6 Reasons Why Branded Keyrings Can Help Grow Your Brand

There are many promotional products that you can hand out to potential clients, which serve numerous purposes and boosts branding. The goal is to be noticed and items such as umbrellas, caps, T-shirts and jackets can all help to cement your brand; when ordering promotional products, quality is of paramount importance. Handing out inferior products to customers isn’t going to do your reputation any good, so make sure to get the best quality.

Custom keyrings

Why a keyring, you might wonder?

Keyrings are used on a daily basis and people often place their keys on the table for everyone to see and if you can design the item yourself, you can add some novelty and relevance to your business. If you run a tyre shop, your keyring can have a rubber tyre, a sports store could have a small ball on a chain, while a digital device manufacturer can create a small smartphone out of coloured plastic. You can add a clip for easy attachment to a belt, there isn’t much that you can’t do when it comes to design.

There should be a connection with your business in the design to get the most out of the branding potential.  in this article, we offer 6 good reasons why custom keyrings can help to grow your brand. 

• Very useful – When giving corporate gifts, you want items that are useful and a good quality leather keyring is appealing to most people. You can have the recipient’s name embossed for personalisation, which is a great idea. Search online for a supplier of branded keyrings and they would have an in-house graphic designer who can help you create the perfect design. You would be surprised at what can be achieved when you get creative and you can explore many avenues.

• Longevity – Good quality keyrings last forever, so you get the biggest bang for your buck. A chic design is sure to be a conversation starter and your name will be spread around far and wide. This is an effective branding method that many companies and corporations are happy to use. Every time the client uses their car, they will be reminded of you and your brand. People like useful gifts and a leather embossed keyring would last for many years.

1. Wide choice of materials – There's almost no limit to the materials that can be used to make keyrings; metal, rubber, leather, plastic, glass or even faux fur, which is very popular. Talk to the in-house graphic designer about your preferred style and see what they come up with; the graphic designer uses 3D image rendering to create the product, while 3D printing is also an option. You might prefer recycled materials, which sends out a green message and lets people know you are an eco-friendly organisation.
2. Collectibles – Keyrings are rated as collectibles and over the years, your customers could amass quite a few keyrings, each different in some way. Your collection could turn out to be very popular, which would be great for your brand. Here is an informative article on how a good business plan helps an entrepreneur. You could create a set over a few years and people would naturally like to receive one they haven’t already got.
3. Additional features – You can incorporate other features such as a USB stick or a compact mirror to brighten up the gift. The more creative you are, the more outrageous the results will be, so do spend some time thinking about additional features to add to your custom keyring. The provider would have an impressive catalogue of custom keyrings and is always happy to create a new design from scratch; the choice is yours.
4. Create a corporate identity – A keyring can become a token of corporate identity, especially if you create a novel design. Talk to a company that manufactures corporate promotional gifts and check out their catalogue for some of the best custom keyrings; if you don’t see anything you like, their designer can create a keyring design from scratch.

Of the many corporate gifts, the custom keyring is one of the most popular for the above reasons and as far as branding goes, custom keyrings tick all the boxes and have been used by many businesses for many years. Although key rings may be considered old hat in certain circles, there is a very good reason for their longevity and that is because they are useful.

If the time is approaching for you to organise your New Year company gifts, talk to a main supplier of branding gifts and see what they can do for you. Plan ahead and make contact with a provider today and start the process of designing and creating promotional gits that deliver results when it comes to branding.