ACN Business

Colour Influences 50-85% of Consumer Purchasing Decisions

Written by ACN Newswire

Colour Influences 50-85% of Consumer Purchasing Decisions

Maryann Wong, Director of Sales and Marketing for Pantone in the Asia Pacific region

The Key Role of Colour in Branding Discussed at Hong Kong Gifts Fair SeminarHONG KONG, May 2, 2018 - (ACN Newswire) - Effectively integrating colour into product design and brand strategy is essential for building a strong brand and product identity, as colour is...

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