Business Daily Media

The Times


.

Ahead of BTS’ 9th anniversary, ARMY celebrates release of BTS’ new album Proof with 3 million Tweets in an hour

The launch of their new anthology album sent excited fans on #KpopTwitter into overdrive

SEOUL, SOUTH KOREA - Media OutReach - 12 June 2022 - BTS' new anthology album Proof was embraced by fans on Twitter all over the world when it dropped on 10th June.

Twitter saw an impressive 22 million Tweets on the launch day, and the most Tweeted time was from midnight to 1AM ET on 10th June when Proof was released with 3 million Tweets in just one hour.

The most Tweeted time was from midnight to 1AM ET on 10th June when Proof was released with 3 million Tweets per hour
The most Tweeted time was from midnight to 1AM ET on 10th June when Proof was released with 3 million Tweets per hour


Fans from South Korea, US, and Indonesia were the loudest on Twitter, and conversations about the group's latest release came from all over the world, including countries like the Philippines, India, Japan, Mexico, Brazil, Thailand, and Peru. #KpopTwitter was a flurry of activity as ARMY took a trip down memory lane, enjoying hit songs from past albums, while looking ahead to the title track "Yet to Come (The Most Beautiful Moment)". Clearly, the reception towards the band's past, present, and future music was undeniably explosive.

A screenshot of BTS Proof taking over @TwitterMusic
A screenshot of BTS Proof taking over @TwitterMusic


Twitter launched custom emojis for fans to join in the festivities regardless of where they were. A grey-colored BTS symbol could be included by using hashtags #BTS and #방탄소년단, while #BTS_Proof would activate a special Proof emoji. Furthermore, #YetToCome and #TheMostBeautifulMoment would activate emojis too. Additionally, @TwitterMusic also changed its header to a BTS concept image, bio to #BTS_Proof and name to 'Twitter Music is listening to BTS "Proof"' to promote the new album.

Embeddable Link: https://twitter.com/bts_bighit/status/1531843778327109632


YeonJeong Kim, Head of Global K-pop Partnerships at Twitter said, "Be it to celebrate new albums, or to cheer them on at important occasions, the #BTSARMY has always stayed close to the band on Twitter. Just weeks ahead of their comeback, BTS made a trip to Washington, D.C., paying President Joe Biden (@JoeBiden) a visit to discuss anti-Asian hate crimes, sending hashtags like #BTSatTheWhiteHouse to the top of Twitter trends worldwide. With our various features and activations, we will continue to connect BTS and the fans, helping them to celebrate moments no matter where they may be in the world."

About Twitter, Inc.

Twitter is what's happening and what people are talking about right now. To learn more, visit about.twitter.com and follow and . Let's talk.

#Twitter

News from Asia

Okinawa City schools strengthen digital learning with Alcatel-Lucent’s Wi-Fi 7 network

Future-ready infrastructure supports digital learning across 24 schools and approximately 10,000 studentsOKINAWA, JAPAN – Media OutReach Newswire – 8 October 2026 – ALE International, operating un...

Allianz: Companies Experience Sharp Increase in Business Interruption Losses

Average business interruption claim exceeds €850,000, around 70% higher than the average associated property damage claim. Fire and explosion accounts for more than 4...

Asia’s No. 1 business school uses AI to sharpen judgement in leaders

SINGAPORE – Media OutReach Newswire – 8 October 2026 – As businesses across Indonesia and Southeast Asia accelerate their use of artificial intelligence (AI), NUS Business School is exploring a di...

EU Rules and Supply Limits Test Asia’s Access to Key Export Markets as Plasticity Forum Returns to Malaysia for Solutions

Why manufacturers, businesses, brands and policymakers across Asia-Pacific should be in the room as new rules reshape how materials move. KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 8 Oc...

Dhaya Maju Infrastructure (Asia) Sdn. Berhad: 30 Years of Building the Infrastructure That Connects Malaysia

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 8 October 2026 – Dhaya Maju Infrastructure (Asia) Sdn. Berhad (DMIA), a Malaysian infrastructure engineering and mobility company, marks more tha...

Tune Protect Expands Embedded Travel Protection Offering with Airpaz Across Indonesia, Thailand and the Philippines

Building on its Malaysia launch last year, the expanded partnership makes travel insurance more accessible by embedding protection into the flight booking journey across four markets. KUALA LUMPUR...

Malaysia Secures 20 Recognitions, Including Eight Category Wins, At ASEAN Energy Awards 2026

MANILA, PHILIPPINES – Media OutReach Newswire - 8 October 2026 – The Ministry of Energy Transition and Water Transformation (PETRA) extend its warmest congratulations to the Malaysian organisation...

Win A Trip To Las Vegas As Audi Revolut F1 Team Reveals Singapore Special Livery And Exclusive Adidas Capsule Collection

Special Audi R26 livery combines a Singapore-specific interpretation of Titanium Silver Grey, inspired by the city's changing light, with a Traditional Peranakan Pattern Exclusive...

Media OutReach Newswire Founder & CEO Jennifer Kok Named Top Nominee in the Woman Entrepreneur Category for EY Entrepreneur Of The Year™ 2026 Malaysia

Recognition in the Woman Entrepreneur category honours a 17-year journey building Asia Pacific’s first global newswire – and the first founded by a woman – giving Asian brands a voice on the world ...

As Travel Surges and Disruptions Persist, Allianz Insurance Singapore Highlights Growing Need for Travel Protection

SINGAPORE – Media OutReach Newswire – 8 October 2026 – Allianz Insurance Singapore today highlighted the growing importance of travel protection as flight disruptions continue to affect travellers...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...