAR – Media OutReach Newswire ...

De Beers Collaborates With Mabeo Studio And Botswana-Based Master Basket Weaver Shakunona Parata At Homo Faber 2026

LONDON, UNITED KINGDOM – Media OutReach Newswire – 7 October 2026 – De Beers continues its participation in Homo Faber 2026 by supporting Botswana-based master basket weaver Shakunona Parata, who ...

emart24 Malaysia Welcomes Maryam DurianKimchi as Brand Ambassador, Debuts K-Rasa Fusion of Flavours Menu

emart24 and Maryam DurianKimchi come together under the tagline “Two Worlds, One Seoul” (Dua Dunia, Satu Seoul)KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 7 October 2026 – emart24, the Kore...

World Green Organisation ESG XCHANGE 2026 - Advancing Sustainable Finance, Climate Innovation and AI at Hong Kong Green Week 2026

HONG KONG SAR – Media OutReach Newswire – 7 October 2026 – The World Green Organisation (WGO) successfully hosted the Sustainable Finance & Climate Innovation Exchange 2026 (ESG XCHANGE 2026)...

IX Asia Indexes Announces Discontinuation of Real-Time Dissemination Services for ixCrypto Indexes

HONG KONG SAR – Media OutReach Newswire – 7 October 2026 – IX Asia Indexes Company Limited ("IX" or the "Company") today announced that it has discontinued the real-time dissemination all of its i...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...